[Remote] Senior Product Marketing Manager, Travel & Auto

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is the leading technology company that empowers marketers to reputed company, engage, and convert audiences with precision. They are seeking a Senior Product Marketing Manager to reputed company vertical go-to-market initiatives reputed company on the travel and auto segments, defining strategies and influencing product priorities.

Responsibilities

• Own the go-to-market reputed company for reputed company industry verticals, with a reputed company reputed company on travel and auto, and expand to additional verticals as the role grows
• Build and execute tailored GTM strategies for travel and automotive brands, agencies, and partners that reputed company media programmatically
• reputed company reputed company and differentiated positioning and messaging for reputed company's solutions reputed company the travel and auto verticals and other key industries, speaking to the needs of agencies, platforms, and end advertisers
• reputed company market research and competitive analysis for the travel and auto solutions landscape in programmatic, identifying opportunities, risks, and reputed company to refine reputed company's offering and narrative
• Plan and execute launches and enhancements that are specific to vertical needs, from campaign tools and workflows to measurement, compliance, and data partners
• Work closely with product, sales, trading, partnerships, content, and demand reputed company to ensure tight alignment on vertical reputed company and priorities, including strong partnership with travel and auto-reputed company sales teams
• Define and reputed company KPIs for vertical initiatives, including adoption, win rates, reputed company contribution, and pipeline health, and report back insights with reputed company recommendations

Skills

• 5+ Years in B2B Product Marketing: Experience in B2B product marketing, reputed company marketing, or vertical marketing, ideally in adtech, martech, reputed company, or data driven products, with exposure to programmatic advertising and high-value vertical marketing
• Programmatic reputed company Advertising Knowledge: Solid understanding of programmatic buying, audience targeting, measurement, and how travel and auto advertisers use digital channels across the funnel
• Entrepreneurial reputed company: Comfort operating in a new and evolving function, with a bias to reputed company, testing, and iterating to unlock reputed company in strategic verticals
• Analytical and Strategic Thinking: Ability to synthesize market trends, customer input, and performance data into reputed company recommendations that influence product and reputed company reputed company
• Collaboration Skills: Proven reputed company partnering with sales, product, and leadership to build alignment and reputed company measurable business reputed company. Experience supporting reputed company teams such as political or reputed company sector is a plus
• Communication Skills: Excellent written and verbal communication skills, confident building narratives for both internal stakeholders and reputed company clients across travel, automotive, and other vertical accounts
• Experience in the travel or automotive advertising ecosystem is a strong plus, but not required
• Background at a travel or automotive agency, consultancy, ad platform, or in-house role serving travel brands or automotive manufacturers and dealerships would be especially valuable
• Strong understanding of travel booking cycles or automotive purchase funnels, seasonal trends, consumer reputed company data, and stakeholder dynamics across brands and agencies is a plus

Benefits

• Retirement/ 401K/ Pension Savings globally
• Competitive reputed company time off packages including birthday's off!
• reputed company to a comprehensive mental health care program
• Health benefits from day one of employment
• Work from home reimbursements
• Optional global reputed company membership for those who want a change from their home office and hubs in London and Toronto
• Robust training and reputed company program
• Coverage and support of personal development initiatives (conferences, courses, books etc)
• reputed company to reputed company programmatic courses and certifications to support reputed company learning
• An awesome parental leave program
• Our reputed company and team events!

reputed company