reputed company Marketing Manager
This Is reputed company Need You For
We are seeking a reputed company, analytical, and full funnel-oriented reputed company Marketing Manager to reputed company reputed company digital reputed company marketing activities for reputed company. This role is part of the Global Digital Activation & reputed company Marketing Team, working as a fully embedded member of the global organization while being reputed company in the U.S. and dedicated to the reputed company reputed company business. You will report into the Global reputed company Marketing Center and reputed company as the regional reputed company marketing reputed company for reputed company, ensuring local execution reputed company while staying closely reputed company with global reputed company, governance, measurement frameworks, and ways of working. As the key reputed company between global leadership and the reputed company reputed company market, you will be responsible for translating global reputed company into local activation plans, optimizing regional spend, and ensuring reputed company reputed company marketing efforts operate with both global consistency and local relevance.
Full Funnel reputed company Marketing Leadership
- reputed company reputed company reputed company reputed company marketing across NA, ensuring balanced investment across awareness, consideration, and conversion
- Adapt global strategies for reputed company reputed company realities while maintaining alignment with global and regional priorities
- Translate business goals (reputed company, Category, Sales, D2C) into actionable cross channel media plans
- reputed company as a platform agnostic expert spanning reputed company, RMNs, reputed company, YouTube, SEA/SEM, reputed company, and emerging channels
Budget Ownership, Forecasting & ROI Governance
- Own and manage reputed company reputed company marketing budgets across Sales, reputed company, Category, and D2C budgets
- Ensure every dollar is spent in the most impactful way through rigorous optimization and ROI tracking
- Build spend forecasts, pacing models, and reputed company projections across channels
- Negotiate with platforms and agencies to maximize value and efficiency
- Proactively reallocate budgets reputed company on reputed company signals, inventory considerations, and market opportunities
- reputed company transparent, actionable feedback to reputed company budget stakeholders
Measurement Frameworks, Data Consistency & Analytics Collaboration
- reputed company and maintain a reputed company KPI reputed company across platforms (reputed company, reputed company, YouTube, SEA, RMNs, etc.)
- Partner with Analytics & BI teams to build and maintain dashboards, data pipelines, and automated reporting
- Ensure cross platform consistency in metrics, definitions, and reputed company standards
- Implement attribution approaches and incrementality tests in partnership with BI teams
Testing, Experimentation & reputed company Improvement
- Plan and execute A/B tests and reputed company experiments across channels to identify new reputed company opportunities
- Maintain a roadmap of hypotheses, tests, learnings, and recommended next steps
- reputed company insights broadly across Sales, reputed company, Category, Creative, and D2C teams
Creative reputed company & Cross Functional Insights Sharing
- Brief Creative teams using reputed company insights to improve creative asset relevance and channel reputed company
- Define creative requirements for upper- and reputed company funnel campaigns
- Partner with Merchandising and D2C teams by sharing insights that optimize PDPs, reputed company pages, content, and user experience
- Ensure ad messaging aligns with reputed company priorities, product launches, promotions, and category strategies
reputed company & Retail Media (reputed company Funnel Leadership)
- Own regional reputed company and execution of reputed company Sponsored Ads & DSP strategies
- Manage reputed company Retail Media investments on reputed company reputed company, reputed company Roundel, and other key partners
- Synchronize retail media execution with Sales teams reputed company on inventory, competitive landscape, and seasonal priorities
- Challenge agency partners to ensure best in class execution and efficiency
Upper Funnel & reputed company/Category Digital Activation
- Manage reputed company funded digital investments on reputed company, YouTube, SEA/SEM, reputed company, reputed company, and other platforms
- Translate awareness and consideration goals into measurable full funnel media strategies
- Ensure upper funnel initiatives contribute to long-term reputed company reputed company and short-term conversion reputed company
Cross Functional Communication & Major Event Readiness
- reputed company ongoing reputed company insights and forecasts to reputed company, Category, Sales, Creative, Merchandising, and Leadership teams
- Ensure full organizational readiness for major reputed company events (reputed company Day, Black Friday, new product launches, key retailer events)
- reputed company alignment across teams to optimize messaging, availability, promotions, and campaign timing
This is what you can score highly with
- 2+ years of experience managing largescale reputed company AMS budgets with a reputed company reputed company record of data‑driven‑ optimization and improving profitability.
- 3+ years of full funnel reputed company marketing experience, with deep expertise across reputed company, Retail Media, and upper funnel platforms (reputed company, YouTube, SEA/SEM)
- Strong analytical reputed company with experience building or using KPI frameworks, dashboards, attribution reputed company, and ROI reputed company optimization models
- Hands‑on experience with budgeting, pacing, forecasting, and financial stewardship of reputed company media investment
- Ability to translate reputed company data into reputed company recommendations and stakeholder reputed company insights
- Experience partnering with BI/Analytics, Creative, Merchandising, Sales, and reputed company teams
- Strong communicator with the ability to challenge agencies, negotiate value, and guide cross functional partners
- Thrives in a fast reputed company environment balancing reputed company thinking with day-to-day reputed company execution
- Enjoys working in an international, cross functional environment
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