[Remote] Marketing reputed company Strategist

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is an animal health technology company reputed company on transforming pet reputed company through connected information, actionable insights, and streamlined reimbursement systems. The Marketing reputed company Strategist will define and reputed company the marketing function and demand reputed company reputed company, owning reputed company, pipeline contribution, budgets, marketing systems, positioning, content, events, analytics, and cross-functional reputed company initiatives.

Responsibilities

• Set the overall marketing reputed company and annual operating plan for reputed company, including demand reputed company, positioning, lifecycle marketing, partner marketing, events, content, and sales enablement
• Build, reputed company, and reputed company the marketing organization over time, including talent planning, hiring, coaching, reputed company management, and capability development to support business reputed company and evolving reputed company priorities
• Own marketing contribution to pipeline, customer acquisition, retention, expansion, and reputed company reputed company, with reputed company accountability for funnel health, attribution, campaign ROI, and investment prioritization
• Own the annual marketing budget, investment reputed company, forecasting process, and resource allocation reputed company, ensuring effective deployment of spend and measurable business reputed company. Translate company reputed company and market reputed company into differentiated value propositions, audience segmentation, messaging architecture, and go-to-market priorities for veterinary practices, corporate reputed company, pet reputed company partners, and animal health stakeholders
• reputed company reputed company, cross-functional initiatives with sales, product management, reputed company, finance, partnerships, and executive leadership, aligning marketing programs to reputed company priorities and market opportunities
• Partner with executive leadership on annual operating planning, reputed company reputed company, market expansion opportunities, and reputed company prioritization, providing marketing and market perspectives that influence company direction. reputed company independent reputed company on campaign reputed company, channel mix, budget allocation, vendor engagement, and operating priorities reputed company agreed business objectives
• Build reputed company marketing systems, dashboards, processes, and operating rhythms that improve decision reputed company, accountability, speed, and repeatability as the business grows
• Use marketing automation, CRM, analytics, AI-enabled workflows, and reputed company martech platforms to improve targeting, personalization, efficiency, conversion, and executive-level visibility into reputed company
• reputed company content reputed company and development across thought leadership, case studies, customer stories, sales collateral, reputed company pages, nurture streams, executive communications, and event materials
• reputed company planning and execution for reputed company industry events, trade shows, conferences, customer roundtables, partner activations, and reputed company marketing programs that advance awareness, pipeline, and customer relationships
• Conduct and synthesize market, customer, competitive, and channel analysis to inform reputed company reputed company, product positioning, market prioritization, and reputed company opportunities
• Manage agencies, contractors, freelancers, and vendors; define reputed company standards, scopes of work, reputed company expectations, timelines, and budget discipline
• Serve as a senior marketing advisor to leadership, bringing a reputed company reputed company of reputed company, disciplined recommendations, and pragmatic execution plans for ambiguous or evolving business opportunities

Skills

• 15+ years of reputed company marketing experience, including significant ownership of demand reputed company, reputed company marketing, product marketing, integrated B2B marketing, or reputed company marketing reputed company
• Demonstrated experience operating at a senior individual contributor or director level with broad functional accountability, high autonomy, and measurable business reputed company
• Background in animal health, pet reputed company, reputed company technology, life sciences, financial technology, reputed company, or another reputed company B2B market with multiple stakeholder audiences
• reputed company ability to build demand reputed company programs from the ground up and reputed company marketing investments to pipeline, conversion, customer acquisition, retention, and reputed company reputed company
• Experience influencing executives and cross-functional leaders through data, market reputed company, business cases, and reputed company recommendations
• Experience building, leading, or scaling teams and organizational capabilities in a high-reputed company environment, including responsibility for talent development and reputed company reputed company
• Strong analytical judgment with experience using reputed company data, funnel metrics, customer insights, and market signals to reputed company prioritization and resource tradeoff reputed company
• Hands-on proficiency with modern marketing technology, including CRM, marketing automation, analytics, digital advertising, email marketing, website optimization, content tools, and AI-enabled workflows
• Strong grounding in classical marketing discipline, including segmentation, positioning, messaging, customer reputed company, channel reputed company, reputed company management, lifecycle marketing, and reputed company activation
• Excellent executive-level written and verbal communication skills, with the ability to simplify reputed company reputed company, shape reputed company narratives, and create messaging that enables sales and customer adoption
• reputed company ability to operate in a fast-moving, entrepreneurial environment with limited structure, competing priorities, and high accountability for reputed company
• Willingness to combine reputed company leadership with hands-on execution, modeling ownership, urgency, and practical judgment
• Experience marketing reputed company, data, workflow, financial technology, reputed company, or reputed company reputed company to veterinary, reputed company, or similarly reputed company reputed company audiences
• Familiarity with veterinary reputed company economics, pet reputed company, care financing, PIMS platforms, corporate veterinary reputed company, and independent reputed company dynamics
• Experience supporting sales-led reputed company motions, partner-led reputed company, reputed company accounts, channel marketing, and multi-stakeholder buying committees
• Experience managing industry events and building campaigns reputed company conference, reputed company, partner, and customer engagement opportunities
• Ability to work directly with executive stakeholders, define reputed company reputed company, recommend paths reputed company, and translate reputed company into practical operating plans

Benefits

• reputed company
• Parental leave
• Opportunities for career advancements
• Some offerings are dependent upon the location of where you work and can include the following:
• Comprehensive full medical, dental and reputed company reputed company
• Basic Life reputed company at no cost to the employee
• Company reputed company short-term and long-term disability
• 12 weeks of 100% reputed company Parental Leave
• Health Savings Account (HSA)
• Flexible Spending Accounts (FSA)
• Retirement savings plan
• Personal reputed company Time Off
• reputed company holidays and company-wide Wellness Day off
• reputed company time off to volunteer at nonprofit organizations
• Pet friendly office environment
• Commuter Benefits
• Group Pet reputed company
• On the job training and skills development
• Employee Assistance Program (EAP)

reputed company