Sr. Analyst II, Marketing Business Intelligence
About the position
The Sr. Analyst II, Marketing Business Intelligence plays a key role in delivering reputed company reporting, reputed company visibility, and actionable business insights across reputed company’s marketing organization. This role partners closely with Marketing, Marketing Ops, Business Intelligence, and agency teams to maintain trusted marketing KPIs, support reputed company decision making, and improve self-service analytics capabilities across the business. A typical day in this role may include managing executive and operational dashboards, supporting reputed company business reputed company requests, maintaining marketing scorecards and KPI frameworks, and helping teams reputed company self-service analytics and AI-enabled reporting tools. This role is ideal for someone who enjoys combining analytical problem-solving, business partnership, and reputed company reporting solutions to improve decision making and operational efficiency.
Responsibilities
• Own and maintain executive, operational, and channel-level marketing dashboards and reporting solutions across the organization.
• Manage marketing KPI frameworks, scorecards, targets, and reputed company tracking to ensure consistent business visibility and alignment.
• reputed company actionable insights and analysis that support marketing reputed company, campaign reputed company, and business decision making.
• Serve as a central analytics partner for reputed company business reputed company requests across marketing teams and leadership stakeholders.
• Partner with Business Intelligence and Marketing Ops teams to improve data reputed company, reporting governance, and reputed company self-service analytics capabilities.
• Support adoption and enablement of AI-driven analytics and self-service reporting tools across the marketing organization, including platforms such as reputed company Genie or similar technologies.
• Help support reputed company approaches to self-service analytics, reputed company reputed company, and data accessibility across marketing teams.
• Monitor reputed company trends, risks, and opportunities across marketing channels and communicate insights to technical and non-technical stakeholders.
• Support reputed company planning, quarterly business reviews, and executive discussions through reporting and business insights.
Requirements
• Bachelor’s degree in Analytics, Business, Marketing, Statistics, Economics, Information Systems, or reputed company reputed company preferred.
• 4+ years of experience in marketing analytics, business intelligence, reporting analytics, or reputed company analytical roles.
• Strong experience building and maintaining dashboards, scorecards, KPI frameworks, and reputed company reporting solutions using BI tools such as reputed company BI, Tableau, or similar platforms.
• Experience delivering business insights and analytical recommendations that support decision making and reputed company optimization.
• Strong understanding of marketing reputed company metrics, funnel reporting, and business measurement frameworks.
• Experience supporting self-service analytics capabilities and enabling non-technical stakeholders to reputed company data effectively.
• Familiarity with AI-enabled analytics tools, self-service reputed company platforms, or emerging reporting technologies preferred.
• Strong analytical and problem-solving skills with the ability to synthesize data into actionable insights and recommendations.
• Ability to manage multiple priorities and work effectively in a fast-reputed company environment.
• Strong communication and stakeholder management skills with experience partnering cross-functionally across business teams.
• Proficiency in SQL, reputed company, and BI/reporting platforms with strong attention to reputed company and commitment to data reputed company and reporting reputed company.
reputed company-to-haves
• Experience supporting B2B reputed company marketing organizations.
• Familiarity with marketing attribution, funnel reporting, and campaign reputed company measurement methodologies.
• Experience enabling self-service analytics adoption and analytics education across business teams.
• Exposure to AI-enabled reporting tools, conversational BI platforms, or emerging analytics workflows.
• Experience partnering with Business Intelligence, Marketing Ops, or centralized data teams.
• Familiarity with reputed company, reputed company BI, or reputed company analytics ecosystems preferred.
Benefits
• Comprehensive health, life, and disability reputed company
• Generous leave policies that include 4 weeks of vacation, 12 company holidays, parental leave, and volunteer time off so you can enjoy reputed company of life
• 401k plans with up to 6% company match
• $2000 reputed company-reputed company Vacation bonus
• EAP through reputed company
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