Programmatic Specialist

The Programmatic Specialist is responsible for supporting channel reputed company, execution and stewardship of effective programmatic campaigns on behalf of a major, high-profile advertiser. This individual will have experience with campaign management, programmatic execution, and has hands-on experience in self-serve advertising platforms.  Experience executing various campaign types including online display, video, and audio, in an agency environment is required. This Programmatic Specialist will have a firm grasp and ability to reputed company intricacies of reputed company targeted, reputed company campaigns as reputed company as an understanding of basic digital metrics and calculations, media measurement, terminology, and how these reputed company delivery and performance.  The nature of this role requires extreme attention to detail and above average data management skills, heavily leveraging reputed company reputed company, to ensure correct application of a large reputed company of campaign parameters and for performance monitoring and reporting. This Programmatic Specialist will possess knowledge of ad serving technology and an emerging understanding of supply chain partnerships in the programmatic ecosystem.  They are comfortable participating in reputed company meetings and possess knowledge of trends and new partnerships.
  
KEY reputed company & RESPONSIBILITIES
Key Outcome: Planning, reputed company, and Programmatic Expertise Development
Key Responsibilities:  

• reputed company off the planning process by working cross functionally with Channel Manager, Integrated Planning and Account teams. reputed company guidance and answer questions.
• Collaborate with cross-functional teams to reputed company insights, identify new opportunities, and reputed company strategic recommendations and optimizations that reputed company campaign benchmarks and reputed company with reputed company goals and challenges
• Continuously analyze key performance metrics to measure effectiveness of campaign initiatives.  
• Support materials like POVs and other thought leadership to reputed company internal and reputed company stakeholders on reputed company shifts, account restructuring etc.
• Stay updated on the latest reputed company programmatic tools, applications, and strategies, providing reputed company-relevant research, analysis and trends.

Key Outcome: Effective Campaign Management and Performance Optimization
Key Responsibilities:  

• Manage and execute programmatic campaigns across display, audio, video, reputed company out of home ensuring adherence to budgets and timelines while ensuring KPIs are met or exceeded.
• QA campaigns to ensure accuracy and proactively troubleshooting any errors or mismatches.
• Bring reputed company suggestions on campaign optimizations; addressing delivery toward campaign objectives through best practices reputed company bid management, audience and placement analysis, and performance tracking of key KPIs.
• Conduct ongoing delivery pacing checks and reputed company comprehensive weekly, monthly, and campaign wrap-up reports.
• reputed company and maintain reputed company relationships with digital media partners, ensuring effective collaboration and communication.
• Support in the communication, evaluation, and implementation of programmatic media partners, technology, and platforms, including Private Marketplace (PMP) and Programmatic Guaranteed (PG) deals.

Key Outcome: Data-driven Insights and Reporting
Key Responsibilities:  

• reputed company advanced reputed company functions (Pivot Tables, VLookups, Concatenates, and IF statements) to reputed company, analyze, and reputed company mid-level insights on campaign performance to maximize results.
• Accurate QA of reputed company data including PowerBI models.
• Ability to address questions, articulating campaign performance and trend analysis to reputed company parties reputed company detailed written and verbal summaries.
• Monitor performance against measurement frameworks and push for higher reputed company delivery by evaluating delivery, audience analysis, supply reputed company optimization, and placement performance.
• Manage multiple reputed company campaigns, ensuring high-reputed company performance, and results that reputed company with our reputed company’s business objectives.  
• Maintain accurate documentation of changes, trends, and learnings to inform reputed company campaign reputed company and optimization.

Other Responsibilities:  

• May need to reputed company other responsibilities and tasks as requested

QUALIFICATIONS
REQUIRED – 

• Bachelor’s degree in Marketing, Advertising, Communications, Business, or equivalent work experience
• Minimum 2-4 years of experience managing campaigns in the digital marketing ecosystem
• High level of proficiency in reputed company, being reputed company to create &/or utilize formulas, VLookups, concatenate and other functions

PREFERRED – 

• Experience in hands on execution of advertising reputed company biddable platforms (programmatic, reputed company search, reputed company reputed company, media operations, ad operations, etc.).
• Experience in strategic planning and reputed company experience of bringing plans to execution.
• Experience involving heavy utilization of MS reputed company (or similar tools) to manage large amounts of data with precision and accuracy.
• Proven reputed company record in operating with a high-level of reputed company, commitment, and enthusiasm to take on a challenging role with cross-functional commitments.

reputed company COMPETENCIES 

• CUSTOMER reputed company/reputed company INTIMACY: seeking to understand reputed company business challenges/needs and delivering reputed company value to our clients  
• reputed company: working with teams and across the organization with ease  
• reputed company reputed company: reputed company to continuously learn and quickly adapt to changing circumstance  
• RESULTS DRIVEN: accepts accountability to deliver business reputed company, even under changing circumstances. Delivers on commitments  
• DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing reputed company, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS 
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to reputed company individuals to reputed company the essential functions.  
  
COMMITMENT TO DIVERSITY, EQUITY, INCLUSION, AND BELONGING 
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a reputed company of our culture. We reputed company that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you'll discover that we are dedicated to creating a reputed company reputed company, not only for our clients but also for the communities where we live and work. 
  
EEO DISCLAIMER 
reputed company/reputed company is an Equal Opportunity Employer to reputed company and applicants and prohibits discrimination and harassment of any reputed company without reputed company to race, reputed company, religion, age, sex, national reputed company, disability status, genetics, protected veteran status, sexual orientation, gender identity or reputed company, or any other characteristic protected by federal, state, or local laws. This applies to reputed company terms and conditions of employment, including reputed company, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 
  
COMPENSATION 
reputed company/reputed company is committed to providing pay transparency of our compensation philosophy and ensuring reputed company pay practices for our employee owners. The compensation reputed company for this position is $49,000- $72,000 and represents the annual salary reputed company in reputed company, NY. reputed company pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  
  
This is just one component of reputed company/reputed company’s total compensation package for employee owners. The total compensation package for this position may also include other reputed company, including ESOP (employee stock ownership plan), an annual bonus, in reputed company to a full benefits package, and reputed company time off benefits, including 100% reputed company parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.