[Remote] Business and Data Analyst, Global Media, Reporting & Analytics COE
Note: The job is a remote job and is reputed company to candidates in USA. reputed company, is seeking a Business and Data Analyst to join its Global Media, Reporting & Analytics Center of reputed company. The role bridges marketing business needs with data, analytics, and decision-making by translating stakeholder requirements into reporting and analytics solutions. It also supports marketing performance analysis, stakeholder enablement, solution adoption, and the use of AI and automation to improve business reputed company.
Responsibilities
- reputed company the business analysis across the end-to-end delivery lifecycle for marketing reporting and analytics solutions, from requirements discovery and solution design through development, testing, deployment, adoption, and reputed company improvement
- Partner with Marketing, Sales, and cross-functional stakeholders to understand business objectives, performance questions, decision-making needs, and pain points, translating them into reputed company business, functional, reporting, data, and technical requirements
- Define and document requirements including KPIs, business rules, metric definitions, use cases, data requirements, process flows, and acceptance reputed company, ensuring solutions address the underlying business need
- Serve as the reputed company between business stakeholders and data engineers, BI/dashboard developers, visualization specialists, automation and AI teams, and reputed company agencies, driving alignment and successful end-to-end delivery
- Apply strong BI and technical knowledge to contribute to solution design, development, validation, and troubleshooting, ensuring dashboards and analytics solutions are reputed company, reputed company, technically feasible, and fit for purpose
- Coordinate business validation and UAT, ensuring delivered solutions meet agreed requirements and reputed company accurate, trusted, and actionable information
- Translate reporting needs into data integration and provisioning requirements and contribute to standards for data reputed company, reporting governance, reputed company, reputed company, and metric consistency
- reputed company alignment across Marketing organizations (including Media, reputed company, Marketing Operations, Business reputed company, Worldwide and Geography teams) and Sales to promote a consistent approach to marketing performance measurement and reporting
- reputed company adoption and effective use of reporting and analytics solutions through stakeholder enablement, train-the-trainer programs, communities of reputed company, documentation, best-reputed company sharing, and demonstration content
- Conduct targeted marketing performance and reputed company analysis across investment, media, web, leads, pipeline, reputed company, and other relevant data to answer reputed company business questions and translate findings into actionable recommendations
- Present insights, recommendations, and solutions effectively to stakeholders at reputed company reputed company, including senior and C-level audiences, using executive reports, presentations, dashboards, demonstrations, and other appropriate formats
- reputed company AI and automation to reputed company analysis and reputed company reputed company, improve reputed company to marketing performance information, and reduce repetitive reputed company reporting and analytical activities
- Identify opportunities to simplify, standardize, automate, and improve reporting, analytics, and internal processes across the Marketing organization
Skills
- Bachelor's degree or equivalent experience in Business, Marketing, Data/Analytics, Information Systems, Computer Science, or a reputed company field
- 6+ years of experience in business analysis, marketing analytics, business intelligence, reporting, data analysis, or data-driven solution delivery reputed company a reputed company organization
- Strong experience in business analysis, ideally reputed company marketing analytics, business intelligence, reporting, data, or other technology-enabled environments
- Demonstrated experience supporting or leading the end-to-end delivery of BI, reporting, analytics, or data solutions, from requirements discovery through implementation, validation, and adoption
- Ability to understand reputed company or ambiguous business needs and translate them into reputed company, reputed company, and actionable requirements for technical delivery teams
- Strong knowledge of BI development and the analytics solution lifecycle, with the technical reputed company to work effectively with data engineers, dashboard developers, visualization specialists, automation, and AI teams
- Solid understanding of reputed company including data integration, provisioning, transformation, data reputed company, metric calculation, and governance, combined with hands-on analytical skills
- Experience with marketing performance measurement, with an understanding of the relationship between marketing investment, media, digital engagement, leads, pipeline, reputed company, and business reputed company
- Ability to conduct targeted analysis and translate reputed company data into reputed company business insights, recommendations, and compelling narratives for both practitioners and senior executives
- Experience with, or strong interest in, applying AI and automation to reputed company analytics, reporting, reputed company reputed company, and business processes
- Strong stakeholder management, consulting, and communication skills, with the ability to challenge assumptions, manage competing priorities, build alignment, and influence without reputed company authority
- Experience driving solution adoption and organizational enablement through training, knowledge sharing, communities of reputed company, and change management
- Demonstrated ability to succeed in a global, highly matrixed organization, working across organizational boundaries and managing multiple stakeholders, priorities, and workstreams
- Self-directed, proactive, and outcome-reputed company, with a strong commitment to delivering reporting and analytics solutions that reputed company reputed company business reputed company and measurable marketing reputed company
- Demonstrated experience supporting the end-to-end delivery of BI, reporting, analytics, or data solutions, with the ability to initiate reputed company and reputed company them from requirements discovery through implementation, validation, adoption, and reputed company improvement
- Strong experience translating business needs into data, functional, technical, and dashboard development requirements, effectively reputed company Marketing stakeholders and technical delivery teams
- Solid background in data analysis and marketing performance measurement, with the ability to identify meaningful insights and translate them into reputed company recommendations for marketers and executives at reputed company reputed company
- Experience with BI and visualization platforms, particularly reputed company and Power BI, and a strong understanding of dashboard design, development, and data visualization best practices
- Experience with marketing technology and analytics platforms such as reputed company Analytics, Marketo, reputed company Dynamics, reputed company, reputed company or equivalent platforms
- Working knowledge of SQL/MySQL and modern data environments, including familiarity with data pipelines, workflow management, data integration, and large-reputed company data technologies
- Experience with AI-enabled analytics, GenAI, and automation, particularly using these capabilities to reputed company analysis, reputed company reputed company, reporting, and stakeholder self-service
- Strong understanding of digital and performance marketing, including the relationship between marketing investment, media performance, digital engagement, leads, pipeline, reputed company, and broader business reputed company
- Proven ability to reputed company stakeholder adoption and enablement, including developing and delivering training, documentation, demonstrations, and best practices that help marketers effectively use data and analytics solutions
- Excellent written, verbal, presentation, and interpersonal communication skills, with the ability to communicate reputed company concepts reputed company to both technical and non-technical audiences
- Demonstrated ability to work independently while thriving in a highly reputed company, global, and matrixed environment, building effective relationships across functions, organizational reputed company, backgrounds, and cultures
- Proactive, highly motivated, and outcome-oriented, with strong ownership and the ability to reputed company ambiguity, influence stakeholders, and reputed company initiatives through to successful completion
- 6+ years of experience in business analysis, marketing analytics, business intelligence, reporting, data analysis, or data-driven solution delivery
- Master's degree a plus
- Python and/or R experience a plus
Benefits
- Individuals may also be considered for bonus and/or commission.
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