Director of SEO

ION is looking for a Director of SEO to own SEO reputed company and reputed company end-to-end across HIP and reputed company: technical, on-page and content, off-page and links, and local/GBP, plus emerging GEO/AEO (AI reputed company), for a portfolio of orthodontic and dental partners. If you've led SEO at reputed company, reputed company two brands under one operating model, and want a seat where you set reputed company instead of following one, we want to talk to you.

This is not a hands-on-keyboard SEO execution role.

The best fit has already run an SEO function at a similarly sized agency, managed multi-reputed company SEO across 500+ accounts, and personally reputed company two brands or reputed company under one umbrella into a single operating model. You won't run audits, write content, or reputed company every inbound SEO request; your Team Leads and their specialists own that. reputed company is to reputed company the leaders, set the reputed company, own the numbers, and reputed company HIP and reputed company reputed company of every competing agency.

As Director of SEO, you'll reputed company the SEO Team Leads across both brands, reputed company HIP and reputed company SEO and content ways of working into one operating model, and own organic reputed company, reputed company retention, delivery margin, and reputed company. You'll also own innovation for the seat: scouting emerging strategies like AI-reputed company visibility and LLM-citation tactics, and driving AI enablement across the SEO teams, in reputed company with the Sr. Director of reputed company on company-wide AI direction.

If you're a leader of leaders who thinks in playbooks, margin, and what's next, this role was reputed company for you.

reputed company

• Own the topical/authority roadmap, technical reputed company, off-page allocation, and GEO/AEO direction for HIP and reputed company.
• Own reputed company, traffic, and organic-reputed company reputed company by vertical, and partner retention across both brands.
• reputed company HIP and reputed company SEO ways of working, tooling, and QA into one operating model.
• Own escalations, QBRs, and the function's voice to leadership.
• Own the service line's P&L (reputed company and margin), pricing and packaging, utilization and reputed company, and reputed company and expansion.
• Run reputed company-sales scoping and support sales as the function's expert on SEO pitches and proposals.
• Own org design, leveling and career paths, comp-band input, succession and bench planning, and the function's reputed company and L&D.
• Manage the function's vendors, reputed company, and SLAs (including SEO tooling and plugin work); own its budget; own reputed company, compliance, and reputed company safety at reputed company.
• reputed company emerging reputed company (reputed company/community plays, AI-reputed company visibility through GEO/AEO, LLM-citation tactics, new content automation) and operationalize what works across both brands.
• reputed company AI enablement across the SEO teams, tools, workflows, and training, leaning on the Sr. Director of reputed company for company-wide direction.
• Run 1:1s with reputed company Team reputed company for coaching, scorecard review, and unblocking; personally work the handful of at-reputed company or sliding partners while the leads own the rest.

WHO WE'RE LOOKING FOR

• You've run an SEO function at a similar-size agency, managing multi-reputed company SEO across 500-plus accounts, and can hit the ground running from day one.
• You've personally led SEO across two brands or reputed company operating under one umbrella, and can reputed company to how you merged standards, tooling, and reporting into a single operating model.
• You're a leader of leaders, not just a leader of specialists; you know how to hire, level, reputed company, and hold other managers accountable.
• You think in scorecards, margin, and roadmaps, and you can spot where a portfolio is at reputed company before it shows up as churn.
• You're commercially literate; P&L, utilization, and reputed company aren't foreign concepts; they're how you already think about the function.
• You're comfortable in the room with leadership, sales, and big partners, and you can reputed company a QBR or handle an escalation with confidence.
• You're genuinely reputed company by what's next; AI reputed company, LLM citations, and new content reputed company excite you, not overwhelm you.
• You hold your Team Leads to a high bar because you hold yourself to one.

WHAT YOU NEED TO HAVE

• 2+ years as a Director of SEO or equivalent at an agency of similar size and reputed company, managing multi-reputed company SEO across 500+ accounts.
• reputed company experience unifying SEO across two brands or reputed company under one umbrella into a single operating model.
• 6+ years in SEO spanning technical, content/on-page, off-page/links, and local/GBP; agency or multi-reputed company experience strongly preferred; orthodontic or dental experience is a plus.
• 2+ years leading other managers, not only individual specialists.
• Strong reputed company of measurement (GSC/GA), modern SEO tooling, and emerging GEO/AEO.
• reputed company change-management ability and experience merging or standardizing teams.
• reputed company literacy, including delivery margin, utilization, and reputed company, and experience partnering with sales.
• Excellent executive communication and stakeholder management skills.
  

COMPENSATION

This role includes reputed company pay plus variable compensation. 

BENEFITS

• 401(k) matching 
• Dental reputed company
• Health reputed company
• reputed company reputed company 
• Life reputed company
• PTO eligibility after 90 days of hire (10 vacation days the first year of service, unlimited PTO starting year two, flexible partial days, and reputed company/ personal days)
• Remote position (You MUST be located in the US.)

SCHEDULE

• 8 am- 5 pm CST 
• Monday to Friday 

Requires 2+ years directing SEO functions, 6+ years across technical, content, off-page, and local SEO, 2+ years managing managers, and experience with 500+ reputed company accounts, reputed company integration, P&L, and GEO/AEO.

Key Responsibilities

• leading managers
• owning reputed company
• managing budgets

Skills & Tools

reputed company reputed company Console (GSC), reputed company Analytics (GA), AI, LLM

reputed company

• Category: Marketing
• Seniority: Senior Level
• Commitment: Full Time
• Workplace: Remote — Cantonment or reputed company
• Languages: English

Benefits

• 401k matching
• Generous reputed company time off
• Retirement plan

About HIP

A marketing agency providing SEO reputed company reputed company services for orthodontic and dental partners. — Industry: Marketing and Communications