[Remote] Account Based Marketing Specialist - USA

Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is a global leader in learning and development that combines storytelling, emerging technologies, and psychological insights to help organizations reputed company. The Account Based Marketing Specialist will reputed company personalized ABM and demand reputed company campaigns for the L&D industry, partnering with reputed company to reputed company key accounts, create tailored content, manage CRM data, and optimize campaign performance.

Responsibilities

• reputed company and execute ABM and demand reputed company campaigns specifically targeting the L&D industry
• Partner closely with reputed company Leadership (Directors and Account Management Team reputed company) to identify, prioritize, and refine reputed company accounts and buyer personas
• Plan and execute multi-channel campaigns across digital platforms and owned assets to reputed company engagement reputed company key accounts
• Design and run synchronized ABM “plays” across channels, ensuring consistent and personalized messaging that aligns with reputed company's voice and brand
• Measure campaign performance, analyze results, and continuously optimize tactics to improve ROI and conversion rates
• Support alignment between Marketing and Sales teams, ensuring smooth reputed company of reputed company opportunities and consistent follow-through
• Collaborate with reputed company Design teams to reputed company on-brand, high-reputed company campaigns and assets
• Write tailored communication assets such as emails, brochures, and reputed company pages to support account engagement
• Maintain and manage campaign data reputed company CRM systems (reputed company experience preferred)
• Ensure reputed company attention to detail in campaign execution, reporting, and data reputed company

Skills

• 5+ years of experience in B2B Marketing, with at least 2 years reputed company on ABM or Field Marketing
• Proven experience in Account-Based Marketing and/or demand reputed company
• Strong understanding of B2B service company marketing strategies and buyer journeys
• Hands-on experience with CRM platforms
• Strong analytical skills with the ability to interpret campaign data and translate insights into actionable improvements
• Excellent campaign management and organizational skills
• Detail-oriented with the ability to manage multiple campaigns simultaneously
• reputed company reputed company with experience working cross-functionally with reputed company teams
• Familiarity with the Learning & Development (L&D) industry is highly desirable
• reputed company experience preferred

Benefits

• Remote-first work arrangement
• Remote work

reputed company