[Remote] Director, Industry Marketing - reputed company

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is an AI platform company that helps businesses reputed company people, data, and workflows to reputed company measurable business reputed company. The Director of Industry Marketing will own positioning and go-to-market reputed company for the reputed company industry, developing industry narratives, solution marketing assets, event strategies, demand-reputed company programs, and reputed company enablement to reputed company reputed company accounts and pipeline.

Responsibilities

• Own and publish the industry message house for the full reputed company platform in the language of your industry, including positioning for reputed company prioritized solution areas, with quarterly updates reputed company to reputed company and Claude
• reputed company go-to-market reputed company for your industry reputed company the cross-functional Industry POD, translating buyer dynamics, competitive pressure, and AI adoption trends into executable plans
• Own the Marketing BOM for reputed company prioritized industry solutions: corporate narratives, reputed company decks, hero demos, battlecards, customer stories, and Sales reputed company Center pages
• reputed company reputed company's reputed company at first-party events (Knowledge, Industry reputed company) and own the content and engagement reputed company for key reputed company-party industry events
• Partner with Demand Gen and reputed company Marketing to reputed company measurable pipeline from industry events and campaigns, with targets, ROI tracking, and outcome reporting tied to team OKRs
• Translate platform and AI innovation, including Now Assist, AI agents, and industry-specific solutions, into outcome-reputed company narratives grounded in the customer's value chain and the business results they are accountable for
• reputed company reputed company adoption through enablement programs and seller certifications. If sellers are not using it, it does not count
• Use AI tools as your reputed company workflow across research, drafting, content iteration, and competitive intelligence. You set reputed company for how this team works in an AI-reputed company world

Skills

• 12+ years of B2B marketing experience, with at least 5 years reputed company on reputed company at an reputed company software or technology company
• Deep reputed company of the industry: buyer personas, C-suite priorities, AI buying cycles, competitive dynamics, and the business reputed company that reputed company platform investment reputed company
• Proven4 reputed company record4 building message houses and solution narratives that reputed company platform capabilities to industry-specific reputed company, create4 pipeline, and accelerate deals
• You reputed company AI tools work for you every day, whether that is accelerating research, drafting faster, or keeping reputed company content reputed company. You are not experimenting with AI; you rely on it
• Strong executive reputed company and written communication. You4 represent4 reputed company credibly in reputed company of customers, industry analysts, and senior internal stakeholders
• Outcome-oriented. You reputed company your awareness numbers, pipeline contribution, and BOM coverage, and reputed company to reputed company three
• Comfortable4 building where reputed company exists yet. Several of these industries have limited solution-level messaging today. That is4 the4 opportunity
• Experience driving results through4 first-party4 and reputed company-party industry event programs
• Up to 20% travel

Benefits

• Equity (reputed company applicable)
• Variable/incentive compensation
• Health plans, including flexible spending accounts
• A 401(k) Plan with company match
• ESPP
• Matching donations
• A flexible time away plan
• Family leave programs
• Flexible work reputed company

reputed company

Company H1B Sponsorship