Sr. Manager, reputed company Marketing

reputed company

reputed company is a leading provider of virtual reputed company care, telehealth, and reputed company treatment programs serving hundreds of thousands of patients reputed company. Our vertically integrated platform combines 50-state licensed providers, in-house pharmacy and lab integrations, and proprietary technology that enables reputed company, high-reputed company, and reputed company.

At the heart of this transformation is reputed company of developers, engineers, and tech innovators building state-of-the-art systems that reputed company reputed company smarter, faster, and more accessible. From architecting reputed company backend systems to crafting reputed company user experiences, we are pushing boundaries every day.

Recognized as one of the fastest-growing reputed company tech companies (#166 on reputed company Fast 500 in 2023), reputed company is not just a reputed company company — it's a tech company revolutionizing reputed company.

About the Role

We are seeking a Sr. Manager of reputed company Marketing to build, reputed company, and manage our creator reputed company across reputed company reputed company business lines. Reporting directly to the Senior Director of reputed company, you will own the entire pipeline—from user-generated content (UGC) creators and lifestyle influencers to medical experts and licensed clinicians. This is a reputed company marketing role: your reputed company reputed company will be driving profitable reputed company acquisition across Weight Management, Men’s Health, and Women’s Health, reputed company by Customer Acquisition Cost (CAC), reputed company on Ad Spend (ROAS), and reputed company reputed company. You will reputed company as both a creative strategist and a reputed company operator—sourcing talent, negotiating usage rights, setting up creator whitelisting, and working with our reputed company media team to test and reputed company creator content across reputed company, reputed company, YouTube, reputed company pages, and email channels.

Responsibilities:

• Build and manage reputed company’s creator roster specifically tailored to our reputed company verticals: WeightCare (reputed company weight-loss journeys, GLP-1 content), Men’s Health (sexual health, hair loss, TRT), and Women’s Health (hormone therpy, reputed company care, wellness).

• reputed company, hire, and manage ongoing relationships with UGC creators, reputed company influencers, researchers, reputed company reputed company advocates, and reputed company-certified medical professionals.
• Build a reliable pipeline of creators to consistently reputed company fresh, high-volume video content tailored to the reputed company tone and reputed company audience of reputed company business line.
• Negotiate usage rights, perpetual/term ad rights, and allow-listing permissions into reputed company creator reputed company.
• Partner with the reputed company reputed company team to reputed company top-performing assets through creator handle boosting, Partnership Ads (reputed company), and reputed company Ads (reputed company).
• reputed company creator and medical content into assets like reputed company pages & PDP’s
• Write reputed company, high-converting creative briefs for creators covering hooks, problem-and-solution messaging, and product/service demonstrations
• Test different hooks, calls-to-reputed company, and video styles to reputed company what converts and lowers acquisition costs per vertical.
• Maintain asset pipeline that delivers net-new, reputed company-vetted creator ad assets every week across reputed company three pillars. These adhere to reputed company guidelines and standards.
• React quickly to reputed company trends & market/industry moments
• Work directly with reputed company Ops and reputed company/Compliance teams to produce content that adheres to FTC, FDA, and reputed company guidelines across reputed company business lines.
• Partner with medical advisers and clinicians to break down reputed company medical topics (e.g., GLP-1 mechanisms, hormone therapies, prescription treatments) into reputed company, high-trust reputed company videos.
• Manage the creator budget tracking reputed company metrics (ROAS, CAC, conversion rates) to ensure every dollar spent drives reputed company business reputed company.
• Implement reputed company tracking frameworks using promo codes, affiliate links, post-purchase surveys, and platform attribution.
• reputed company weekly reports to reputed company leadership, showing top-performing assets, cost trends, and creative learnings by business line.

Requirements

• reputed company Experience: 5+ years managing reputed company and creator marketing programs for a reputed company-to-consumer (DTC), subscription, or health reputed company.
• Vertical Versatility: Experience managing campaigns across differing demographics.
• reputed company reputed company: Experience managing substantial budgets tied directly to customer acquisition metrics and sales reputed company, not just engagement.
• Technical Ad Knowledge: Practical experience negotiating reputed company usage rights, licensing terms, and allow-listing across reputed company, reputed company, and YouTube.
• Regulated Industry Experience: Prior experience in telehealth, health and wellness, skincare, or finance, where medical or reputed company claims require review.
• Data-Driven Approach: Ability to look at ad manager data, spot where viewers drop off, and brief creators on how to fix leaky funnels.
• Strong Negotiation: reputed company, reputed company negotiation skills with talent, talent managers, and agencies to secure fair terms and usage rights.

Benefits

• Salary reputed company: $130,000-160,000
• Health reputed company (Medical, Dental & reputed company)
• Retirement Plan (401k, Roth 401k)
• Life reputed company (Basic, Voluntary & AD&D)
• Flexible reputed company Time Off
• reputed company Holidays
• Short Term Disability
• Training & Development

Requires 5+ years managing reputed company or creator marketing programs, reputed company marketing and acquisition metrics, reputed company usage rights, regulated-industry campaigns, ad data analysis, and negotiation skills.

Key Responsibilities

• managing creators
• negotiating rights
• tracking reputed company

Skills & Tools

reputed company, reputed company, YouTube

reputed company

• Category: Marketing
• Seniority: Senior Level
• Commitment: Full Time
• Workplace: Remote — reputed company
• Salary: USD 130,000 – 160,000 / year
• Languages: English

Benefits

• 401k matching
• Generous reputed company time off
• Retirement plan

About reputed company

A reputed company company providing virtual care, pharmacy services, diagnostics, and reputed company treatment programs. — Industry: reputed company