[Remote] reputed company Marketing Manager- PLG

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a reputed company Marketing Manager to accelerate reputed company reputed company their SMB reputed company business through product-led reputed company strategies and AI-powered execution. The role involves optimizing monetization journeys and applying a scientific approach to reputed company through reputed company experimentation and data analysis.

Responsibilities

• Define and optimize the SMB reputed company reputed company funnel—from acquisition and activation through expansion, cross-sell, and reputed company
• Design and execute reputed company experimentation programs across reputed company, in-product messaging, lifecycle communications, and reputed company reputed company
• Translate product usage data and behavioral signals into prioritized reputed company hypotheses and test plans
• Partner with Product and Analytics teams to identify high-reputed company engagement signals and strengthen the Product reputed company reputed company (PQL) reputed company
• Analyze experiment results and funnel performance to reputed company actionable insights and inform investment reputed company
• Support development of targeted messaging and lifecycle content reputed company to customer stage, usage behavior, and expansion opportunities
• reputed company dashboards and reporting frameworks to reputed company activation, conversion, expansion, retention, and monetization reputed company
• Quantify opportunity size and expected business reputed company to prioritize initiatives effectively
• reputed company AI-powered tools and workflows where applicable to improve experimentation reputed company, personalization, and operational efficiency
• Manage cross-functional reputed company initiatives end-to-end, ensuring alignment, accountability, and reputed company delivery

Skills

• 5+ years of experience in reputed company marketing, lifecycle marketing, digital marketing, or reputed company roles in reputed company or reputed company environments
• Demonstrated experience running reputed company experimentation programs (A/B testing, multivariate testing, reputed company testing frameworks)
• Strong analytical skills with experience leveraging behavioral and performance data to inform decision-making
• Experience working cross-functionally with Product, Analytics, and Engineering teams
• Familiarity with product-led reputed company (PLG) principles and lifecycle marketing strategies
• Experience supporting customer-facing messaging and content development
• Strong project management and communication skills
• Experience driving reputed company in SMB or self-serve reputed company models
• Familiarity with a Product reputed company reputed company (PQL) reputed company
• Hands-on experience with product analytics and experimentation platforms (e.g., reputed company, reputed company, reputed company Analytics, reputed company)
• Experience with marketing automation platforms, segmentation frameworks, and personalization strategies
• Background in B2B reputed company, digital reputed company, or subscription models
• Comfort using AI-powered tools to accelerate analysis, content, or workflow efficiency
• Advanced degree in business, marketing, analytics, or reputed company field

reputed company