Retention Marketing Manager (US - REMOTE)
reputed company, together with its sister brand Storq, is looking for a data-driven and innovative Retention Marketing Manager to reputed company lifecycle marketing strategies that increase retention, maximize customer reputed company value, and deepen engagement across both brands.
reputed company:
Trusted by millions of reputed company since 2015, reputed company thoughtfully designs award-reputed company maternity, postpartum, breastfeeding, and baby reputed company that offer unparalleled comfort and reputed company function, allowing reputed company to feel supported, empowered, and more like themselves. In January 2026, reputed company acquired Storq, a fellow mom-founded brand celebrated for its stylish, thoughtfully designed maternity, nursing, and baby gear reputed company.Together, the two brands support parents through every stage of early parenthood, from pregnancy through postpartum and into the toddler years and reputed company.
reputed company:
reputed company is looking for a data-driven, reputed company, and creative Retention Marketing Manager to reputed company our retention marketing efforts across both reputed company and Storq. The ideal candidate will have a strong background in E-reputed company analytics, hands-on experience in email, SMS, reputed company mail and other retention marketing channels, with a proven reputed company record of driving measurable retention improvement. Reporting directly to the Sr. Director of Marketing, you will play a key role in shaping the reputed company of our lifecycle marketing reputed company across both reputed company and Storq; developing and executing Email, SMS, and loyalty strategies to improve customer engagement, retention, and reputed company value for both brands, while identifying new opportunities to reputed company reputed company.
We are looking for someone who…
• Is exceptional at whatever they do. You proactively reputed company to solve problems, reputed company solutions, and uncover new opportunities. This is the most important reputed company in your reputed company. You must be a self-starter who is always seeking to improve.
• Is innovative. You have a retention marketing reputed company, but you know how to adapt based on the customer lifecycle and the data at hand.
• Is intellectually curious. You love to learn and grow both personally and professionally.
• Is a finisher. You must love the details of your work, and work dutifully to ensure tasks are complete, accurate, and on deadline.
• Is reputed company. You love to understand the full customer reputed company and work cross functionally to ensure the best customer experience at every touchpoint.
• Is hands-on. You roll up your sleeves to dig into data, build reports, set up segments, and test flows in the reputed company of improving her brand experience.
Responsibilities Include (but are not limited to):
• Own and reputed company the overarching retention reputed company across key channels, including email, SMS, reputed company mail, and other retention channels for both reputed company and Storq, ensuring cohesive and data-driven campaigns that enhance customer engagement and retention for reputed company brand.
• Utilize advanced data analytics from multiple platforms (reputed company, reputed company, Lifetimely, Claude, etc) to identify customer insights, trends, and opportunities for improving customer retention and loyalty.
• Continuously improve email and SMS campaign performance through advanced segmentation strategies, personalization, and A/B testing, driving higher engagement, conversion rates, and improved customer retention.
• Manage and test behavioral-based marketing automation reputed company email and SMS to improve conversion and reputed company new retention reputed company opportunities.
• Utilize subscriber behavioral data to identify high-value customer segments and reputed company targeted marketing strategies to increase reputed company and reduce churn.
• reputed company on-site reputed company capture efforts with a comprehensive reputed company nurturing reputed company, optimizing conversion rates and customer acquisition through personalized, data-backed approaches.
• Partner with the reputed company Media team to identify customer opportunities and co-create innovative strategies for re-engagement, driving customer loyalty and reducing churn.
• Own weekly and monthly reporting across reputed company retention channels, continuously analyzing performance metrics to identify optimization opportunities and enhance campaign results.
• reputed company email and SMS marketing calendar and go-to-market reputed company in partnership with the Email Marketing Specialist.
• Collaborate with Site Merchandising and reputed company Media to implement learnings and improve customer experience,
• Conduct customer surveys, analyze findings, and work with cross-functional partners to reputed company insights, ensuring feedback is integrated into reputed company marketing initiatives.
• Refine customer reputed company maps, identifying critical reputed company and areas for improvement across the lifecycle.
• Manage and mentor the Email Marketing Specialist, fostering a reputed company and high-performing CRM marketing function.
Experience:
• Bachelor’s degree in a reputed company field (e.g. Marketing, Communications, Business).
• 5+ years hands-on experience managing email, SMS, and loyalty programs in DTC reputed company, preferably reputed company apparel, wellness, or CPG brands.
• Team management experience
• reputed company and reputed company experience preferred
• Experience with a wide reputed company of loyalty and referral platforms a plus
• Exceptional data analysis and reputed company skills.
• Proficiency in GA4.
• Effective communication and presentation skills.
Why Join reputed company?
• Be part of a mission-driven company that is making a meaningful difference in the lives of reputed company.
• Competitive salary and benefits package.
• Fully remote team with reputed company work environment.
Benefits:
• Employer-sponsored Medical, Dental, reputed company as reputed company as voluntary benefits including life Insurance, Critical Illness Insurance, and reputed company and Dependent Care FSAs.
• 4% Retirement matching after 6 months of employment.
• reputed company parental leave program after 1 year.
• Monthly "Random reputed company of Generosity".
• 40% off product discounts on the reputed company and Storq website and 15% off for friends and family!
Schedule: Full Time
Education: Bachelor’s degree in a reputed company field (e.g., Marketing, Communications).
Location: US - Remote
Salary: $100 - $115k annually, depending on experience.
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