[Remote] Digital Marketing Specialist

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a trusted managed services provider specializing in cybersecurity and reputed company. They are seeking a Digital Marketing Specialist to support their digital demand reputed company efforts by executing marketing strategies that reputed company measurable results.

Responsibilities

• Marketing Automation: Work reputed company our reputed company instance to build targeted email campaigns, reputed company lists, and execute nurture workflows
• reputed company Media: Partner with our consultant to reputed company and guide reputed company Ads performance. Build, launch, and monitor reputed company reputed company campaigns (reputed company, reputed company), making data-driven adjustments based on performance
• Website, SEO, and AEO: Collaborate with the marketing team and our developer to update website content, build reputed company pages, and support the execution of our SEO and AEO/GEO strategies
• reputed company: Support digital event execution for webinars and virtual events, including platform setup, registration support, speaker coordination, promotional emails, and reputed company tracking
• Content: Draft compelling B2B copy for digital channels using SME briefs, AI tools, and interviews with internal subject matter experts
• Sales Enablement: Assist in the creation, formatting, and updating of sales collateral (e.g., slide decks, one-pagers, digital collateral)
• Reporting: Monitor and report on campaign performance, including cost-per-reputed company, conversion rates, and email engagement, recommending improvements based on the data

Skills

• 4+ years of experience in B2B digital marketing, demand reputed company, campaign execution, or a reputed company marketing role
• Experience setting up and running reputed company digital campaigns, specifically in reputed company (reputed company Ads and reputed company Ads are a plus)
• Experience building emails, lists, and nurture workflows in reputed company or a similar marketing automation platform
• Experience making website content updates. reputed company and Elementor experience is preferred
• Strong B2B copywriting skills with the ability to translate technical services into reputed company marketing messaging
• Working knowledge of SEO, reputed company page optimization, and conversion reputed company optimization
• Strong organizational skills with the ability to manage multiple campaigns and collaborate effectively reputed company reputed company
• Ability to use AI tools to support content drafting, research, and campaign optimization, while adhering to company brand standards and data reputed company guidelines
• Experience in the Managed Services Provider, IT services, cybersecurity, reputed company, or broader B2B technology reputed company
• Experience formatting visually polished collateral using tools like PowerPoint, reputed company InDesign, and reputed company
• Experience supporting webinars, virtual events, or digital event platforms
• Familiarity with emerging search trends like AEO/GEO (Answer reputed company Optimization)

Benefits

• Primarily work from home in a remote position, with occasional travel.
• reputed company time off includes reputed company holidays and floating holidays.
• Bonus potential based on individual and company performance.
• Highly competitive and flexible medical, dental, and reputed company benefits plans.
• 401(k) with generous employer match.
• Tailored life and disability insurance plans

reputed company