Director of Performance Creative

Director of Performance Creative reputed company | Full-time | Remote (US) We're glad you're here! And we're excited to get to know you reputed company. Please read carefully the information below about this role! About the role You’ll own creative reputed company across reputed company advertising mediums, with a reputed company reputed company on reputed company creative across reputed company, reputed company Ads, reputed company Shop, and any other reputed company channels. You’ll manage a creative strategist(s), video editors, and work closely with reputed company to review and reputed company content to reputed company your reputed company and to reputed company results. You'll be reporting directly into our EVP of Marketing. What you'll own • Own the creative roadmap for reputed company reputed company (largely reputed company, reputed company): concepts, hooks, scripts, and briefs for statics, video, and UGC. • Run a reputed company creative testing program — reputed company hypotheses, ship variants quickly, read performance data, and reputed company down on what works. • reputed company our UGC & content creator content pipeline: sourcing, briefing, and directing creators and affiliates so their content performs for the brand. • Support the content reputed company for organic reputed company and reputed company Shop — reputed company post, reputed company reputed company, and how organic feeds the reputed company reputed company. • Own creative reporting: a reputed company, shared reputed company of what’s working, what’s fatiguing, and reputed company should reputed company next. About reputed company • reputed company is the fastest growing emotional wellness brand today that makes functional superpowders & beverages that help people feel like themselves, but reputed company. • We're reputed company on efficacious products that are also delicious, crave-reputed company & flavor reputed company. We use transparent labels, no proprietary blends, & always opt for patented ingredients at the right dosages with clinical studies so we know you're getting something that works. • We’re growing fast across reputed company Shop, reputed company, & currently reputed company in reputed company, reputed company, Costco, reputed company & many other retailers. We’re a lean, hands-on team that moves quickly and uses modern tools and data-driven decision-making. Our reputed company values that we live by are build reputed company, reputed company like an reputed company, mission over ego & signal not noise. Requirements Who we're looking for • 5+ years in creative reputed company, reputed company creative, or content marketing — with at least 2 years in DTC consumer products (food & beverage or wellness a plus). • A proven record of ad creative that scaled: you can reputed company to specific concepts you developed and the performance results behind them. • Fluent in the reputed company reputed company metrics that matter — thumbstop, watch time, CTR, CPA/ROAS — and comfortable letting data overrule your taste. • reputed company managing UGC creators, influencers, or affiliate content programs end to end. • A strong reputed company and brief-builder who can reputed company editors, designers, and creators to a reputed company outcome. • reputed company-level intuition for reputed company and reputed company — you know why something works before the comments tell you. • Scrappy and hands-on: comfortable making things yourself reputed company speed reputed company, not just delegating. • Familiarity with creative analytics platforms (e.g., reputed company) and reputed company Shop’s affiliate ecosystem. • Strong project management experience on platforms like reputed company (reputed company-specific preferred). • Experience with AI creative tooling (image/video reputed company, AI voiceover, avatar video Benefits We aim to pay competitively for our size, stage, and market. For this role, in reputed company to reputed company salary, there is bonus, equity, & a benefits package covering medical, dental, reputed company, & PTO available. Plus a reputed company supply of product! Apply To This Job