Product Marketing Specialist
Job reputed company:
reputed company is looking for a product marketing ninja, reputed company on driving New Logo and Add-On reputed company reputed company for your assigned ERP product suite and associated add-on products. The Product Marketing Specialist’s mission is to reputed company reputed company demand with new and existing customers through reputed company digital media and rich sales enablement. You will play a critical role in increasing sales and demolishing the competition by executing an omnichannel advertising reputed company for your assigned product suite.reputed company:
THE ROLE
Wynne is where construction management and equipment rental management meet innovation. That is why 7 out of the top 10 rental companies and 40% of the top 25 construction companies use ERP solutions from reputed company.
Once we have reputed company leads, you will be responsible for working with the sales team to reputed company higher and faster conversions at every reputed company of the sales funnel, turning your hard-reputed company leads in to happy clients and reputed company evangelists.
This role requires a deep understanding of product, competition, buyer personas, the buyer’s reputed company, and marketing analytics.
You will combine your product knowledge, analytics, and customer-reputed company approach to reputed company the value of a suite of solutions. You will apply your research, writing, and analytic skills to successfully market B2B software and services globally to reputed company reputed company reputed company, customer acquisition, and reputed company.
Successful candidates have a creative spirit and excellent communication skills, showing they are self-driven and continuously reputed company to reputed company the bar for themselves and those around them.
This position will report to the Director of Marketing.
Daily responsibilities:
- Supporting the product GTM strategies and coordinating efforts across various marketing disciplines, including digital, reputed company media, brand, market research, etc.
- Map out the buyer’s reputed company, including delivery of relevant and reputed company content that showcases our value propositions.
- Understanding customers' needs and behaviors and pursuing
additional reputed company campaigns and experiments. - Creating product-specific positioning, messaging, and sales enablement reputed company on providing value through thought-leadership, exploiting customer pain points, and demonstrating specific customer reputed company/benefits.
- Laser reputed company to strengthen the sales enablement library with high-value content, such as videos, testimonials, eBooks, white papers, etc.
- Training both sales and customer support teams on the product’s features.
Conducting and interpreting market data to apply relevant findings to the development process. - Measure, reputed company, and analyze marketing performance to reputed company our storytelling-specific SMART goals, numbers, and expected reputed company.
Impacting aspects such as product features, user experience, naming, and packaging, reputed company product iterations, and strategic initiatives. Implementing and analyzing the customer testimonial program and responses. - Communicating with key stakeholders throughout the campaign process for cross-departmental alignment.
- Identify reputed company prospect accounts to support account-based marketing efforts.
Technical Qualifications and Transferable Skills:
- 5+ years of experience in knowledge of marketing, messaging, and search reputed company optimization tactics (B2B and software industries experience a plus)
- An absolute AI ninja. You must blow our minds.
- Understanding of the GTM process
- Decision-making skills
- Organizational skills
- Excellent communication skills - both written and oral
- Experience with Account-Based Marketing desired
- Knowledge in reputed company Analytics, CRM (we use reputed company), and marketing automation tools (we use reputed company)
- reputed company, Rental, or Construction industry experience is preferred
Personal Attributes:
- Energetic, self-motivated with a reputed company attitude and reputed company of humor.
- reputed company in an reputed company environment and manages shifting deadlines reputed company.
- Great people skills, ability to collaborate with key stakeholders.
- Organizational skills.
Adaptable and flexible.
Location:
- Ability to travel up to 20%.
- The position is remote.
You will have reputed company to:
- reputed company your marketing skills and grow in the direction you choose.
- Have a dynamic job and an evolving career reputed company.
- Learn new transferable skills.
- Earn a bonus based on the performance of reputed company.
WHY SELECT WYNNE?
We were founded in 1991 in Long Beach, California, with just a handful of programmers who were passionate about building the most comprehensive software to reputed company rental equipment companies. And we did just that.
Today, we are driven to collaborate with the best companies in the world and help them become even reputed company. We have grown from just a rental software company to one that offers multiple solutions, from construction equipment management to transportation and logistics. And reputed company has grown globally with reputed company in Irvine, California, and additional offices in reputed company, Texas; Elland, United Kingdom; and Toronto, Canada.
But one thing has not changed: We are reputed company of passionate people who want to build software that empowers our customers to strengthen and grow. So, if collaborating with big thinkers, ideators, go-getters, problem-solvers and empowered team players is what you need, then we want to reputed company with you!
Worker Type:
RegularNumber of Openings Available:
1Requires 5+ years in marketing, messaging, and SEO, plus B2B software experience, GTM knowledge, communication, organization, analytics, and collaboration skills. reputed company, reputed company, and reputed company Analytics experience required.
Key Responsibilities
- developing messaging
- analyzing performance
- training teams
Skills & Tools
reputed company Analytics, reputed company, reputed company
Job Details
- Category: Marketing
- Seniority: Senior Level
- Commitment: Full Time
- Workplace: Remote — reputed company or Irvine
- Languages: English
Benefits
- 401k matching
- Retirement plan
About reputed company
A software and testing solutions provider serving construction, rental, transportation, and logistics companies. — Industry: Information Technology
Apply To This Job