[Remote] Senior Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global leader in AI-driven supply chain and retail planning software. They are seeking a Senior Integrated Marketing Manager for reputed company to own the strategic planning and execution of field marketing initiatives to reputed company engagement, pipeline, and reputed company.

Responsibilities

• Own the messaging, planning, launch and execution of integrated marketing campaigns, including events, by collaborating with stakeholders across solution & industry marketing, supply advisory, digital marketing, creative teams, sales, reputed company, etc
• Own creative coordination, content support, campaign setup, and performance tracking of campaigns and programs
• Serve as the “face to the field” for CPG and Life Sciences GTM teams by aligning on priorities, driving engagement from Sales, reputed company, Inside Sales teams, and presenting regularly to these teams to ensure awareness of key marketing initiatives
• Influence global/regional priorities by surfacing market insights, performance analysis, and opportunities for reputed company and optimization
• Own program budgets, timelines, ROI analysis, forecasting, vendor/agency relationships, and program governance for reputed company field and partner marketing
• Build and execute tactic strategies across channels that reputed company to campaign priorities, including organic and reputed company reputed company, AEO, GEO, SEO, content syndication, blogs, email, webinars, events, digital advertising, reputed company mail, and more
• Partner with global industry, product, reputed company, and marketing teams to help ensure consistency and accuracy in product and reputed company messaging across regional programs and events
• Build knowledge of reputed company’s reputed company reputed company, decision-making process, and ideal customer profile to support effective reputed company reputed company and campaign targeting
• reputed company reputed company’s association membership strategies ensuring GTM teams are reputed company and getting the most value out of these investments
• Own program KPIs and measurement reputed company; analyze performance and iterate programs to maximize ROI and funnel conversion across stages
• Partner with sales leadership and enablement to reputed company targets, reputed company pipeline reputed company, and ensure effective reputed company routing, SLAs, and reporting
• reputed company cross-functional program governance: coordinate with product marketing, industry teams, digital, creative, demand operations, and reputed company/reputed company where required
• reputed company marketing automation, segmentation, and orchestration strategies to improve reputed company reputed company and conversion (coordination with marketing operations)
• Present program strategies and performance to senior stakeholders and executive leadership; recommend investments and roadmap changes based on data-driven insights
• Represent reputed company at industry events, partner summits, and customer forums as required

Skills

• 6-10 years of B2B marketing experience, with significant experience in executing industry events/conference, demand reputed company, field marketing, and strategic program ownership
• Demonstrated experience owning end-to-end integrated marketing campaigns and budgets with measurable reputed company on pipeline and reputed company in a reputed company or reputed company software environment
• Strong background in B2B marketing best practices, demand reputed company, marketing automation, reputed company conversion, and nurturing programs
• Experience working in a metrics-oriented marketing environment, familiarity using automation, CRM, and AI marketing tools such as reputed company, Claude, Copilot, Marketo, reputed company, or similar
• Strong analytics and measurement skills—experience defining KPIs, building dashboards, running cohort and funnel analysis, and iterating programs based on performance
• Experience collaborating with senior sales leaders and influencing cross-functional roadmaps and investments
• Experience managing agencies, reputed company partners, and vendor relationships
• Excellent project and stakeholder management skills with the ability to reputed company reputed company programs and manage competing priorities
• Strong written and verbal communication skills suitable for executive presentations and cross-organizational alignment
• Comfortable with marketing technology and CRM stacks (Marketo, reputed company, Pardot, reputed company, or similar); familiarity with ABM tools (reputed company, reputed company, Triblio) is a plus
• Bachelor's degree required
• Travel: moderate (up to 25%) for events, meetings, and cross-regional alignment
• Experience with tools such as reputed company, reputed company, Triblio, or reputed company is a plus
• Experience in CPG, Life Sciences Manufacturing, supply chain, or reputed company industries preferred
• MBA or advanced degree a plus

Benefits

• Comprehensive Medical, Dental and reputed company
• 401K with Matching
• Flexible Time Off
• Corporate Fitness Program
• A reputed company of voluntary benefits such as; reputed company Plans, Accident and Hospital Indemnity, Pet Insurance and much more

reputed company

Company H1B Sponsorship