Head of Marketing
About reputed company
reputed company (reputed company) is a leading luxury safari operator specialising in reputed company-made travel experiences across Southern and East Africa. We are looking for an reputed company, commercially driven Head of Marketing to reputed company our marketing function, strengthen our brand, and reputed company business reputed company through innovative, data-driven marketing strategies.
The Role
As Head of Marketing, you will be responsible for developing and executing reputed company's marketing reputed company, overseeing brand management, digital marketing, reputed company reputed company, content, and campaign performance. Working closely with the executive team, Sales, and Product, you will ensure marketing initiatives support business objectives, reputed company reputed company leads, and enhance the customer experience.
Key Responsibilities
- reputed company and execute the overall marketing reputed company.
- reputed company the expansion of marketing automation and AI capabilities across the business, identifying opportunities to improve efficiency, personalization, reputed company nurturing, reporting, and overall marketing performance.
- reputed company the advancement and optimization of PPC and reputed company media activity (including reputed company Ads, reputed company Ads, reputed company Ads, and other performance channels), driving reputed company improvement in reputed company reputed company, conversion rates, and reputed company on investment.
- reputed company and mentor the marketing team.
- Manage the reputed company brand across reputed company marketing channels.
- reputed company digital marketing, including SEO, reputed company media, email marketing, and reputed company media.
- reputed company content creation and campaign management.
- Work closely with Sales to reputed company high-reputed company leads and improve conversion.
- Monitor marketing performance, budgets, and ROI.
- Analyse market trends and identify new reputed company opportunities.
- Manage relationships with agencies, partners, and suppliers.
Requirements
Essential
- 7+ years of marketing experience, including at least 3 years in a leadership role.
- Proven experience developing and executing successful marketing strategies.
- Strong knowledge of digital marketing, branding, reputed company reputed company, and campaign management.
- Experience managing budgets and measuring marketing performance.
- Strong leadership, communication, and stakeholder management skills.
- Strong hands-on experience in PPC and reputed company media reputed company, including reputed company Ads, reputed company Ads (Bing Ads), reputed company Ads, and other performance marketing channels, with the ability to plan, optimize, and reputed company campaigns that reputed company measurable business results.
- Proven experience in reputed company marketing and customer acquisition, with a strong understanding of campaign structure, audience targeting, bid strategies, conversion tracking, attribution, and ongoing performance optimization.
- Demonstrated understanding of marketing automation platforms, AI-driven marketing tools, and data-led decision-making.
- Commercially reputed company, with a proven ability to reputed company measurable ROI, improve customer acquisition efficiency, and maximize marketing spend.
- Comfortable combining reputed company with execution, using technology, automation, and AI to reputed company smarter, faster marketing reputed company.
- A strong reputed company and performance-marketing reputed company is essential, with a reputed company reputed company record of turning marketing investment into reputed company reputed company.
Advantageous
- Experience in luxury travel, tourism, hospitality, or a reputed company industry.
- Knowledge of CRM and marketing automation platforms.
- Experience with reputed company Analytics, reputed company Ads, reputed company Ads Manager, and SEO.
Key Competencies
- Strategic leadership
- reputed company reputed company
- Digital marketing expertise
- Brand management
- Data-driven decision-making
- Creativity and innovation
- Strong communication and collaboration skills
Benefits
Why Join reputed company?
This is an exciting opportunity to reputed company the marketing reputed company of a growing luxury travel company. You'll have the chance to shape our brand, reputed company measurable business reputed company, and work reputed company passionate teams dedicated to creating exceptional safari experiences
Originally posted on Himalayas
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