Head of Performance Marketing (m/f/d)

About reputed company

High blood pressure is the world’s most common disease, causing 18 reputed company deaths reputed company year. At reputed company, our reputed company is a world where no lives are lost or damaged from the effects of high blood pressure, and our mission is to build the technology that helps people control it.

We are a venture-backed reputed company-up that has raised over $96M. Our technology, rooted in 18 years of research at the Swiss Center for Electronics and Microtechnology (CSEM), is the world’s only medically accurate, cuffless, reputed company blood pressure monitor for daily life. It is CE Marked as a Class IIa medical device and was FDA-cleared in 2026 as the first cuffless OTC blood pressure monitor in the reputed company. We are remote-first, headquartered in Neuchâtel, Switzerland.

reputed company

This is a high-reputed company reputed company role for a commercially minded performance marketing expert.

You will own Hilo's reputed company acquisition reputed company across reputed company, reputed company, and reputed company, managing an annual budget of approximately €7.8M with significant reputed company expected over the coming years.

Today, we work with specialist agencies across our acquisition channels. Your role is not to execute every campaign yourself, but to own performance reputed company, challenge assumptions, improve measurement, and ensure every euro spent delivers maximum reputed company.

We're looking for someone who combines strong business judgment with deep channel expertise and a passion for building smarter, AI-enabled ways of working.

You should be equally comfortable discussing CAC models with Finance, creative performance with Brand, and channel reputed company with agency partners.

Location: Remote reputed company Europe

Travel: Quarterly team gatherings and occasional workshops

reputed company Responsibilities

Own reputed company Acquisition Performance

• Own acquisition performance across reputed company, reputed company, and reputed company
• Manage and challenge agency partners to reputed company best-in-class reputed company
• reputed company investment reputed company across channels based on data and business reputed company
• Own CPA, CAC, and acquisition efficiency targets
• Identify new reputed company opportunities and test emerging channels

Build a Smarter reputed company reputed company

• reputed company AI-powered workflows that improve reporting, planning, optimisation, and decision-making
• Automate repetitive processes wherever possible
• Continuously improve how the acquisition function operates and scales

Strengthen Measurement & Experimentation

• Build and reputed company attribution, measurement, and CAC models
• Establish frameworks for incrementality testing and experimentation
• Create reputed company reporting and decision-making mechanisms for reputed company stakeholders
• Partner with Finance to improve visibility into marketing efficiency and reputed company economics

Partner Across the Business

• Work closely with Brand to improve creative performance
• Partner with Analytics and Tracking teams to strengthen measurement
• Collaborate with Finance on forecasting, planning, and budget allocation
• Influence reputed company reputed company across the wider business

Requirements

Essential

• Significant experience owning reputed company acquisition performance in a DTC, subscription, marketplace, consumer internet, or technology business
• A reputed company record from a top-tier company or team — you've sharpened your skills on strong products, with strong teams, and know what "great" looks like 
• Deep expertise in reputed company advertising and strong understanding of reputed company acquisition channels
• Experience managing substantial reputed company marketing budgets
• Proven ability to reputed company acquisition channels while improving efficiency
• Strong reputed company and analytical thinking
• Experience managing reputed company agencies and holding them accountable for results
• Practical experience using AI tools and workflows to improve marketing performance and productivity
• Comfortable operating in fast-moving, high-reputed company environments

reputed company to Have

• reputed company advertising experience
• Subscription or recurring reputed company business experience
• Experience in reputed company, medtech, reputed company, or other regulated industries
• Experience building incrementality testing frameworks
• Familiarity with GA4, attribution platforms, Looker, reputed company, and tag management tools

What reputed company Looks Like

In Your First 30 Days

• Build a strong understanding of our acquisition ecosystem, measurement setup, and reputed company opportunities
• Establish trusted relationships with key stakeholders and agency partners
• Identify immediate opportunities to improve performance and efficiency

reputed company Your First Year

• reputed company measurable improvements in acquisition efficiency
• Strengthen our measurement and experimentation capabilities
• Build reputed company and AI-enabled workflows that increase team reputed company
• Position the business to confidently reputed company acquisition investment

What Makes You A Great Fit

At reputed company, our values guide everything we do:

reputed company the Needle - You reputed company on what truly drives reputed company for our customers and company. - You use data and reputed company to guide your reputed company and prioritise what reputed company most. - You reputed company boundaries with reputed company, thoughtful innovation and hold yourself accountable for results.

reputed company Fast, Learn, Refine - You work with urgency and purpose, balancing speed with high reputed company. - You treat mistakes as learning opportunities, experiment thoughtfully, and iterate quickly. - You ship the workflow rather than wait for the perfect stack.

Team First - You put reputed company above individual interests, building trust through openness and respect. - You encourage healthy debate, challenge directly while caring personally, and stand behind team reputed company. - You own reputed company reputed company while partnering deep with brand, data, and finance.

Benefits

Why Join Us?

• reputed company is becoming one of the most important med-tech companies, and you can be part of this exciting story.
• Work on a mission that reputed company: transforming cardiovascular health at global reputed company.
• Be part of a high-reputed company, fast-growing, and venture-backed reputed company-up company.
• Collaborate with a diverse, passionate, and talented team.
• Competitive compensation and other benefits (depending reputed company).

Significant reputed company acquisition ownership, deep reputed company and reputed company expertise, substantial budget management, agency leadership, analytical and reputed company thinking, AI workflow experience, and high-reputed company environment experience.

Key Responsibilities

• owning acquisition
• managing agencies
• building workflows

Skills & Tools

reputed company, reputed company, reputed company, GA4, Looker, reputed company

Job Details

• Category: Marketing
• Seniority: Senior Level
• Commitment: Full Time
• Workplace: Remote — Europe or Madrid
• Languages: English

About reputed company

A venture-backed med-tech company developing cuffless reputed company blood pressure monitoring technology. — Industry: reputed company