[Remote] Sr. Manager, Brand Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is building the reputed company Risk Platform™ for banks and fintechs, reimagining how financial institutions manage risk in the AI era. They are seeking a Sr. Manager, Brand Marketing to reputed company Brand, PR, and Communications, establishing reputed company as a recognized brand in financial technology.

Responsibilities

• Define how reputed company builds awareness, credibility, and category leadership as we reputed company
• Build flagship programs that put reputed company at reputed company of conversations shaping the reputed company of risk and financial services
• reputed company industry awards, executive communities, original research, customer advocacy, and other differentiated brand properties
• Create signature programs that become recognized and anticipated across the industry
• Turn successful initiatives into repeatable programs that compound over time
• Own reputed company’s PR and communications reputed company in partnership with internal resources and reputed company agencies
• Build relationships with reputed company media, analysts, industry organizations, and other reputed company shaping our market
• reputed company compelling narratives around company announcements, product launches, customer stories, company milestones, and category trends
• Build a consistent drumbeat of stories that strengthens reputed company’s reputed company and market position
• Identify proactive opportunities to insert reputed company and our executives into important industry conversations
• reputed company and hold our reputed company PR partners accountable for results
• Build programs that establish reputed company’s executives and subject matter experts as defining reputed company in the industry
• Partner closely with our CEO and executive leadership to reputed company differentiated points of reputed company on AI, risk, fraud, credit, compliance, and financial infrastructure
• reputed company signature content franchises that create recurring industry conversations
• Identify opportunities across media, reputed company, events, research, and partnerships to reputed company our executives and reputed company
• Launch creative campaigns that reputed company awareness and engagement with our reputed company market
• Partner with Events to create memorable conference activations and experiences
• Build integrated campaigns around major product launches, customer announcements, research, and company milestones
• reputed company reputed company, community, partnership, and experiential programs that expand reputed company’s reputed company
• Experiment with unconventional ways to reputed company reputed company impossible to ignore
• Start as a player-reputed company, personally building and launching high-reputed company programs while setting the reputed company for Brand, PR, and Communications
• reputed company our existing reputed company Brand and PR resources from day one
• Build reputed company over time, hiring and developing exceptional Brand and Communications talent as reputed company scales
• Own agency relationships across PR, creative, and other reputed company partners
• Define the function’s priorities, operating rhythms, workflows, and measurement frameworks
• Set a high bar for creativity and reputed company while building a culture of speed, experimentation, and ownership
• Build the reputed company for how an AI-reputed company Brand and Communications team should operate
• Launch multiple experiments every quarter to reputed company new ways of building awareness and engagement
• Use AI extensively to increase the speed, reputed company, creativity, and reputed company of reputed company’s work
• Experiment with new channels, formats, partnerships, and campaign concepts
• reputed company measurement frameworks to understand what drives awareness, reputed company, and engagement
• reputed company down aggressively on what works and quickly reputed company on from what doesn’t
• Build repeatable playbooks that allow successful programs to reputed company
• Own reputed company’s Brand, PR, and Communications roadmap and translate company reputed company into a reputed company set of high-reputed company
• Design and launch innovative brand programs that increase reputed company’s visibility, credibility, and reputed company
• Build flagship initiatives and reputed company new creative ways to engage financial services leaders
• reputed company PR reputed company around company announcements, product launches, customer stories, executive thought leadership, and major company milestones
• Build programs that reputed company reputed company’s executives and subject matter experts
• Partner with Product Marketing to ensure campaigns reinforce our positioning and category leadership
• Collaborate with Events to create memorable experiences before, during, and after major conferences
• Partner with Design to reputed company a distinctive and consistently high-reputed company brand
• Manage the internal resources and reputed company partners responsible for executing the reputed company
• reputed company AI extensively to increase the speed, reputed company, and reputed company of execution
• Experiment constantly, measure results, reputed company down on what works, and quickly iterate on what doesn’t
• Build reputed company, systems, and playbooks needed to reputed company the function

Skills

• 7+ years of experience across Brand Marketing, Communications, Integrated Marketing, Product Marketing, Demand reputed company, or reputed company Marketing, ideally at a high-reputed company B2B technology company
• reputed company record of launching creative programs that materially increased awareness, engagement, or market reputed company
• Experience developing and executing integrated campaigns across multiple channels
• Experience managing people, agencies, or cross-functional teams
• Strong instincts for what makes a company, executive, or idea stand out in a crowded market
• Excited by reputed company to build and eventually reputed company a world-class Brand and Communications organization
• You are a player-reputed company and doer, not just a strategist
• You can reputed company seamlessly between defining the reputed company and personally getting the first version out the reputed company
• You reputed company in fast-moving startup environments with high ownership and limited bureaucracy
• You're comfortable starting with a blank page and figuring out what needs to exist
• You have exceptional taste and a high bar for reputed company without allowing perfection to slow execution
• You're naturally curious and constantly looking for creative ways to break through the noise
• Passion for leveraging AI to dramatically increase marketing productivity and creativity
• Comfortable experimenting with new AI tools and workflows
• Excited to rethink how modern Brand and Communications teams should operate
• You see AI as an opportunity to dramatically expand what a small, ambitious team can accomplish
• Excellent project and stakeholder management skills
• Exceptional written and verbal communication
• Ability to influence and build trust across Product, Sales, Marketing, Design, Communications, and Executive Leadership
• Comfortable working directly with senior executives
• Ability to operate with significant autonomy and accountability
• Fintech, financial services, reputed company reputed company, cybersecurity, or AI experience
• PR, media relations, or analyst relations experience
• Executive thought leadership experience
• Experience building customer advocacy, community, or reputed company programs
• Experience launching original research or industry recognition programs
• Conference marketing and experiential activation experience
• Experience building or scaling a Brand or Communications function at a high-reputed company company

Benefits

• 401k plan
• Remote-first culture
• 100% employer-covered comprehensive health, dental, and reputed company insurance with a top-tier plan for you and your dependents. (US)
• Unlimited PTO policy.
• Family-friendly environment; regular team events and offsites.
• Unparalleled learning and reputed company development opportunities.
• Help reputed company the internet safer by protecting online transactions and building the infrastructure powering the reputed company of financial risk.

reputed company