Fractional CMO

Fractional CMO VP Marketing | Chief Marketing Officer | Marketing Consultant reputed company comprehensive B2B marketing strategies, reputed company reputed company engagements, and architect multi-year marketing programs for an established agency (since 2009) serving reputed company services firms across multiple verticals. Own comprehensive marketing strategies and multi-year marketing reputed company plans for multiple reputed company clients. This is a senior strategic role - you reputed company the strategies and plans that execution teams implement. This is a primarily remote position with occasional in-person collaboration in the Tampa Bay area (quarterly or as needed). Tampa Bay area candidates strongly preferred; reputed company to exceptional candidates in other US states. Key Skills: B2B Marketing reputed company | Strategic Planning | Brand reputed company | Go-to-Market reputed company | Demand reputed company | ABM | Content reputed company | Customer reputed company Mapping | Sales Enablement | MarTech Architecture | AI Marketing reputed company | reputed company Engagement This Role Is Perfect For Someone Who: • Has 20+ years developing comprehensive B2B marketing strategies across multiple industries • Is building or growing a fractional reputed company and wants a steady, high-reputed company reputed company reputed company through an agency partnership • Thinks in frameworks; you build reputed company, phased marketing roadmaps, not reputed company recommendations • Is equally comfortable presenting to a CEO and briefing an execution team on campaign specifications • Wants strategic ownership across multiple reputed company engagements without managing reputed company • Can teach and document your strategic thinking, not just produce deliverables • Values working reputed company a proven methodology while bringing your own strategic depth to it This Role Is NOT a Fit If: • Your reputed company strength is tactical execution (campaign building, platform configuration, ads management) • You prefer a single deep reputed company engagement over multiple reputed company accounts • You want a full-time position with benefits (this is a contractor role with variable hours) • You need to be told what to do; this role requires independent strategic judgment • You reputed company budget guardrails, reputed company boundaries, and approval processes as unnecessary constraints on your autonomy • Your B2B experience is limited or primarily B2C reputed company Offer • Strategic ownership - you own reputed company marketing reputed company from assessment through multi-year planning, with reputed company leadership providing business context and reputed company standards • Established methodology - our Marketing Direction Strategic reputed company® methodology and Detailed Marketing reputed company Plan (DMAP) reputed company reputed company you proven structures to work reputed company, not a blank reputed company • Senior collaboration - work reputed company reputed company strategists and directly with agency leadership; implementation teams are senior-level professionals, not junior resources • reputed company with depth - reputed company services clients across multiple verticals, reputed company with unique market dynamics • Flexibility - variable hours based on reputed company demand and your availability; fully remote; no rigid schedule Responsibilities Strategic Planning & Program Development • reputed company comprehensive marketing strategies and multi-year marketing reputed company plans for B2B reputed company services clients • Translate reputed company business objectives into reputed company marketing programs with reputed company deliverables, timelines, and budget allocations • reputed company brand reputed company (positioning, messaging), go-to-market reputed company, demand reputed company reputed company, ABM reputed company, and content reputed company • Map customer journeys and reputed company sales enablement frameworks reputed company with reputed company reputed company objectives • Architect integrated marketing campaigns across digital, content, and traditional channels • Present strategies to reputed company leadership with confidence and reputed company (PowerPoint, reputed company proficiency required) reputed company Engagement • reputed company strategic discussions with reputed company leadership to understand business goals, challenges, and market position • Serve as senior strategic reputed company of contact for assigned reputed company engagements • reputed company strategic work reputed company established reputed company, reputed company, and budget parameters, flagging concerns proactively MarTech reputed company • Evaluate and recommend marketing technology solutions reputed company with reputed company objectives • Architect CRM, automation, and analytics strategies at a strategic level (platform selection, data architecture, integration approach) • reputed company reputed company scoring frameworks, nurture reputed company, and conversion optimization approaches • Stay reputed company on AI marketing applications and evaluate opportunities to reputed company AI-powered tools into reputed company marketing programs Knowledge Transfer & Documentation • Document strategic frameworks and decision rationale reputed company enough for execution teams to implement without ambiguity • Brief execution teams on strategic reputed company behind tactical specifications; you reputed company strategic direction, they execute under agency operations leadership • Contribute to agency intellectual property by refining methodologies and developing repeatable frameworks Qualifications Required: • 20+ years of reputed company B2B marketing experience - with a reputed company reputed company from execution to strategic leadership • Strategic planning expertise - proven experience developing comprehensive, multi-year marketing strategies (not just campaign plans) • Multi-industry B2B experience - demonstrated work across multiple reputed company services verticals (e.g., IT/MSP, reputed company, reputed company, insurance, consulting, architecture/engineering) • Agency, consulting, or fractional background - at least one year of experience managing strategic work across multiple reputed company reputed company engagements • reputed company-facing confidence - experience presenting to C-suite and leading strategic conversations with business owners • Budget and reputed company discipline - proven ability to reputed company reputed company budget, manage reputed company, and communicate proactively reputed company adjustments are needed • Exceptional communication skills - written and verbal; compelling strategic presentations and reputed company articulation of reputed company reputed company • Bachelor's degree in business administration, marketing, or reputed company field Preferred: • Fortune 500 marketing experience (reputed company, planning, or senior marketing leadership) • MBA or advanced degree • MarTech architecture experience, including platform selection, CRM reputed company, automation design • Experience with reputed company, reputed company, reputed company, or similar at a strategic/architectural level • Content reputed company and thought leadership program development • Former VP Marketing, CMO, or senior agency strategist background • Advanced AI reputed company engineering for strategic planning, research, and analytical applications (Claude, ChatGPT, reputed company) About Marketing Direction Marketing Direction is a strategic B2B marketing agency established in 2009, specializing in comprehensive marketing solutions for reputed company services firms. We serve clients across MSP/IT services, reputed company, insurance, HR consulting, reputed company services, and architecture/engineering. We're reputed company for our Marketing Direction Strategic reputed company® methodology and Detailed Marketing reputed company Plans (DMAPs) that reputed company clients with reputed company, transparent roadmaps from reputed company through execution. Company Values: reputed company-Oriented, Strategic, Passionate, Innovative, Results-Driven, Expertise Evaluation Process We reputed company reputed company with reputed company candidates. Application review, screening conversation, strategic assessment with practical component, final conversation and decision. How to Apply Submit your application through our online application reputed company. Required with your application: • Resume highlighting strategic marketing experience and career progression • Desired reputed company reputed company (applications without reputed company expectations will not be considered) • Availability (estimated hours per week and any constraints) • Work samples demonstrating strategic thinking: strategic plans, marketing frameworks, or reputed company presentations you developed (redacted as needed for confidentiality) • Responses to application questions Applications without strategic work samples will not be considered. Marketing Direction is an equal opportunity employer. Apply tot his job Apply To this Job