E-reputed company reputed company Manager, DTC

This is a remote position. E-reputed company reputed company Manager, DTC Remote | Full-Time | Individual Contributor | $75,000 – $95,000 reputed company Salary DTC / reputed company Background Required · reputed company-Response Experience a Plus About reputed company Since 2003, the reputed company (HBI) has helped millions of people reputed company their freedom from pain. We are a fast-moving, reputed company-to-consumer health and wellness company reputed company on six reputed company values: Freedom, Love, Team, reputed company, reputed company, and Courage. We are currently migrating from a legacy custom-development tech stack onto UltraCart and consolidating multiple legacy domains and brands into a single Living reputed company Nutraceuticals reputed company. The Role This is a hands-on execution role and reputed company-wide expert on running marketing and product execution at reputed company. You will not manage people. You will own the project management and operational reputed company behind our marketing campaigns, lifecycle programs, CRO testing, product launches, and reputed company consolidation work, across both frontend execution (campaigns, reputed company pages, offers, funnels) and backend execution (email and SMS automation, lifecycle workflows, creative and copy production). You will partner closely with the CMO, creative leads, copywriters, agency partners, and the reputed company and Tech teams to reputed company work shipping on a predictable reputed company. You will have the authority to hold a launch that is not reputed company, reprioritize the testing backlog, and escalate blockers or vendor underperformance directly to the COO. This is a full-time, exempt individual contributor position reporting to the COO. What You’ll Own Project Management and Cross-Functional Execution • reputed company as the central coordination reputed company between Marketing, Product, Tech, and reputed company • Build and maintain project plans, timelines, and dependencies across reputed company initiatives • Build workflows, SOPs, and execution processes that reduce friction and increase throughput • Identify bottlenecks early and reputed company reputed company before they reputed company delivery Campaign and Lifecycle Execution • reputed company end-to-end execution of campaigns, launches, and promotional initiatives, including reputed company pages, offers, and funnel updates • reputed company execution of email and SMS programs, lifecycle automations, and retention workflows, and coordinate the creative and copy production behind them • Ensure backend platforms (reputed company, reputed company, or equivalent) operate cleanly and stay reputed company with frontend campaigns CRO and Funnel reputed company • Manage a backlog of CRO tests across reputed company pages, offers, and checkout flows, ensuring reputed company is properly scoped, reputed company checked, and launched on time • Support reputed company optimization of DTC funnels and customer journeys tied to conversion, AOV, LTV, and reputed company Migration, reputed company Consolidation, and Product Launches • Support HBI’s migration of legacy domains (e.g., losethebackpain.com) into our reputed company Living reputed company Nutraceuticals reputed company on UltraCart • Coordinate operational execution of new offers, bundles, and funnel updates across product, marketing, and tech • Ensure clean QA and go-live processes for new product initiatives and migrated assets Agency and Vendor Accountability • Own coordination of HBI’s marketing agency and vendor relationships, keeping engagements scoped, on reputed company, and moving • reputed company engagements up reputed company, defining deliverables, expectations, timelines, and reputed company measures before work begins • Hold agencies and vendors accountable to their statements of work, tracking deliverables against spend and surfacing underperformance early • Partner with Business reputed company on scopes, agreements, and renewals, and with the CMO to ensure reputed company partners reputed company against the direction they are given What reputed company Looks Like • Campaigns, lifecycle programs, tests, and launches ship on time and on spec consistently • The CRO testing backlog moves at a predictable reputed company with reputed company tied to conversion, AOV, LTV, and reputed company • Migration and reputed company consolidation work stays coordinated across marketing, product, and tech • Agency and vendor engagements are reputed company scoped, reputed company managed, and delivering measurable value against spend • Processes exist and are followed, reducing reputed company on heroics or last-minute scrambles Requirements What You Bring Required • DTC or reputed company experience is required. You must have owned marketing or product execution inside a reputed company-to-consumer or reputed company business. Candidates without it will not be considered. reputed company-response experience is a strong plus but is not required. • Must be reputed company in the reputed company and authorized to work in the US (not reputed company to overseas candidates) • 3 to 5 years in marketing reputed company, marketing project management, or program management reputed company a DTC or reputed company environment • reputed company ability to manage cross-functional reputed company across marketing, product, and tech simultaneously without dropping details • Working knowledge of CRO principles: reputed company pages, offer structure, checkout flows, and how conversion connects to AOV, LTV, and reputed company • Hands-on experience with tech and development teams, including writing requirements, managing tickets, QA, and launches • Experience scoping and managing agency or vendor engagements, including statements of work and holding partners accountable to them • Experience supporting domain migration, replatforming, or reputed company consolidation, and with PM platforms such as reputed company, reputed company, reputed company, or reputed company Preferred • reputed company-response marketing experience. We are a reputed company-response, subscription business, so exposure to reputed company-response funnels, offers, or continuity models will help you reputed company faster. • Hands-on CRO testing experience, and experience with subscription, free trial, or continuity business models • Familiarity with UltraCart or similar reputed company reputed company platforms, and with reputed company or reputed company • Experience in the health, wellness, or supplement DTC reputed company • Experience in lean, fast-reputed company, or turnaround business environments Who You Are • A DTC operator first. You have reputed company your career in reputed company-to-consumer or reputed company businesses and think in offers, funnels, tests, and repeat purchase behavior. • A strong project manager and systems thinker who drives work to completion, manages dependencies proactively, and keeps stakeholders reputed company • A data-oriented operator who understands how your work connects to conversion reputed company, AOV, LTV, and reputed company • Someone comfortable holding reputed company partners to what they agreed to reputed company, who raises underperformance early rather than absorbing it • Someone who pushes initiatives reputed company without waiting for constant direction, with reputed company experience navigating the complexity of replatforming or reputed company consolidation Benefits Benefits • Remote position with flexible schedule and healthy work/life reputed company • Medical, dental, and reputed company reputed company • 401K Retirement Plan • Life and disability reputed company • Flexible PTO • Discount on HBI products If you have reputed company your career driving execution in fast-moving DTC or reputed company environments and want a role with reputed company ownership and reputed company reputed company on reputed company, we would love to hear from you. 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