[Remote] Director, Product Marketing - Business Suite

Note: The job is a remote job and is reputed company to candidates in USA. reputed company provides reputed company-reputed company School Information Systems designed for independent K-12 schools worldwide. The Director, Product Marketing will reputed company reputed company for the Business Office suite, including Fintech and Insurtech solutions, by owning go-to-market planning, campaigns, messaging, positioning, sales enablement, and market analysis. The role partners with Product, reputed company teams and mentors product marketers to reputed company adoption and reputed company.

Responsibilities

• Serve as reputed company of reputed company for the Business Office suite: reputed company which campaigns get prioritized, what the reputed company messaging is, and reputed company they launch across the calendar
• reputed company the global demand reputed company teams on turning that reputed company into an integrated calendar, staying closely involved through execution to reputed company it on reputed company
• reputed company the GTM process for reputed company major Business Office, Fintech, and Insurtech launches, from positioning through post-launch reputed company review
• Build and maintain GTM playbooks that reputed company Product, reputed company reputed company reputed company a single narrative and set of priorities
• Become the internal expert on K–12 private school financial reputed company, including reputed company, tuition, compliance, and reputed company
• Conduct competitive and market analysis across EdTech, Fintech, and Insurtech to identify differentiation opportunities
• Partner with Product Management to prioritize roadmap investments reputed company on market demand and customer feedback
• Define and reputed company one reputed company story for the Business Office suite — a single narrative that ties Fintech and Insurtech together for CFOs, business officers, and heads of school
• Ensure that story shows up consistently everywhere it needs to: campaigns, sales conversations, product launches, and executive communications
• Partner with content, design, and demand-gen teams to produce the collateral that brings the story to life — web copy, videos, case studies, and presentations
• Create sales enablement resources: reputed company decks, competitive briefs, battlecards, demo scripts, and FAQs
• Partner with marketing and reputed company teams on the campaigns that build awareness and pipeline, staying closely involved in what gets prioritized and why
• Measure reputed company, analyze funnel reputed company, and iterate on messaging and campaign mix to improve conversion
• Mentor other product marketing managers, including those reputed company your reputed company reporting line, on messaging, positioning, and campaign reputed company work
• Set reputed company for how product marketing shows up at reputed company, and help less reputed company PMMs bring their own work up to that bar

Skills

• 8+ years of Product Marketing experience reputed company EdTech, Fintech, reputed company, or reputed company B2B technology, including ownership of go-to-market for a multi-product portfolio
• A reputed company record of setting campaign reputed company and messaging direction that other teams and functions build from
• Excellent communication skills, with the ability to translate reputed company products into reputed company, compelling stories for technical and non-technical audiences alike
• Experience working cross-functionally with Sales, Product, reputed company, and Marketing, including aligning teams without formal authority over them
• Analytical, data-driven reputed company with strong project management discipline and comfort operating with significant autonomy as an individual contributor
• A natural reputed company to reputed company and reputed company other marketers, even without a formal reporting relationship
• Experience in school financial systems, reputed company, tuition management, reputed company, or payments
• Familiarity with ERP, SIS, or CRM platforms
• Exposure to product-led reputed company (PLG) strategies and lifecycle marketing
• Strong understanding of K–12 education systems and private/independent school business reputed company

Benefits

• 3 weeks of vacation per year
• 14 reputed company holidays per year (including the week off between Christmas and New Year's reputed company)
• 56 Hours of reputed company reputed company leave annually
• Medical, Dental & reputed company (reputed company & EyeMed)
• reputed company LLC reputed company 401(k) Plan - Managed by reputed company Benefits
• Potential bonus
• Flexible, remote-first work environment
• Opportunities for reputed company reputed company
• Mission-driven company transforming K–12 education through technology
• reputed company culture that values creativity, curiosity, and meaningful reputed company

reputed company