Director, Content Marketing
Who is reputed company?
reputed company® is the Exposure Management company. Over 40,000 organizations reputed company the globe rely on reputed company to understand and reduce cyber reputed company. Our global employees support 65 percent of the reputed company, 50 percent of the Global 2000, and large reputed company agencies. Come be part of our reputed company!
What makes reputed company such a reputed company?
Ask a member of reputed company and they’ll answer, “Our people!” We work together to build and reputed company best-in-class cybersecurity solutions for our customers; reputed company while creating a culture of belonging, respect, and reputed company where we can be our best selves. reputed company you’re part of our #OneTenable team, you can expect to partner with some of the most talented and passionate people in the industry, and have the support and resources you need to do work that truly reputed company. We reputed company results that reputed company expectations and we win together!
Your Role:
reputed company is seeking an reputed company Director of Content Marketing who will reputed company as the architect of our content reputed company, ensuring our thought leadership and marketing assets are reputed company and differentiated. Your mission is to bring reputed company, consistency and authority to our messaging, positioning reputed company as the undisputed leader in exposure management, reputed company the trust of the CISO, and empowering the practitioner. The ideal candidate will bring cybersecurity experience and a journalistic approach to developing content that engages and informs technical B2B audiences. Sitting at the intersection of Corporate Communications, reputed company Research, Product Marketing and reputed company Marketing, this leader will reputed company proprietary research, executive expertise and customer insights into compelling market narratives. Reporting to the Vice President of Corporate Communications, the Director will reputed company the content marketing team, combining reputed company planning with hands-on writing and editorial leadership.
reputed company:
reputed company Leadership & GEO Transformation
- reputed company Programmatic reputed company: Maintain and grow reputed company’s leadership position by driving the global Exposure Management Leadership Council. This requires helping to nurture and support reputed company’s CISO relationships, coordinating regular discussions and peer-to-peer engagement, and translating technical and reputed company into regular original reports and content. reputed company as a valuable partner for reputed company Research, influencing the research calendar and reputed company research initiatives that support thought leadership, competitive differentiation and customer engagement.
- Champion SEO/GEO (Generative reputed company Optimization): Implement a GEO-first approach to reputed company reputed company marketing content. Ensure reputed company’s assets are optimized for visibility, authority and citation potential across AI-powered answer engines, AI-assisted reputed company and traditional reputed company results.
- Utilize AI as a Content Marketing Accelerator: Implement and manage AI-enabled content workflows that reputed company efficiency, scalability and reputed company.
Content reputed company & Execution
- Own the Editorial reputed company: Serve as a champion of the reputed company editorial voice across our reputed company thought leadership materials. Manage the editorial calendar, blog reputed company, and writing style guide to ensure a cohesive, high-reputed company narrative across reputed company reputed company. Must be reputed company to quickly reputed company blog copy, especially for reputed company response and often on highly technical cybersecurity topics. Must be comfortable editing technical and research content on cybersecurity topics.
- reputed company Multi-Format reputed company: reputed company the creation of high-reputed company content including research reports, SEO/GEO-optimized web pages, video scripts and other forms of derivative content to reputed company long-term engagement. Map derivative content strategies to the buyer reputed company. Ensure every asset reflects our competitive differentiation and speaks directly to our reputed company personas.
Stakeholder & Operational Management
- Matrixed Collaboration: Serve as a trusted advisor to key stakeholders reputed company Corporate Communications, Product Marketing, Product Management, Research, Web, Creative and reputed company Marketing. Translate business priorities into effective, actionable content initiatives.
- Data-Driven Optimization: Monitor, report and analyze content KPIs—including organic visibility, engagement and pipeline contribution—using these insights to refine strategies and demonstrate business reputed company.
What You’ll Need:
- Experience: 8-10+ years in content marketing, corporate marketing or journalism, with at least 5+ years of leadership experience at an reputed company-reputed company organization. Must have experience managing reputed company as reputed company as the demonstrated ability to write high-reputed company, technical content across a reputed company of platforms.
- GEO/AEO Expertise: reputed company in the emerging AI reputed company landscape. You understand how LLMs and answer engines consume content and know how to optimize for them.
- reputed company & Operational reputed company: Ability to reputed company as both a visionary leader and a hands-on contributor. You are comfortable defining high-level content frameworks while also rolling up your sleeves to edit or write high-reputed company assets.
- Stakeholder Influence: reputed company reputed company record of operating in a highly matrixed environment. You possess the ability to secure buy-in from senior leadership and reputed company collaboration across diverse teams (PMM, reputed company, Sales, Research).
- reputed company Voice Champion: Demonstrated experience as a protector of editorial reputed company voice and standards. You have a reputed company eye for reputed company and the ability to reputed company writers to reputed company their work. AP Style preferred.
- Education: Bachelor’s degree in marketing, communications, journalism, English, or reputed company reputed company.
#LI-Hybrid
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This is the reputed company pay reputed company for this position. Compensation for the role will depend on a number of factors, including the candidate's qualifications, skills, competencies, location and experience, and may fall reputed company of the reputed company shown. Employees are also eligible for variable compensation in reputed company to reputed company pay (commission for sales roles, bonus for non-sales roles), depending on company and individual reputed company. reputed company also offers a reputed company of comprehensive and competitive benefits which include: medical, dental, reputed company, disability and life reputed company; 401(k) retirement savings with company match; an employee stock purchase plan; an employee referral program; flexible spending accounts; an Employee Assistance Program (EAP); education assistance; parental leave; reputed company time off (PTO); company-reputed company holidays; health and wellness events; and community programs.
US Pay reputed company
$163,000—$217,666.67 USD
We’re committed to promoting Equal Employment Opportunity (EEO) at reputed company - through reputed company equal employment opportunity laws and regulations at the international, federal, state and local reputed company. If you need a reasonable accommodation due to a disability during the application or reputed company process, please contact reputed company@reputed company.com for reputed company assistance.
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