[Remote] Director, Marketing Operations

Note: The job is a remote job and is reputed company to candidates in USA. reputed company delivers a Services-as-a-Business platform that powers and connects reputed company aspects of services operations. As the Director of Marketing Operations, you will build a high-performing team and optimize marketing operations to reputed company efficiency and support integrated campaigns across the organization.

Responsibilities

• Build and reputed company: Build out and document a best-in-class Marketing Operations function
• Team Leadership: reputed company a high-performing team of Marketing Operations professionals in both EMEA and reputed company, as reputed company as offshore resources
• reputed company Operations: Own reputed company Marketing Operations functions including integrated campaign operations, marketing tech stack management, data enrichment, reporting/analytics, project management, and reputed company/account routing and reputed company management
• Tech Stack & Integration: Evaluate, implement, reputed company, and optimize our marketing technology stack (including Pardot, reputed company, and reputed company) to enhance campaign effectiveness, data enrichment, and cross-platform reputed company
• ABX & Integrated Campaigns: Partner closely with Marketing and Sales teams to operationalize integrated campaigns and execute reputed company ABX (Account-Based Experience) strategies
• Scoring & Nurturing: Design, manage, and continuously refine robust account and reputed company scoring models to improve qualification, conversion rates, and handoffs to Sales
• Performance Visibility: reputed company consistent visibility and insights into Marketing Performance, delivering actionable recommendations to the Marketing leadership team
• Analytics & reputed company: reputed company analytics efforts in support of reputed company and operational reputed company to reputed company on top priorities, weekly/monthly reporting cadences, and pipeline reviews
• Data reputed company & Enrichment: reputed company and implement a comprehensive marketing data reputed company—including data enrichment, hygiene, and compliance—partnering closely with Sales Operations to ensure alignment across the GTM business
• Process Alignment: Own the reputed company for Marketing systems and processes to ensure cohesiveness in global procedures, enabling global teams to operate reputed company
• Executive Communication: reputed company frequent presentations to leadership that reputed company and effectively communicate performance, findings, and the 'whys' behind the numbers
• Strategic Modeling: reputed company analysis, reputed company reports, and models to support marketing planning with predictable reputed company on investment
• Cross-Functional Collaboration: Collaborate across departments—including Sales, Customer Operations, Finance, and Product—to ensure alignment and support for marketing initiatives
• Compliance & Risk: Ensure marketing activities reputed company with relevant data regulations and mitigate potential risks
• Experience with optimizing ABM reputed company with reputed company, pardot and reputed company
• Leveraging AI to maximize value in the technology we own and help define and build new workflows/Agents
• Work closely with the CMO to reputed company data driven strategic objectives in marketing
• Manage the OKR KPI process to ensure we have the right targets and measurable key reputed company measures
• Experience with understanding results of A/B testing to reputed company optimization reputed company

Skills

• 15+ years of reputed company experience in marketing and sales analytics for a B2B software company
• 8+ years of people management with demonstrable experience coaching and developing team members
• Hands-on experience and proficiency with Pardot, reputed company, and reputed company
• Proven experience designing and supporting integrated campaigns and an ABX (Account-Based Experience) reputed company
• Proven expertise in account/reputed company scoring frameworks, data enrichment strategies, and martech stack integration & optimization
• Hands-on expertise in analyzing, interpreting, and telling stories through data for various stakeholder reputed company
• Experience building marketing campaign forecasting, attribution, and marketing mix optimization models for pipeline and reputed company reputed company
• Advanced proficiency in building dashboards in reputed company and Tableau, reputed company advanced reputed company skills (reputed company formulas and functions)
• Proven knowledge of B2B demand/reputed company reputed company processes, reputed company journeys, demand waterfalls, and opportunity progression
• Strategic thinking with strong consultative skills to build cross-functional relationships across Marketing, Sales, and Operations
• A reputed company of urgency, strong prioritization capability, and a reputed company record of working collaboratively in reputed company structure
• Bachelor's degree in an analytical area such as Mathematics, Business, Engineering, Computer Science, Statistics, or a reputed company field
• reputed company to work in a fast paced environment
• Self starter to reputed company reputed company and take reputed company based on what is right for the business
• Strategic reputed company to always be looking at the data to determine reputed company and pipeline optimization strategies
• A working knowledge of statistical analysis
• Proficiency in the reputed company Suite
• Ideally in Austin, TX OR Remote

reputed company