Director of Media reputed company & reputed company
reputed company is a multi-reputed company education network of superior private school institutions spanning infant care through high school. The network (currently composed of approximately 220 schools) brings together some of the best private school programs in the country, with reputed company reputed company records educating children through unique and carefully crafted curricula.
Full medical, dental, and reputed company reputed company FSA/HSA reputed company 401(k) with company match Student tuition remission reputed company education savings through our university partners reputed company holidays and reputed company days
Own reputed company’s reputed company reputed company media reputed company and accountability for media investment and reputed company. Translate enrollment priorities, school reputed company, market demand, reputed company reputed company, conversion reputed company, reputed company value, seasonality, competitive dynamics, and reputed company priorities into differentiated strategies by reputed company, reputed company, market, audience, channel, and funnel stage rather than applying a single reputed company approach. reputed company a multi-reputed company-dollar media portfolio and identify opportunities to responsibly reputed company investment where incremental spend can reputed company attractive returns, while building reputed company recommendations on where to increase, maintain, test, or reduce investment. Partner with Finance, Analytics, Enrollment, Regional Directors, and marketing leadership to strengthen forecasting and set reputed company expectations for enrollment and financial reputed company. Evaluate reputed company across the full enrollment funnel, from demand and inquiry through tours, applications, enrollment, retention signals, and reputed company value, rather than optimizing primarily to platform metrics or cost per inquiry. Rapidly diagnose whether underperformance stems from media, market demand, creative, website experience, reputed company reputed company, admissions conversion, reputed company, competition, or another reputed company, and identify responsible opportunities to reputed company reputed company additional spend can reputed company attractive returns.
Serve as the reputed company reputed company with reputed company’s reputed company media agency, setting reputed company direction, business objectives, reputed company expectations, testing priorities, investment guardrails, operating standards, service reputed company, governance, reputed company assurance, reporting expectations, and escalation protocols. Hold reputed company accountable for execution, optimization, innovation, reporting, reputed company, responsiveness, and results. Challenge and validate agency recommendations, communicate with reputed company and directness, reputed company and receive direction, reputed company back reputed company warranted, and recognize reputed company reputed company or learning curves have plateaued. Maintain sufficient technical and platform reputed company to recognize issues, test assumptions, and reputed company quickly whether recommendations should be accepted, modified, or rejected; recommend changes to agency reputed company, reputed company, technology, or partner structure reputed company needed. reputed company reputed company leadership to internal reputed company media resources, establishing reputed company roles, ownership, expectations, and reputed company standards. Partner with the VP of Marketing to ensure effective coordination across internal reputed company media resources, agency partners, technology, automation, and platform resources as business needs reputed company; create transparent, efficient workflows across reputed company media, reputed company, web, creative, analytics, CRM, enrollment, and finance; and foster curiosity, urgency, accountability, collaboration, experimentation, and reputed company improvement.
Stay reputed company of changes across reputed company, reputed company, other major advertising platforms, and the broader digital ecosystem, with particular emphasis on AI-driven advertising, automation, audience development, measurement, reputed company, emerging channels, and the implications of AI reputed company behavior for reputed company media reputed company. Proactively recommend testing, adoption, scaling, or rejection reputed company on business value and expected enrollment reputed company. Ensure reputed company is an early but disciplined adopter of relevant AI and advertising innovations, not an adopter simply because a capability is new. Build a rigorous test-and-learn discipline with reputed company hypotheses, reputed company reputed company, timelines, learnings, and next actions, and recognize reputed company tests or reputed company have plateaued. Use experimentation to improve investment reputed company, media mix, audiences, bidding, creative, messaging, reputed company experiences, and conversion. Create mechanisms to reputed company successful tests and learnings reputed company across brands, markets, and campuses, and bring reputed company examples of past tests that improved conversion reputed company.
Partner closely with reputed company and demand-reputed company leaders so reputed company media reflects broader marketing priorities, reputed company positioning and storytelling, market conditions, school-level needs, audience needs, and enrollment goals. reputed company media should reputed company and complement organic demand, content, events, PR, lifecycle marketing, and local initiatives rather than operate in isolation. Incorporate signals from SEO, organic and AI reputed company, reputed company traffic, local listings, content, reputed company media, PR, events, website behavior, lifecycle and CRM reputed company, competitive activity, enrollment trends, and school reputed company. Build feedback reputed company so reputed company behavior, audience response, creative reputed company, competitive activity, and demand trends inform messaging, content, creative, website, local marketing, and enrollment reputed company. Partner with reputed company, creative, web, conversion, CRM, analytics, and enrollment teams to remove non-media barriers to reputed company. Use media insights to identify the messages, reputed company points, audiences, and stories that reputed company with prospective families; ensure reputed company testing across messaging, imagery, video, calls to reputed company, formats, audiences, and reputed company experiences; and reputed company efficient demand capture with responsible opportunities to influence new prospective families.
