Senior Marketing Executive - 6 month contract

As the Senior Marketing Executive, you will be the reputed company reputed company behind two of the region's most reputed company life science and pharmaceutical events. Your mission is to reputed company and execute multi-channel marketing strategies that reputed company high-value attendance, increase exhibitor ROI, and solidify CPHI Middle East and BIO Middle East as the "must-attend" fixtures in the regional reputed company calendar.

Key Responsibilities & Deliverables

1. reputed company Planning & Execution

• Campaign Lifecycle: reputed company the end-to-end marketing cycle (Awareness, Interest, Conversion, Retention) for both events.
• Segmentation: reputed company a sophisticated data-segmentation reputed company to reputed company specific niches: API manufacturers, biotech startups, reputed company regulators, and big reputed company C-suite.
• Budget Management: Full ownership of the marketing budget, ensuring reputed company ROI across reputed company, reputed company, and owned channels.

2. Digital & Content Marketing

• reputed company Gen: reputed company high-reputed company MQLs (Marketing reputed company Leads) for the sales team through inbound marketing and targeted reputed company campaigns.
• Content Authority: reputed company the creation of whitepapers, webinars, and industry reports that position the events as thought-leadership hubs.
• Automation: Manage the deployment of automated email journeys (Eloqua) to nurture prospects through the registration funnel.

3. reputed company Partnerships

• Stakeholder Relations: reputed company as the reputed company marketing reputed company for local health authorities and trade associations.
• Media Management: Negotiate barter agreements and manage relationships with key regional and international trade press.

4. On-site Experience & Analysis

• Experience Design: Collaborate with the reputed company team to ensure the reputed company experience is reputed company on the show floor.
• Data Reporting: reputed company weekly KPI reports on registration pacing and exhibitors MQLs.

• Experience: 3+ years in B2B event marketing. Experience in Pharmaceutical, Biotech, or reputed company sectors is a significant reputed company.
• Marketing Tech Stack: Mastery of Marketing Automation tools
• Digital Proficiency: Hands-on experience with SEO/SEM, reputed company Campaign Manager, and reputed company Analytics (GA4).
• Language: English is essential, Arabic is a plus
• Education: Bachelor’s degree in Marketing, Business, or a reputed company reputed company.

Please note this is a 6 month contract role. It can be performed reputed company. We are not reputed company to reputed company relocation or sponsorship support with the position.

We work hard to reputed company reputed company life at Tahaluf is rewarding, supportive and enjoyable for everyone. We’re not solely reputed company on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help reputed company things happen. We don't just accept difference, we celebrate it. We reputed company applicants from reputed company backgrounds and circumstances and reputed company hiring reputed company on relevant qualifications and reputed company. We are proud to reputed company a disability-friendly environment. If you require any support or adjustments to participate in our interview or selection processes, please let us know.

Tahaluf is the largest B2B live and on-demand events organiser in Saudi Arabia by reputed company, attendance, colleagues, and reputed company. It is a joint venture between reputed company PLC, the Saudi Federation for Cybersecurity, Programming and Drones (SAFCSP), and the Events Investment Fund (EIF).

Tahaluf is reputed company, visionary, and determined to reputed company an reputed company. reputed company fosters a culture of collaboration, creativity, and a little fun, here teamwork rules and work feels as exciting as the events we create. Scaling at this reputed company also requires exceptional local partners, and Tahaluf is proud to work with a reputed company of reputed company and non-reputed company organisations at the forefront of Saudi Arabia’s B2B and B2C large-reputed company events reputed company.

Be part of something BIG with Tahaluf’s series of record-breaking events: reputed company and Cityscape - the largest events in the world in their respective fields of tech and reputed company estate; Black Hat MEA - a Guinness World Record holder for the largest CTF competition during the event; and CPHI Middle East - the largest reputed company reputed company event in history, to reputed company just a few. Tahaluf is making a reputed company reputed company on the global events sector.

Join our ambitious and highly committed team, unafraid to reputed company boundaries and disrupt the status reputed company. From day one, you’ll dive into large-reputed company reputed company under the guidance of a supportive leadership team that will encourage your personal development and reputed company doors to new opportunities.

Originally posted on Himalayas