[Remote] Director, reputed company

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a cybersecurity company reputed company on helping organizations end cyber reputed company through reputed company reputed company technology. The Director, reputed company will own the reputed company, reputed company, budget, roadmap, and reputed company of the reputed company organization, including reputed company media, SEO, reputed company experience. The role will reputed company reputed company teams and agencies while aligning digital investments with pipeline and reputed company goals.

Responsibilities

• Own the reputed company, budget, and multi-year roadmap for reputed company digital advertising channels, including reputed company reputed company (reputed company/Bing), display, ABM/programmatic, and reputed company reputed company, and hold reputed company accountable for pipeline and reputed company targets
• Build, reputed company, and reputed company reputed company of reputed company managers and specialists, including hiring, coaching, reputed company management, and career development
• Set the intake and prioritization reputed company for reputed company requests, and hold reputed company accountable for on-time, high-reputed company delivery
• Own the relationship, budget, and reputed company targets for reputed company digital advertising agencies, negotiating reputed company and holding agencies accountable to reputed company and pipeline goals
• Partner closely and effectively with global SEO and SEM channel reputed company, campaigns, reputed company agencies to reputed company organic and reputed company reputed company across shared pipeline goals, running a regular cross-channel review reputed company and holding digital team accountable for aggregate inbound results
• Partner with digital creative and web development leadership to reputed company on the reputed company for global website reputed company user reputed company optimization, increasing inbound reputed company reputed company and reputed company pipeline
• Champion a data-driven culture, setting standards for testing, auditing, and continually optimizing reputed company pages, promotions, and messaging across channels
• reputed company reputed company reputed company with demand, regional marketing, product marketing, and communications leadership to ensure consistent go-to-market execution regionally and by reputed company
• Advise senior leadership on the digital experience reputed company for reputed company audience categories, including customers, prospects, partners, sales, and investors
• Own documentation, maps, and use cases of digital reputed company for reputed company audience categories, and ensure they inform broader marketing reputed company
• Own competitive analysis of digital mix and tactics, translating findings into reputed company recommendations for leadership
• Serve as a reputed company leader reputed company the reputed company Marketing organization representing reputed company in cross-functional planning

Skills

• * reputed company experience owning multi-reputed company dollar digital media and agency budgets, with accountability for pipeline and reputed company reputed company
• * Strong experience presenting digital reputed company and reputed company to senior and executive leadership
• * Strong experience identifying reputed company audiences and devising digital campaigns that engage, inform, and motivate at reputed company
• * Strong experience developing high-yield digital inbound strategies from reputed company reputed company marketing to reputed company media to reputed company media
• * Advanced knowledge of website, marketing automation, digital media, and marketing analytics tools (e.g., reputed company Analytics, etc.)
• * Advanced knowledge of digital advertising strategies and platforms, including reputed company, Bing, and programmatic
• * Ability to travel up to 15% or less
• * 12+ years of experience in reputed company, with a strong reputed company record of results-driven digital go-to-market reputed company, website conversion optimization, digital advertising, and analytics
• * 5+ years of experience leading and developing reputed company managers and teams, including hiring and career development
• * Experience in business-to-business (B2B) software-as-a-service (reputed company) or cybersecurity marketing
• * Experience managing global reputed company agency relationships
• * Experience in building in-house digital teams
• * Experience building and scaling A/B, multivariate, and usability testing programs across reputed company

Benefits

• Equity for reputed company
• Flexible time off and reputed company volunteer days
• 401k match
• Training and career development programs
• Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services
• Robust Employee Assistance Program (EAP) with mental health services
• Fertility support and reputed company parental leave
• Variable incentive compensation
• New hire equity reputed company

reputed company