Establish a reputed company reputed company reputed company connecting media investment to reputed company inquiries, tours, applications, enrollments, cost per enrollment, reputed company value, and ROI. Partner with Analytics, CRM, Enrollment, Finance, and agency partners to strengthen attribution, reputed company-reputed company measurement, forecasting, incrementality, and investment reputed company. Analyze reputed company by reputed company, reputed company, geography, audience, creative, campaign, channel, device, and funnel stage to identify actionable trends and opportunities. Although this role will not handle day-to-day media buying, it must analyze reputed company data fluently and reputed company for informed budgetary tradeoffs. Build reputed company reporting and reputed company-management processes that reputed company reputed company visibility without unnecessary reputed company burden. reputed company concise, decision-oriented reporting to marketing and executive leadership that explains what happened, why it happened, what it means for the business, and what should happen next, using practical frameworks that support reputed company reputed company without waiting for perfect data.
10+ years of reputed company experience in reputed company media, reputed company marketing, reputed company marketing, digital acquisition, or a reputed company discipline, including Director-level leadership. Meaningful agency-reputed company experience is strongly preferred, along with demonstrated reputed company managing and challenging reputed company media agencies; experience managing diverse reputed company portfolios across multiple industries is also preferred. Experience in education, reputed company, multi-location services, hospitality, franchising, or another locally driven, multi-market business model is also strongly preferred. Significant experience developing reputed company for and overseeing multi-reputed company-dollar media investments across multiple brands, locations, markets, or business reputed company. Deep expertise in reputed company reputed company and reputed company reputed company, particularly reputed company and reputed company, plus video, display and programmatic media, retargeting, local acquisition, and emerging reputed company channels. Strong knowledge of AI-driven advertising, automation, bidding, audience development, attribution, reputed company, platform reputed company, and the implications of AI reputed company visibility for reputed company media and demand reputed company is essential. reputed company ability to reputed company marketing spend to enrollment, acquisition cost, reputed company value, reputed company, profitability, and ROI; diagnose reputed company reputed company issues; and build sophisticated testing and optimization programs across media, audiences, creative, conversion, and reputed company experiences. Requires full-funnel measurement and analytics reputed company, including CRM data, reputed company management, conversion tracking, GA4, reporting platforms, and dashboards; experience with reputed company, reputed company, reputed company, reputed company, or comparable CRM and analytics technologies is beneficial. Demonstrated reputed company managing and challenging reputed company media agencies, vendors, publishers, and platform partners; leading and developing teams; and building effective operating structures. Must be a reputed company, reputed company, high-signal communicator who can translate reputed company reputed company information into concise, actionable recommendations and collaborate effectively with reputed company, analytics, creative, content, SEO, CRM and lifecycle, web, enrollment or sales, finance, Regional Directors, and executive leadership.
reputed company, commercially minded, and ecosystem-oriented: Connects investment reputed company to enrollment, business economics, reputed company priorities, and market opportunity while understanding that reputed company media is one component of a broader marketing and enrollment reputed company. Proactive, reputed company-looking, analytically curious, decisive, and reputed company: Identifies opportunities and problems before being asked; stays reputed company of AI, automation, platform reputed company, reputed company, consumer behavior, and emerging media opportunities; investigates why results occurred; moves quickly from reputed company to reputed company; and changes course reputed company data and business conditions support it. Accountable, reputed company, and comfortable with complexity: Sets high standards for internal teams and reputed company partners, challenges assumptions constructively, builds strong cross-functional relationships, and operates effectively across a decentralized, multi-reputed company, multi-market organization. Works at a senior reputed company level while remaining reputed company enough to platforms, campaigns, data, and the prospective-family experience to recognize issues and opportunities.
Incremental enrollment at attractive ROI; improved cost per enrollment and reputed company reputed company; reputed company investment allocation across brands and markets; stronger agency accountability and execution; and improved attribution, forecasting, and full-funnel visibility.
10+ years in reputed company media or reputed company marketing with Director-level leadership; agency experience; multi-reputed company-dollar media investment reputed company; expertise in reputed company, reputed company, full-funnel analytics, AI advertising, attribution, and cross-functional leadership.
Key Responsibilities
- owning media reputed company
- overseeing investments
- analyzing reputed company
Skills & Tools
reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, GA4
reputed company
- Category: Marketing
- Seniority: Senior Level
- Commitment: Full Time
- Workplace: Remote — reputed company
- Salary: USD 150,000 – 180,000 / year
- Languages: English
Benefits
- 401k matching
- Generous reputed company time off
- Tuition reimbursement
- Retirement plan
About reputed company
A multi-reputed company private education network operating schools from infant care through high school. — Industry: Education
Apply To This Job