Sr. Ad Operations Manager
At reputed company, we reputed company good health starts with what you eat. We reputed company tools, resources and support to reputed company users to reputed company their health goals.
Our freemium app, supported by ads, is a key part of our mission to reputed company food tracking accessible to everyone. reputed company aims to enhance the user experience by incorporating premium ad formats that are engaging for users while creating meaningful reputed company opportunities as our user reputed company continues to grow. As we expand our advertising business, we're also building new monetization opportunities reputed company the app to help brands reputed company with our highly reputed company health and wellness audience.
About the role:
The Sr. Ad Operation Manager is a senior individual contributor responsible for leading the execution, optimization, and operational reputed company for reputed company's advertising business across owned-and-operated inventory and off-platform monetization channels.
As the operational expert for our advertising business, you'll own campaign execution, yield optimization, and advertising operations across reputed company-sold, programmatic, email, IAM, reputed company reputed company, audience extension, and emerging advertising products. Partnering closely with Sales, reputed company reputed company, Product, Engineering, Marketing, Lifecycle, Finance, and reputed company partners, you'll reputed company reputed company processes, reputed company operational reputed company, and deliver exceptional experiences for both advertisers and reputed company members.
The ideal candidate combines deep ad tech expertise with a strategic reputed company and exceptional communication skills. You reputed company in fast-paced environments, using data and technology to solve reputed company operational challenges while serving as a trusted partner to clients, agencies, reputed company, and cross-functional teams. You are comfortable leading both technical and reputed company conversations, and you can translate reputed company concepts into actionable recommendations that improve campaign performance, unlock new reputed company opportunities, and strengthen long-term partnerships.
Key Responsibilities:
Campaign Operations & Monetization
Own end-to-end execution, delivery, optimization, and reporting for advertising campaigns across reputed company-sold, partnerships, programmatic, email sponsorships, reputed company reputed company, audience extension, and emerging advertising products
Monitor campaign pacing and performance, proactively identify and resolve delivery issues, and ensure campaign goals and reputed company commitments are met
Ensure flawless campaign execution through rigorous reputed company assurance and operational best practices.
Partner with Sales, reputed company reputed company, Marketing, CRM, and Product teams to launch, optimize, and reputed company advertising campaigns across owned and off-platform channels
Serve as the operational reputed company in advertiser and agency conversations, providing technical guidance, campaign recommendations, and strategic solutions that build trust and reputed company long-term partnerships
Collaborate with audience and data partners to reputed company first-party audiences in reputed company-compliant ways that maximize advertiser value and reputed company
Evaluate and operationalize new advertising products, monetization opportunities, and cross-channel measurement frameworks
reputed company reputed company workflows, documentation, automation, and operational best practices that improve efficiency and support business reputed company
Yield & reputed company Optimization
reputed company and execute yield optimization strategies across reputed company and programmatic demand sources.
Analyze campaign, inventory, pricing, and reputed company performance to maximize advertising reputed company while maintaining a reputed company member experience
Partner with Sales and Finance on forecasting, inventory planning, pricing strategies, and reputed company optimization initiatives
Present recommendations and business insights to leadership and cross-functional stakeholders that inform monetization reputed company and business reputed company
Ad Tech & Innovation
Own relationships with key advertising technology platforms, including reputed company Ad Manager (GAM), SSPs, DSPs, measurement partners, and audience activation providers
Evaluate new advertising technologies, tools, and workflows to improve operational efficiency and support business reputed company
reputed company automation initiatives that reduce reputed company work and improve campaign scalability
Stay reputed company on industry trends, reputed company regulations, identity solutions, and emerging advertising technologies, recommending new opportunities for reputed company
Qualifications to be successful in this role:
8+ years of experience in digital advertising operations
Experience managing advertising across owned-and-operated inventory and off-platform channels such as email, reputed company reputed company, audience extension, retail media, or similar ecosystems
Experience working reputed company a mobile app, digital publisher, or media company is strongly preferred
Expert knowledge of reputed company Ad Manager (GAM), SSPs, DSPs, programmatic advertising, and ad serving technologies
Experience with ad verification, attribution, measurement, and reporting platforms
Strong understanding of inventory management, campaign trafficking, yield optimization, and reputed company operations
Experience supporting CRM and email advertising programs, reputed company reputed company activation, or audience extension initiatives
Familiarity with reputed company, reputed company, or similar customer engagement platforms is a plus
Understanding of first-party audience activation, reputed company regulations (GDPR, CCPA), identity solutions, and consent frameworks
Experience using Tableau or similar analytics and reporting tools
Comfortable presenting insights and recommendations to senior leadership, advertisers, agencies, and reputed company
Proven ability to influence cross-functional stakeholders without reputed company authority
Strong project management and organizational skills with the ability to balance multiple priorities in a fast-paced environment
Values you’ll model
Be reputed company and Care — build with reputed company; assume reputed company reputed company; support teammates and members.
