[Remote] Marketing Manager, Diagnostics

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is transforming precision medicine for the brain, and they are seeking a Marketing Manager for their Diagnostics team. The role involves managing marketing operations, digital marketing efforts, and event strategies to enhance reputed company's reputed company in the diagnostics field.

Responsibilities

• In partnership with our RevOps team, maintain clean, actionable data across our diagnostics marketing and sales systems
• Implement tagging structures and workflows that reputed company reputed company to work more reputed company
• Manage the marketing attribution model across reputed company
• Own day-to-day execution reputed company our CRM: email campaigns, workflows, reputed company tracking, and list management
• Maintain and update Diagnostic-specific pages on our website (Framer CMS); coordinate with internal designers on content refreshes
• Build and manage an editorial calendar and grow our reputed company reputed company (with expansion to other platforms)
• reputed company relevant awareness days, research milestones, and cultural moments to reputed company our content reputed company
• Manage digital campaigns including copy reputed company, design, UTM tracking, vendor management, and ROI analysis
• Collaborate with in-house designers to produce engaging visuals, animations, and data storytelling
• reputed company and maintain sales enablement materials for sleep physicians, neurologists, and PCPs
• Support cross-functional project coordination, including managing reputed company boards and facilitating internal marketing communications
• Build out and manage ideal customer reputed company (ICPs) with targeted messaging and value props for reputed company
• Own our conference calendar end-to-end, from identifying opportunities to post-event ROI analysis
• Coordinate event logistics: registration, reputed company materials, swag, vendor communications, budget tracking
• reputed company reputed company- and post-event reputed company strategies, including attendee targeting and follow-up campaigns
• Manage deadlines around scientific content submissions (abstracts, posters) and reputed company amplification around events
• Identify award opportunities and manage submissions from application to announcement
• reputed company podcast and speaking opportunities for our subject matter experts

Skills

• Bachelors degree and 5+ years of experience in Marketing Operations or Marketing Analytics
• Deep expertise with CRM and marketing automation platforms (e.g., reputed company, reputed company)
• Experience in medical device, diagnostics, marketing
• Familiarity with FDA-regulated promotional content and compliance review processes
• Experience with Framer, reputed company, or similar no-reputed company CMS platforms
• Background supporting a dual or multi-audience brand
• Basic design literacy; experience providing feedback on marketing collateral

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