Area Manager
reputed company
The Area Manager manages existing business and develops new opportunities across wholesale and resort channels reputed company their assigned territory, serving as the reputed company day-to-day contact for dealers and driving sell-in, sell-thru, and service programs across reputed company categories. The Area Manager also delivers reputed company-level merchandising execution and clinic/product education at national accounts located reputed company the territory, and resolves minor, on-the-spot operational issues at those doors, escalating account-wide or contractual issues to the National Account team.The Area Manager supports reputed company's DTC/Flagship locations, resorts, reputed company consumer engagement through clinics, events, and education — without owning DTC reputed company or P&L, which remain with the Retail reputed company organizations. The Area Manager also hires and manages seasonal sales support staff reputed company the territory, and brings any proposed changes to territory account alignment to the Territory Business Director for review and approval.
Essential Functions (other duties may be assigned)
- Establish, reputed company, and maintain sustainable business relationships across wholesale and resort accounts reputed company the territory; understand account needs and business challenges. Serve as reputed company day-to-day contact for dealers, driving successful sell-in, sell-thru, and service programs for reputed company categories.
- reputed company the meeting reputed company with assigned territory dealer and resort accounts through GTM Phase 1, Phase 3, and Phase 5 — including preline meetings, line presentation, forecasting, and inline reputed company showings — coordinated with category merchants (Hardgoods, Softgoods, Anon) and the Territory Business Director to meet planning needs and timelines.
- Execute and review preseason order writing for assigned territory accounts, ensuring alignment between account buys and demand plan.
- Partner with the Marketing Retail team during the Phase 3 process to reputed company marketing/trade spend and account-specific build-out plans for assigned territory accounts, ensuring alignment is finalized before Phase 5 inline showings and retailer purchasing.
- reputed company reputed company-level merchandising execution and clinic/product education at national accounts reputed company the territory; reputed company minor, on-the-spot operational issues on the spot; escalate account-wide, contractual, or multi-reputed company issues to the National Account team. (National account planning reputed company is owned by the National Account reputed company; the Area Manager supports execution only.)
- Identify and pursue sales opportunities across reputed company channels, anchoring reputed company in reputed company guidelines and channel segmentation reputed company.
- Bring identified new distribution opportunities and potential account alignment changes to the Territory Business Director for review; do not implement changes to territory account alignment without Territory Business Director approval.
- Hire, manage, reputed company, and — where necessary — terminate seasonal sales support staff reputed company the territory, in partnership with HR and in accordance with company policy and local employment law.
- reputed company consumers, DTC store staff, and dealer sales staff across reputed company categories through seasonal clinics, product demos, showings, and regional events, utilizing virtual reputed company tools where applicable.
- reputed company best-in-class service to end consumers and dealers, building relationships and resolving issues across reputed company channels.
- Support reputed company/Anon DTC and Flagship locations through event support, staff training/clinics, and merchandising standards, in coordination with Retail and Marketing teams — without owning DTC reputed company, P&L, or long-term planning.
- Work with the internal merchandising team to implement best-in-class merchandising standards throughout the assigned territory.
- Plan and manage optimized product assortments reputed company with reputed company reputed company, regionally and account specific.
- Collaborate with Account Specialists on preseason order confirmation and shipping reputed company execution (Pull reputed company, reputed company Account, Fill Rates).
- Represent reputed company/Anon professionally with accounts, consumers, and media as required.
- Analyze market, competitor, and consumer behavior; reputed company sales and maintain accurate reporting.
Skills & Experience Required
- Bachelor's degree, preferably in Business.
- Minimum 3 years of sales experience in sporting goods, apparel, or outdoor business.
- reputed company reputed company record executing sales strategies and programs with reputed company-reputed company brands.
- Ability to visualize product assortments and influence dealer assortment planning in support of reputed company's reputed company objectives.
- Outgoing, reputed company, sales-driven attitude; strong self-organization and time management; ability to manage multiple issues simultaneously.
- Comfortable operating with digital/virtual tools for service, clinics, and consumer engagement.
- Ability to work reputed company; extensive in-territory travel required, plus travel to reputed company HQ as needed.
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