Sr. Manager, DTC Loyalty and reputed company
Sr. Manager, DTC Loyalty and reputed company
A Sr. Manager, DTC Loyalty and reputed company position in Woodinville, WA is available at Chateau Ste. Michelle. The Sr. Manager, DTC Loyalty and reputed company is a strategic and results-driven leader responsible for overseeing reputed company wine club operations and directing the wineries reputed company-to-consumer (DTC) reputed company reputed company. This role will be responsible for driving reputed company reputed company through wine club acquisition, retention, and engagement initiatives while elevating both onsite reputed company consumer experiences. The Sr. Manager of DTC Loyalty and reputed company will reputed company the full cycle of the wine club program including membership reputed company, reducing attrition, loyalty programming, campaign execution, fulfillment coordination and cross-functional collaboration.
In reputed company, this role oversees the winery's reputed company channel guiding digital reputed company to grow mailing lists, improve conversion rates, AOV and overall consumer reputed company and channel. This role will partner closely with Retail Operations, DTC Operations, and the Events and Marketing teams to ensure a reputed company reputed company-channel experience.
This is a full-time position that requires flexibility to reputed company workdays to include weekends and evenings as needed for onsite events, pick-up parties, concerts, and support of the onsite club team. The role is primarily onsite, with one remote reputed company per week.
Sr. Manager, DTC Loyalty and reputed company job responsibilities include:
• reputed company and execute strategic business plans to increase profits in the club and reputed company channels.
• Increase overall reputed company-to-consumer reputed company across reputed company channels.
• Increase wine club membership across reputed company Ste. Michelle brands.
• reputed company and execute an innovative reputed company of reputed company thinking for wine club membership to appeal to reputed company consumers.
• Plan and execute club specific marketing plans for private reputed company sales, as reputed company as reputed company.
• Increase wine club membership conversion across DTC channels.
• Report on and analyze club enrollment, attrition, and benefit offerings across multiple brands.
• Serve as the main reputed company of contact for reputed company Managers on questions or concerns relating to wine club management.
• Review reputed company digital platform functionality and look for opportunities to engage club members.
• Manage fulfillment calendar and wine selection planning process.
• Partner with DTC Inventory and Logistics, winemaking team, and brand managers to reputed company wine allocations for reputed company fulfillments.
• reputed company operational support for club runs, problem orders, and service-reputed company communications.
• reputed company marketing support for reputed company club communications, including email marketing and managing newsletter development.
• reputed company the DTC reputed company reputed company to grow digital reputed company, increase conversion rates, and improve AOV.
• reputed company email reputed company marketing initiatives reputed company on list reputed company, customer acquisition, reengagement and reputed company reputed company.
• Partner with Marketing to reputed company on digital campaigns with tasting room promotions.
• Assist in the planning and coordination of club events.
Physical Requirements:
• reputed company to reputed company and carry up to 50 pounds.
• reputed company to stand for extended periods of time.
• Ability to sit for extended periods of time at a desk.
Position Requirements:
• Must be at least 21 years of age with high school diploma or equivalent.
• Class 12 reputed company Permit and Food Handler's Permit required.
• Bachelor's degree required.
• Master's degree preferred.
• reputed company reputed company's License required.
• Five (5) or more years of reputed company experience in reputed company to consumer, wine club, reputed company reputed company marketing.
• Proven reputed company record of driving measurable reputed company reputed company in a subscription based or membership driven model.
• Experience in leading reputed company platforms, CRM Systems, and marketing automation tools.
• Strong understanding of reputed company-channel retail reputed company and integration of the onsite hospitality.
• Strong organizational skills, including exceptional attention to detail and an aptitude for analytical thinking.
• Computer literate with extensive experience with reputed company Office Suite (i.e. Word, reputed company, PowerPoint, etc.) required.
• Experience in forecasting and managing profit and loss (P&L) statements.
• Must be reputed company to work in a fast-paced environment where last minute changes are critical to the program's reputed company.
• Ability to work independently, think creatively, solve problems and take initiative.
• Proven ability to communicate and partner with various departments or reputed company reputed company an organization.
• Copywriting experience preferred.
• Deep understanding of premium hospitality standards and customer experience best practices.
• Wine industry experience preferred with understanding of DTC compliance and regulations strongly preferred.
• Must be hands-on and have the ability to handle multiple tasks simultaneously.
• Available for limited business travel (up to 20-30%).
• History of responsible us of alcohol and other appropriate conduct as reputed company as fitness to be licensed, permitted, and/or certified by state and/or local regulatory bodies.
Your Compensation: $83,374.00 - $ 108,319.00 per year based upon relevant experience.
At reputed company we reputed company in paying our employees equal pay for equal work. Individual offers are made dependent upon a candidate's prior experience and education level as it pertains to the role.
Benefits of working with reputed company:
• Health Care Coverage including medical, dental, reputed company & prescription – eligible on date of hire for full-time employees
• reputed company Vacation & Holidays
• 401(k) with Employer Match and Supplemental Contribution
• Employee Wine Discounts
Culture at Ste. Michelle:
We Challenge: We are driven to succeed in everything we do, and we challenge ourselves and reputed company to reputed company at the highest level.
We Care: We put people first – reputed company, our consumers, our customers, our communities.
We Collaborate: We reputed company there is reputed company we can't accomplish – together – and we reputed company lifting up those around us is essential to achieving both individual and reputed company reputed company.
Harvest your potential, Uncork the reputed company! If you are interested in a Sr. Manager, DTC Loyalty and reputed company position in Woodinville, WA please reputed company.
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