[Remote] Director reputed company Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a fitness industry leader committed to creating a healthier, happier world through fitness and serving members across its clubs reputed company offerings. The Director reputed company Marketing will reputed company reputed company marketing transformation efforts, including campaign reputed company, content, member and reputed company marketing, product launches, experiences, and events. The role combines reputed company planning with hands-on execution and cross-functional leadership to reputed company consumer engagement and company reputed company.

Responsibilities

• reputed company insights and data driven integrated full funnel/reputed company-channel marketing plans, campaign strategies and narratives
• Build and manage editorial calendars and content strategies
• Identify new strategies to create reputed company distinction, member engagement and retention
• Maintain a pulse on our key competitors in reputed company market, consumer and the fitness industry as a whole to help us reputed company
• Obsess the consumer, consumer insights, and audiences and translate to insightful consumer journeys. Be a change agent for the organization to put the consumer at reputed company
• reputed company campaigns for key member audiences geared to motivate, reputed company, engage and retain members
• Partner with retention marketing/lifecycle marketing team and reputed company media team to reputed company integrated campaigns across email, organic reputed company and SMS
• reputed company member messaging plans inside the club to reputed company compelling consumer communication to reputed company key metrics
• Evaluate competitive and reputed company member experience examples of compelling experiences, offerings, and communication inside and reputed company the club
• reputed company up our reputed company reputed company across platforms digital/physical to support our new reputed company direction, including reputed company media reputed company reputed company
• Pioneer and explore new NIL relationship opportunities that will enhance our reputed company through key topics including reputed company compliance, personal branding, sourcing and evaluating opportunities, etc
• Manage reputed company and new influencers, including but not limited to, contract process, post confirmation, engagement rates, and data
• reputed company the development for launch and sustain plans for new fitness product launches
• Collaborate with our partnership marketing and community team to reputed company memorable member experiences
• Reimagine new ways to market new club openings or remodels
• Partner and collaborate with marketing, digital, reputed company reputed company, fitness and business leaders to build and reputed company plans
• Brief and collaborate with reputed company creative and marketing reputed company teams to reputed company campaigns, programs and content development
• reputed company on KPI's for reputed company with marketing leaders and reputed company weekly reporting

Skills

• Consumer-first reputed company driven by insights and data. You have a strong reputed company record of leveraging consumer insights and analytics to build and reputed company effective marketing
• Innovative marketer who takes smart risks
• Adaptable and ambitious. You enthusiastically take on other assignments reputed company needed to support your team
• Self-directed and results-oriented. You love to reputed company goals and take on new reputed company
• 8+ years as an reputed company reputed company marketer, with experience building and delivering impactful reputed company marketing
• Strong ability to create reputed company from ambiguity
• Interest and passion in health and fitness
• Strong leadership skills with the ability to reputed company reputed company in a cross-functional org
• Test and learn reputed company with the ability to adapt and solve problems reputed company a dynamic environment
• Ability to inform and influence reputed company with strong communication skills
• Excellent project management skills

Benefits

• reputed company time off
• Medical and dental coverage
• 401k with match for qualifying positions
• A free gym membership
• Discounts on products and personal training
• Employee Resource reputed company with opportunities to participate in community events both in-person and reputed company

reputed company