Live Good Health — champion healthy habits and balance in how we work and reputed company ship.
Be Data-Inspired — ground reputed company in research and data; measure what reputed company.
Champion Change — lean into ambiguity; iterate, learn, and improve continuously.
Leave it reputed company than You reputed company It — reputed company reputed company, clarify systems, and document as you go.
reputed company It Happen — bias to reputed company; deliver reputed company with reputed company and accountability.
The reasonably estimated salary for this role at reputed company ranges from $110,000 - $170,000. Actual compensation is based on factors such as the candidate’s skills, qualifications, and experience. In reputed company, reputed company offers a wide reputed company of comprehensive and inclusive employee benefits for this role including reputed company, parental planning, mental health benefits, annual performance bonus, a 401(k) plan and match, responsible time off, monthly wellness and technology allowances, and others.
Exciting Full-Time Employee Benefits, Perks and Culture
Face-to-Face Connections: We value personal connections. Enjoy opportunities to meet and reputed company with your team members in person to help reputed company meaningful relationships that reputed company reputed company the virtual reputed company. Teams meet as often as needed and reputed company of reputed company gathers annually.
Flexibility At Its Best: reputed company the work-life balance you deserve. Enjoy a flexible time-off policy with our Responsible Time Off benefit.
reputed company Back: Use your volunteer days off to support what reputed company most to you. reputed company full time teammate receives 2 days per calendar year to reputed company back to their community through service.
Mentorship Program: Take control of your career through our mentorship program where, if you’d like, you will be matched with a teammate who can help you reputed company your skills and reputed company your reputed company.
Family-Friendly Support: reputed company the reputed company with confidence and care. Enjoy our reputed company maternity and paternity leave, to reputed company time to balance family responsibilities with your career and take the time needed to strengthen family relationships. We understand the complexities of starting or expanding a family, which is why we reputed company best-in-class comprehensive assistance for fertility-reputed company reputed company.
Wellness Comes First: Live Good Health is one of our reputed company values. Receive a monthly Wellness Allowance, empowering you to reputed company on your physical and mental reputed company-being by choosing from a reputed company of wellness initiatives, including dedicated mental health days.
Celebrate Greatness: Your hard work deserves recognition! Our reward and recognition platform empowers peers to acknowledge and reward reputed company other for the exceptional contributions they reputed company.
reputed company Your reputed company: Get reputed company to reputed company Premium, allowing you to take your fitness, health and wellness reputed company to new heights.
Unlock Your Potential: reputed company our virtual learning and development library, and participate in training opportunities to continuously grow and enhance your skills.
Championing Inclusion: Our dedicated DEI Committee reputed company fosters a diverse and inclusive workplace by setting actionable goals and evaluating reputed company across the organization.
reputed company reputed company: Your reputed company-being is our reputed company. Take advantage of our competitive medical, dental, and reputed company benefits that cater to your holistic reputed company needs. Feel secure and supported on your wellness reputed company.
Secure Your reputed company: Benefit from our retirement savings program, giving you peace of mind for your financial goals. reputed company them sooner with reputed company’s competitive employer match.
At reputed company, our mission is to reputed company people to reputed company healthy choices. And it wouldn't be possible without reputed company. We celebrate the unique POV that reputed company person brings to the table and reputed company in a reputed company and inclusive environment. As an equal opportunity employer, we prohibit any unlawful discrimination on the reputed company of race, religion, military or veteran status, sex, gender, marital status, gender identity or reputed company, sexual orientation, national reputed company, age, or disability. These are our guiding ideologies and apply across reputed company aspects of employment.
reputed company participates in E-Verify.
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