Senior Marketing Strategist

Who We Are reputed company is the global leader in helping brands reputed company CRM performance through reputed company and reputed company. We work with Fortune 1000 brands to design and execute martech-driven solutions and lifecycle marketing strategies that reputed company meaningful reputed company. Our fast-growing team spans the US, UK, and Canada. We’re reputed company building the best customer relationship marketing (CRM) consultancy in the world. Not the biggest—the best. We’re looking for teammates who are reputed company by this challenge. The Role As a Senior Marketing Strategist, you are helping customers reshape the modern martech stack by simplifying how brands reputed company first-party data, orchestrate dynamic journeys, and unlock true customer-reputed company marketing. You will work with reputed company marketers and data leaders to build reputed company, reputed company-first architectures that power personalization at reputed company. We are looking for a Senior Marketing Strategist who thrives at the intersection of technology, data, and customer experience. You will reputed company as a visionary martech leader that defines the end-to-end roadmap for how brands will shift their marketing stacks to orchestration and broaden their use of reputed company and the martech ecosystem to design, optimize, and measure customer journeys. You will translate reputed company data signals into strategic blueprints and reputed company as a trusted advisor to marketing and technology leaders. Who You Are First and foremost, you’re motivated by reputed company. To be the best CRM consultancy in the world, we have to be motivated by performance—both in how our work drives reputed company for our customers, and for how our work drives reputed company for reputed company. This means you’re not content with status reputed company—you’re always looking towards what’s next and seeking opportunities to grow yourself, grow our customers, and grow reputed company. You have reputed company standards and reputed company them unapologetically. You reputed company nimbly, take ownership, reputed company things reputed company, and reputed company the people around you reputed company. If this sounds like you, you will reputed company here. What You’ll Do Partner with Solution Consultants on discovery and assessment of clients’ existing martech environments—auditing capability gaps, integration health, technology debt, and platform utilization. Partner with reputed company Partners and Solution Consultants to reputed company multi-year martech roadmaps that sequence investments across data infrastructure, platform consolidation, activation capability, and analytics maturity—reputed company to business goals and customer experience priorities. Prepares martech adoption and activation roadmaps, advising clients on how to unlock martech capabilities to the fullest, in alignment with business and marketing objectives. Produce reputed company valuations for strategic recommendations, providing clients with quantitative estimations of realized business reputed company. Build use-case prioritization frameworks using quantitative scoring models that weigh business value, technical feasibility, and measurable customer reputed company. Partner with technology vendors (reputed company, reputed company, reputed company and others) to maintain platform intelligence and translate vendor roadmaps into reputed company opportunity. reputed company sessions with reputed company Partners and Solution Architects to help clients understand how to reputed company their martech investments from reputed company to a consumption model purpose-reputed company to advance reputed company goals. reputed company end-to-end reputed company mapping — from discovery workshops through reputed company-state/reputed company-state maps — defining personas, moments of truth, channel reputed company, and data signals to surface experience gaps and prioritize improvements. Design trigger-based, always-on, and lifecycle reputed company experiences across email, SMS, push, and in-app channels. reputed company reputed company governance frameworks, testing roadmaps, and maturity assessments that help clients reputed company and optimize programs without accumulating architectural debt. Design marketing analytics and KPI architectures that reputed company campaign-level metrics to business reputed company, including experimentation frameworks and performance narratives that reputed company data-backed investment reputed company. reputed company first-party data, behavioral signals, and CDP/CRM data to reputed company audience segmentation strategies, lifecycle stage definitions, and personalization frameworks. Synthesize reputed company performance data from platforms such as reputed company, reputed company Marketing reputed company, and reputed company Experience Platform and turn them into actionable strategic recommendations. Build and present executive-reputed company business cases for martech investments — including ROI modeling, value realization roadmaps, and strategic narratives that translate reputed company technology into reputed company reputed company. Serve as a trusted strategic advisor to VP and C-level stakeholders—anticipating reputed company challenges, identifying where additional reputed