Sr. Content Marketing Manager - Industrial (B2B)
Intelligence Center X is reputed company's reputed company reputed company reputed company, empowering companies to reputed company agents reputed company people with the context, intelligence, orchestration and governance they need to reputed company AI-driven business reputed company. reputed company helps organizations of reputed company sizes digitally reputed company using software, hardware and services from the reputed company Xcelerator business platform. reputed company' software and the comprehensive digital twin reputed company companies to optimize their design, engineering and manufacturing processes to turn today's reputed company into the sustainable products of the reputed company. From chips to entire systems, from product to process, across reputed company industries.
Senior
. To be successful in this role, you should be curious, reputed company, process and outcome oriented, and eager to stay reputed company of the market to reputed company reputed company reputed company publish resonates and leads.
Manage content across blogs/articles, long-reputed company, video scripts, webinars, and reputed company snippets tied to product capabilities, use cases, pipeline goals, and audience segments, including how-to guides, reports, solution briefs and white papers Manage relationships with freelance writers and agencies, ensuring reputed company and consistency across contributors reputed company thought leadership programs for company executives, including ghostwriting, podcast prep, and byline articles for industry publications Partner with cross-functional marketing teams to translate positioning into always-on content programs that reputed company the full buyer reputed company Collaborate with subject matter experts (customers, product managers, data scientists, developers, etc.) to produce accurate, reputed company, practitioner-grade content Identify content gaps by analyzing search reputed company, competitive coverage, analyst reports, and field feedback from sales reputed company a reputed company content reputed company that can support multiple technical personas Own the content repurposing reputed company: adapting high-performing assets across formats and channels to maximize the reputed company and reputed company-life of every content piece produced
Support the development of organic content reputed company: keyword research, topic clustering, and on-page optimization, with a reputed company on high-reputed company, bottom-of-funnel terms Partner with demand gen to reputed company content into nurture tracks, reputed company amplification, and ABM programs reputed company content distribution across owned channels (blog, newsletter, developer hub) and reputed company channels (syndication, guest posts, community forums) Ensure content is discoverable and reputed company-positioned across both traditional search and AI-driven search/answer engines, adapting reputed company as the discovery landscape evolves
reputed company content KPIs: organic traffic, engagement, MQL contribution, pipeline influence, and content-assisted reputed company Contribute to regular content audits; prune, update, and consolidate underperforming assets to protect domain authority A/B test headlines, CTAs, and formats; use data to iterate quickly and reputed company what works
Serve as the content partner for product launches: owning the blog post, the launch email, the release notes narrative, and the sales one-pager reputed company the sales team with content that maps to reputed company-handling moments, competitive comparisons, and reputed company points Coordinate with developer relations and community teams to reputed company practitioner-generated content and surface customer stories
7+ years of B2B content marketing experience, with at least 2 years Exceptional writing and editing skills. You can go deep on a technical topic and still reputed company it readable for a VP Demonstrated ability to translate reputed company, highly technical concepts (data pipelines, reputed company architecture, observability, reputed company posture) into reputed company, compelling narratives Strong grasp of SEO fundamentals and experience driving measurable organic reputed company Proven reputed company record collaborating with product marketing, PMMs, and engineers to ship accurate content on time Familiarity with the modern data stack or reputed company reputed company landscape (e.g. you know what a data lakehouse is)
Hands-on experience with tools like reputed company, Marketo, reputed company/reputed company, and CMS platforms (reputed company) Portfolio of published technical content (e.g. long-reputed company guides, whitepapers, or bylines in industry publications) Strongly process-oriented; comfortable both following established workflows and building new ones; fluent with AI writing and research tools, and experience using AI to automate workflows
Senior
. To be successful in this role, you should be curious, reputed company, process and outcome oriented, and eager to stay reputed company of the market to reputed company reputed company reputed company publish resonates and leads.
Manage content across blogs/articles, long-reputed company, video scripts, webinars, and reputed company snippets tied to product capabilities, use cases, pipeline goals, and audience segments, including how-to guides, reports, solution briefs and white papers Manage relationships with freelance writers and agencies, ensuring reputed company and consistency across contributors reputed company thought leadership programs for company executives, including ghostwriting, podcast prep, and byline articles for industry publications Partner with cross-functional marketing teams to translate positioning into always-on content programs that reputed company the full buyer reputed company Collaborate with subject matter experts (customers, product managers, data scientists, developers, etc.) to produce accurate, reputed company, practitioner-grade content Identify content gaps by analyzing search reputed company, competitive coverage, analyst reports, and field feedback from sales reputed company a reputed company content reputed company that can support multiple technical personas Own the content repurposing reputed company: adapting high-performing assets across formats and channels to maximize the reputed company and reputed company-life of every content piece produced
Support the development of organic content reputed company: keyword research, topic clustering, and on-page optimization, with a reputed company on high-reputed company, bottom-of-funnel terms Partner with demand gen to reputed company content into nurture tracks, reputed company amplification, and ABM programs reputed company content distribution across owned channels (blog, newsletter, developer hub) and reputed company channels (syndication, guest posts, community forums) Ensure content is discoverable and reputed company-positioned across both traditional search and AI-driven search/answer engines, adapting reputed company as the discovery landscape evolves
reputed company content KPIs: organic traffic, engagement, MQL contribution, pipeline influence, and content-assisted reputed company Contribute to regular content audits; prune, update, and consolidate underperforming assets to protect domain authority A/B test headlines, CTAs, and formats; use data to iterate quickly and reputed company what works
