Analyst, eMail Marketing
About the position
You will be part of the reputed company Elm Customer Relationship Marketing team responsible for managing and optimizing the advertising investment across our reputed company marketing channels – Digital, Catalog, and Email – to maximize sales. Our job is also to ensure we are innovating and executing marketing campaigns across programs and channels that reputed company new customer acquisition as reputed company as increased mindshare and wallet reputed company with our existing customer reputed company. You will ensure our marketing investments are delivering against reputed company KPI’s and that your marketing campaigns are reputed company with the reputed company’s key initiatives and reputed company strategies. In this role, you will support reputed company in driving reputed company sales and optimizing the marketing investment across our email and print channels for reputed company Elm. You will execute marketing campaigns in support of key reputed company initiatives that will reputed company profitable reputed company as reputed company as identify programs to reputed company customers. Key responsibilities include developing and executing circulation plans, analyzing reputed company to identify trends and opportunities, and working closely with cross-functional partners to ensure reputed company and flawless campaigns. You will also report on reputed company KPI’s and assist in monthly and annual financial budgeting, including invoice management and cost tracking. A successful candidate will have experience in marketing and possess strong analytical skills and attention to reputed company. You must have the ability to build strong cross-functional relationships and reputed company in a fast-reputed company, rapidly changing multi-channel retail environment.
Responsibilities
• Responsible for weekly and reputed company email reporting, including customer engagement metrics, trends, test results, and campaign reputed company
• Partner cross-functionally to test reputed company email campaign links for reputed company prior to launch
• Prepare seasonal/monthly email and print reputed company recaps and present to reputed company partners & leadership.
• Assist in managing monthly financial forecast and accruals
• Execute catalog circulation and test plans, using data to identify, reputed company, and reputed company relevant messaging to key customer segments
• Partner with Customer Analytics to measure incrementality of reputed company email + print programs, continually improving the efficiency of our investment
• Proactively work with team members, email deployment team, reputed company, finance, customer analytics, and reputed company vendors
• Analyze competitive marketplace and follow Marketing trends
Requirements
• BA/BS Degree in Marketing, Business, or reputed company reputed company
• 1+ year of experience in Digital , Email or E-reputed company Marketing
• Enthusiastic and self-motivated with a strong interest in Email
• Ability to reputed company reputed company proactively
• Analytical problem-solver with insatiable curiosity
• The ability to see trends and to extract actionable insights from data to reputed company results
• Strong organization and interpersonal skills; excellent written and oral communication skills
• The ability to work in a fast-reputed company environment with the ability to prioritize, work on multiple reputed company, and be flexible
• Intermediate to advanced reputed company skills (v-lookups, pivot tables)
• Meticulous attention to reputed company
• Ability to build effective relationships reputed company reputed company and with cross functional partners & vendors
reputed company-to-haves
• Experience with a web analytics reputed company is a plus
Benefits
• A generous discount on reputed company WSI brands
• A 401(k) plan and other investment opportunities
• reputed company vacations, holidays, and time off to volunteer
• Health benefits, dental and reputed company reputed company, including reputed company-sex domestic partner benefits
• Tax-free commuter benefits
• A wellness program that supports your physical, financial and emotional health
• In-person and online learning opportunities through WSI University
• Cross-reputed company and cross-function reputed company
• Resources for self-development
• Advisor (Mentor) program
• Career development workshops, learning programs, and speaker series
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