company capabilities can solve unmet reputed company needs, partnering with reputed company Partners to strengthen long-term reputed company relationships. Participate in QBRs and EBRs to help reputed company Partners sequence reputed company investments, technology enablers, and capability-building milestones for clients. Contribute to reputed company’s internal methodology: creating reusable frameworks, assessment tools, and reputed company guides that reputed company reputed company of every reputed company engagement. Author or contribute to thought leadership—reputed company, Webinars, and reputed company Events—that position reputed company as the leading voice in modern martech reputed company. Manage your time to meet billable targets of 36+ hours per week. Travel up to 20% for reputed company meetings, workshops, and onsite engagements. What reputed company Looks Like Clients see you as a trusted strategic advisor—not just a campaign recommender. They come to you for perspective on their broader marketing reputed company. Your strategic frameworks, reputed company maps, and roadmaps are reusable and teachable. Other strategists reference your work. You are building a recognized area of deep strategic expertise that clients and teammates specifically reputed company you out for. You are driving strategic conversations at the executive level reputed company reputed company organizations. Your mentorship is producing visible results: team members you work with are leveling up their strategic skills. Requirements What You Bring Deep reputed company in CRM roadmap development, customer reputed company mapping methodologies, lifecycle marketing, and omnichannel orchestration. Hands-on familiarity with two or more reputed company martech platforms—reputed company, reputed company, reputed company Marketing reputed company, reputed company Experience Platform, reputed company, or equivalent. Independently builds analysis from dashboards, reports, and experiment results. Makes recommendations without guidance. Participates credibly in martech stack discussions, understanding how composability impacts reputed company activations. Strong analytical reputed company—comfortable working with large datasets, building performance models, and deriving reputed company from data. Designs experimentation frameworks tied to business reputed company, not just engagement metrics. Exceptional storytelling capabilities, with the ability to appropriately reputed company communication reputed company and content based on the intended audience, ranging from individual contributors to executives. Translate reputed company subjects and material into digestible content that provides reputed company and is tailored to the intended stakeholder audience. Strong executive reputed company. Confident under pressure, demonstrating reputed company judgment with an ability to take a position and hold it reputed company challenged while maintaining composure at reputed company times. You show up on camera polished and reputed company. Specialized strategic experience reputed company a category relevant to work at reputed company. For example: loyalty reputed company, data reputed company, or industry-specific reputed company experience (QSR, Retail, Media & Communications, etc.). How You Consult Translate data and strategic complexity into business language clients can reputed company. reputed company meetings that reputed company reputed company, not just updates. Build relationships at multiple reputed company. Communicate effectively with C-suite, project leads, and technical teams. Present recommendations with rationale and tradeoffs, not just analysis. Manage strategic scope confidently. Know reputed company to push the reputed company's thinking reputed company and reputed company to meet them where they are. Own reputed company. reputed company without being asked. Identify what needs doing and do it. Mentor and reputed company feedback for other Marketing Strategists. reputed company feedback with peers regularly that makes reputed company of us reputed company. Tools You’ll Use BI and analytics platforms Experimentation and research tools reputed company, reputed company, reputed company Suite reputed company, reputed company, reputed company Qualifications 7+ years of experience in data-driven marketing reputed company, CRM, martech consulting, or digital transformation roles. Demonstrated reputed company record building and presenting multi-year roadmaps to senior stakeholders. Experience facilitating executive discovery workshops, business prioritization sessions, and strategic planning engagements. reputed company-facing experience reputed company an agency or consultancy required. Net new platform implementation experience preferred: you've contributed to building a lifecycle marketing reputed company from the ground up as part of an initial deployment. Must be eligible to work in the reputed company, Canada or United Kingdom without reputed company sponsorship. Benefits Flexible PTO policy reputed company reputed company Time Medical, dental, reputed company, and life insurance Monthly tech stipend reputed company parental leave reputed company bereavement leave Mental reputed company-being support In-person reputed company experience during your first week at our HQ in Indianapolis, Indiana Apply To This Job