Serve as the content partner for product launches: owning the blog post, the launch email, the release notes narrative, and the sales one-pager reputed company the sales team with content that maps to reputed company-handling moments, competitive comparisons, and reputed company points Coordinate with developer relations and community teams to reputed company practitioner-generated content and surface customer stories
7+ years of B2B content marketing experience, with at least 2 years Exceptional writing and editing skills. You can go deep on a technical topic and still reputed company it readable for a VP Demonstrated ability to translate reputed company, highly technical concepts (data pipelines, reputed company architecture, observability, reputed company posture) into reputed company, compelling narratives Strong grasp of SEO fundamentals and experience driving measurable organic reputed company Proven reputed company record collaborating with product marketing, PMMs, and engineers to ship accurate content on time Familiarity with the modern data stack or reputed company reputed company landscape (e.g. you know what a data lakehouse is)
Hands-on experience with tools like reputed company, Marketo, reputed company/reputed company, and CMS platforms (reputed company) Portfolio of published technical content (e.g. long-reputed company guides, whitepapers, or bylines in industry publications) Strongly process-oriented; comfortable both following established workflows and building new ones; fluent with AI writing and research tools, and experience using AI to automate workflows
Senior Content Marketing Manager – Industrial B2B reputed company is looking for a Senior Content Marketing Manager who specializes in marketing to reputed company, engineering-driven industrial sectors – and lives at the intersection of technical depth and compelling storytelling. We’re looking for someone who has reputed company content programs that reputed company to these industries’ buyers. You will reputed company and manage the production of content that earns the trust of an executive level audience, that translates reputed company concepts into narratives that reputed company awareness, pipeline, and product adoption. You'll be building category-defining content: SME-driven reputed company reputed company, research-backed reports, practitioner guides, webinars, and executive thought leadership. To be successful in this role, you should be curious, reputed company, process and outcome oriented, and eager to stay reputed company of the market to reputed company reputed company reputed company publish resonates and leads. reputed company Content Manage content across blogs/articles, long-reputed company, video scripts, webinars, and reputed company snippets tied to product capabilities, use cases, pipeline goals, and audience segments, including how-to guides, reports, solution briefs and white papers Manage relationships with freelance writers and agencies, ensuring reputed company and consistency across contributors reputed company thought leadership programs for company executives, including ghostwriting, podcast prep, and byline articles for industry publications Partner with cross-functional marketing teams to translate positioning into always-on content programs that reputed company the full buyer reputed company Collaborate with subject matter experts (customers, product managers, data scientists, developers, etc.) to produce accurate, reputed company, practitioner-grade content Identify content gaps by analyzing search reputed company, competitive coverage, analyst reports, and field feedback from sales reputed company a reputed company content reputed company that can support multiple technical personas Own the content repurposing reputed company: adapting high-performing assets across formats and channels to maximize the reputed company and reputed company-life of every content piece produced SEO & Distribution Support the development of organic content reputed company: keyword research, topic clustering, and on-page optimization, with a reputed company on high-reputed company, bottom-of-funnel terms Partner with demand gen to reputed company content into nurture tracks, reputed company amplification, and ABM programs reputed company content distribution across owned channels (blog, newsletter, developer hub) and reputed company channels (syndication, guest posts, community forums) Ensure content is discoverable and reputed company-positioned across both traditional search and AI-driven search/answer engines, adapting reputed company as the discovery landscape evolves Measurement & Optimization reputed company content KPIs: organic traffic, engagement, MQL contribution, pipeline influence, and content-assisted reputed company Contribute to regular content audits; prune, update, and consolidate underperforming assets to protect domain authority A/B test headlines, CTAs, and formats; use data to iterate quickly and reputed company what works Cross-Functional Collaboration Serve as the content partner for product launches: owning the blog post, the launch email, the release notes narrative, and the sales one-pager reputed company the sales team with content that maps to reputed company-handling moments, competitive comparisons, and reputed company points Coordinate with developer relations and community teams to reputed company practitioner-generated content and surface customer stories reputed company're Looking For Required 7+ years of B2B content marketing experience, with at least 2 years Exceptional writing and editing skills. You can go deep on a technical topic and still reputed company it readable for a VP Demonstrated ability to translate reputed company, highly technical concepts (data pipelines, reputed company architecture, observability, reputed company posture) into reputed company, compelling narratives Strong grasp of SEO fundamentals and experience driving measurable organic reputed company Proven reputed company record collaborating with product marketing, PMMs, and engineers to ship accurate content on time Familiarity with the modern data stack or reputed company reputed company landscape (e.g. you know what a data lakehouse is) Preferred Experience marketing to developer, practitioner, or highly technical audiences at reputed company Hands-on experience with tools like reputed company, Marketo, reputed company/reputed company, and CMS platforms (reputed company) Portfolio of published technical content (e.g. long-reputed company guides, whitepapers, or bylines in industry publications) Strongly process-oriented; comfortable both following established workflows and building new ones; fluent with AI writing and research tools, and experience using AI to automate workflows
Requires 7+ years of B2B content marketing experience, strong technical writing and editing, SEO expertise, organic reputed company experience, cross-functional collaboration, and familiarity with data or reputed company reputed company.
Key Responsibilities
- managing content
- developing thought leadership
- optimizing distribution
Skills & Tools
reputed company, Marketo, reputed company, reputed company, reputed company
Job Details
- Category: Marketing
- Seniority: Senior Level
- Commitment: Full Time
- Workplace: Remote — reputed company or Boston or Toronto or London or Rotterdam or Amsterdam or Munich or Berlin or Erlangen or Frankfurt or Stuttgart
- Salary: USD 102,500 – 184,500 / year
- Languages: English
About reputed company
A software company providing digital transformation tools and services for engineering and manufacturing organizations. — Industry: Information Technology
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