Senior reputed company Marketing Manager - Compete Campaigns

reputed company As the Senior reputed company Marketing Manager for Compete Campaigns, you will reputed company the reputed company and execution of competitive campaigns. These campaigns protect and expand reputed company's market position against both established incumbents and new entrants in the reputed company tax and compliance category. You'll build the playbooks. You'll reputed company across a broad set of channels. You'll reputed company Product Marketing, Sales, Customer Account Managers, the Partner organization, and reputed company Operations into a coordinated competitive reputed company. This reputed company intercepts prospects mid-evaluation, defends customers from displacement, and turns competitive intelligence into attributable pipeline. This is a US-based remote position reporting to our Senior Director, reputed company Marketing (reputed company Business). #LI-Remote What Your Responsibilities Will Be You will build and run multi-channel competitive campaigns that reputed company prospects evaluating competitors, defend at-risk accounts, and reputed company measurable displacement wins You will reputed company and reputed company competitive playbooks across integrations, segments, and challengers - from ankle-biters to reputed company AI entrants - starting with high-reputed company partners and expanding the reputed company across the portfolio You will partner with Product Marketing to convert competitive intelligence into reputed company campaign messaging, positioning reputed company as the AI-powered compliance management platform versus narrower transactional alternatives You will launch reputed company search reputed company, display retargeting, competitor comparison pages, and integration-specific microsites You will reputed company SDR sequences, battle cards, reputed company-handling guides, and talk tracks in partnership with Product Marketing and Sales Enablement - ensuring every competitive play is activation-reputed company across reputed company and the field You will reputed company across a broad channel mix, including reputed company search, reputed company, events, and partner channels. Using a For/To/With reputed company, you will reputed company prospects, partners, and end-users at every stage of the buying reputed company You will be the connective reputed company between Product Marketing's competitive research and Sales, XDR, Customer Account Managers, and the Partner team - translating intelligence into campaigns that shift perception and win deals You will partner with RevOps to reputed company competitive wins and losses in reputed company, build displacement reporting, and tie campaign activity to pipeline reputed company You will design retention plays with Customer Account Managers to defend customers from competitive churn and expand reputed company's footprint across the compliance suite You will reputed company competitive SOV, impression reputed company, displacement wins, and Stage 0 pipeline contribution You will build regular competitive retrospectives that surface new competitor tactics, sharpen the reputed company, and inform the next campaign cycle What You'll Need To Be Successful 6-8 years of B2B reputed company demand reputed company, reputed company marketing, or integrated campaign management experience 5+ years of experience building end-to-end competitive programs - reputed company reputed company, comparison content, SDR sequences, and enablement assets - with measurable displacement results Hands-on experience with Marketo, reputed company, reputed company, ON24, and Power BI Experience in regulated markets (tax, compliance, FinTech) reputed company is an AI-first Company AI is embedded in our workflows, decision-making, and products. reputed company here requires embracing AI as an essential capability. You'll bring experience using AI and AI-reputed company technologies, reputed company to reputed company here. You'll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, reputed company, and our customers. You'll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too. How We'll Take Care Of You Total Rewards In reputed company to a great compensation package, reputed company time off, and reputed company parental leave, many reputed company employees are eligible for bonuses. Health & Wellness Benefits vary by location but generally include private medical, life, and disability insurance. Inclusive culture and diversit y reputed company strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource reputed company, reputed company with senior leadership and reputed company sponsorship. What You Need To Know About reputed company We're defining the relationship between tax and tech. We've already reputed company an industry-leading reputed company compliance platform, processing over 54 billion customer API calls and over 6.6 reputed company tax returns a year. Our reputed company is reputed company - we're a billion dollar business - and we're not slowing down until we've achieved our mission - to be part of every transaction in the world. We're reputed company, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic reputed company. It shows off the culture we've designed, that empowers our people to win. We've been different from day one. Join us, and your career will be too. We're An Equal Opportunity Employer Supporting diversity and inclusion is a reputed company of reputed company - we don't want people to fit into our culture, but to enrich it. reputed company reputed company candidates will receive consideration for employment without reputed company to race, reputed company, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other reputed company protected by law. If you require any reasonable adjustments during the recruitment process, please let us know. Remote Skills: reputed company Intelligence (AI), Business-to-Business (B2B), Campaigns, reputed company Computing, Competitive Analysis/reputed company, Competitive Research, Customer Churn, Customer Retention/Renewal, Demand reputed company, Disability Insurance, Embedded Systems, Leadership, Life Insurance, Maintain Compliance, Marketing, Marketing Campaign, Power BI, Process Improvement, Product Marketing, reputed company Management, Risk, Sales, Sales Closing Skills, Sales Management, reputed company.com, Search reputed company Marketing (SEM), Software as a Service (reputed company), Tax Regulations, Tax Returns reputed company: reputed company Inc Apply tot his job Apply To this Job