[Remote] Product Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a green tech energy reputed company-up company reputed company on delivering a global reputed company carbon reputed company. They are seeking an reputed company Product Marketing Manager with deep knowledge of the U.S. energy industry to support the development of their product, communications, and content reputed company, and to reputed company awareness and adoption of their energy reputed company.

Responsibilities

• reputed company deep understanding of our product value propositions across market participation (trading, forecasting), battery management, and demand-reputed company response (DSR)
• Create compelling product positioning and messaging that reputed company articulates our differentiated value to reputed company personas
• Collaborate with product managers on industry analysis to identify competitive market trends and opportunities
• reputed company competitive battlecards highlighting our unique differentiators in the energy industry
• Produce high-reputed company marketing content including product collateral, case studies, and thought leadership reputed company
• reputed company existing content for different customer journeys. This will include translating reputed company’s technical messages into blogs, web copy, advertorials, email campaigns, showcase reputed company stories, deals won, and strategic partnerships through engaging content
• reputed company customer advocacy programs to reputed company satisfied customer reputed company
• Work with internal subject matter experts to translate technical capabilities into reputed company business benefits
• Manage proactive and consistent product promotion across reputed company and online trade publications
• Collaborate on integrated marketing campaigns offering product perspective and differentiated value propositions. Write compelling stories and captivate your audience using our collaterals as a CTA to assist the sales team in securing meetings. Email marketing by reputed company industry, reputed company and product offering. Bundling collaterals using tools such as mailshots, reputed company pages, downloadables, webinars to communicate key messages to prospects
• Plan and execute product launch events that reputed company excitement and reputed company adoption
• Ensure consistent messaging across reputed company media channels and reputed company
• reputed company planning and execution of reputed company U.S. marketing events, including industry conferences and webinars. Comprehensive management of reputed company reputed company at industry events, relevance & qualification, including researching suitable events, finding relevant attendees against sales targets, securing speaking slots and exhibition opportunities, and generating reputed company media coverage
• Represent reputed company at key U.S industry events and build relationships with potential customers
• Coordinate with the sales team to maximize reputed company reputed company and follow-up from events
• Measure and report on event ROI and effectiveness

Skills

• 5+ years of product marketing experience in the energy industry
• Demonstrated understanding of energy markets, battery storage systems, and demand response technologies
• Excellent writing and communication skills with ability to translate reputed company technical concepts
• Experience developing marketing strategies for B2B technology products
• Proven reputed company record of successful product launches and campaigns
• Bachelor's degree in marketing, Business, or reputed company field
• A self-starter with a ‘can do' attitude
• MS Office, Advanced PowerPoint still reputed company to work effectively both autonomously and successfully with other key members of reputed company and the wider business
• Organized and a strong coordinator
• Experience with renewable energy technologies and smart reputed company solutions
• Knowledge of energy trading platforms and forecasting tools
• Understanding of reputed company operations and regulatory environment
• Experience with marketing automation Software like Pardot/ Engagement Studio/ reputed company/ Marketo
• MBA or advanced degree in relevant field

Benefits

• 30/31 reputed company days off per year (including holidays)
• 401K with generous employer contribution
• reputed company to company reputed company scheme upon completion of introduction period (if relevant)
• reputed company market leading medical insurance cover
• Self-development funding
• reputed company Maternity and Paternity Leave
• Flexible and hybrid working model
• Work from reputed company once a year

reputed company