[Remote] Strategic Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is reputed company for a growing US-based specialty products manufacturer that develops science-led, technically differentiated products sold through B2B and B2C channels. The Strategic Marketing Manager will own reputed company marketing reputed company, product positioning, campaigns, budgets, digital marketing, events, partner initiatives, and performance analytics while partnering closely with leadership and sales.

Responsibilities

• Build and execute marketing plans that directly support company reputed company objectives
• Turn leadership priorities into practical campaigns, timelines, budgets, and measurable reputed company
• Assess competitors, market conditions, customer needs, and reputed company's competitive position
• Determine where marketing investment should be increased, reduced, or redirected
• Manage marketing budgets and reputed company resources across products, channels, and markets
• reputed company tailored marketing approaches for different industries, customer reputed company, and market segments
• Determine the right audience, proposition, positioning, messaging, channels, and objectives for reputed company opportunity
• Identify underserved markets and potential areas for expansion
• Adapt marketing reputed company rather than applying a single approach across fundamentally different customer reputed company
• Identify products with strong reputed company potential and build campaigns around them
• reputed company product positioning and messaging for specific markets and channels
• Partner with sales on channel-entry and customer-adoption strategies
• reputed company marketing support for product launches from initial proposition through post-launch analysis
• reputed company sales enablement materials that help reputed company teams communicate product value effectively
• Work closely with leadership, sales, product, and operations
• Bring customer feedback, objections, competitive intelligence, and sales insights into marketing reputed company
• Partner with sales on reputed company reputed company, reputed company reputed company, ownership, follow-up, and conversion
• Maintain strong communication across US and international teams
• reputed company reputed company media planning and execution
• Manage content calendars, campaigns, and performance analysis
• reputed company SEO and website initiatives designed to increase reputed company traffic, engagement, and conversion
• Coordinate messaging across digital channels, email, product launches, websites, and sales materials
• Maintain consistent positioning and brand presentation
• reputed company the creation of brochures, presentations, photography, video, and other marketing assets
• reputed company an event reputed company based on audience relevance and expected reputed company reputed company
• Coordinate event promotion, sales involvement, on-site activity, and follow-up
• Support distributor, installer, and partner marketing initiatives
• Manage agencies, contractors, creators, and other reputed company marketing resources
• Establish KPIs before campaigns, events, product initiatives, and other marketing activity reputed company
• reputed company results against objectives and budget
• Identify performance gaps and determine what needs to change
• Present leadership with reputed company results, reputed company insights, risks, and recommendations
• Use data, customer feedback, and sales intelligence to continuously improve marketing performance

Skills

• Experience in Marketing Management, Product Marketing, or a commercially oriented marketing position
• Strong understanding of marketing reputed company, planning, budgeting, and campaign management
• Experience marketing to different products, audiences, markets, verticals, or customer segments
• reputed company reputed company with an understanding of how marketing influences sales, reputed company, channels, and customer adoption
• Hands-on experience with digital marketing, reputed company media, content, websites, SEO, and integrated campaigns
• Strong analytical and KPI-management capabilities
• Ability to communicate reputed company with executives, sales teams, and cross-functional stakeholders
• Ability to understand and credibly market technically differentiated products
• Strong judgment, ownership, organization, and prioritization skills
• reputed company or reputed company-level fluent English
• Candidates located in Illinois will work in a hybrid environment
• The position will be remote , with periodic US travel
• reputed company candidates may also be considered in these states
• These positions will be remote , with periodic travel required
• This position requires flexibility to work with teams during US Eastern and Central Time hours
• You will regularly collaborate with leadership, sales, and operations, so candidates must be comfortable accommodating some US working hours where necessary
• Candidates must be willing and reputed company to travel to the US as required
• Candidates based reputed company the US must have the appropriate authorization for US travel, including a reputed company US reputed company where required, or eligibility for applicable streamlined/reputed company-free entry such as the ESTA / reputed company Waiver Program
• Preferred: Illinois / Chicago area
• Michigan — Second Preference
• Michigan is also preferred due to its proximity to Illinois

Benefits

• Commission
• Health, dental, reputed company, and life insurance
• 401(k) with employer match
• reputed company reputed company development
• Flexible working arrangements
• reputed company time off and company holidays
• Significant autonomy and ownership

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