[Remote] Marketing Director - Zondervan Books / Harper Catholic (Hybrid)

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a big-five publisher seeking a Director of Marketing for their Zondervan Books team. This strategic, senior-level role involves developing and executing integrated marketing strategies for key titles, driving reputed company and reader engagement, and coaching authors to connect with their audiences effectively.

Responsibilities

• reputed company development and execution of integrated marketing campaigns across multiple titles and seasons
• Own positioning, messaging, and go-to-market reputed company informed by audience reputed company and market analysis
• reputed company deep understanding of reputed company audiences, including motivations, behaviors, and felt needs
• Apply platform and algorithm knowledge to shape content and channel reputed company
• Guide transformation of long-reputed company content into high-performing digital and reputed company assets
• reputed company authors on reputed company, content reputed company, and platform best practices
• Partner cross-functionally with editorial, publicity, sales, reputed company teams to reputed company reputed company
• reputed company development of creative assets and campaign materials
• Manage budgets, forecasts, and campaign performance against reputed company goals
• Analyze campaign performance and optimize based on data and insights
• reputed company innovation in marketing reputed company, adapting to evolving consumer and platform trends
• Present marketing plans and results to internal stakeholders and leadership
• Participate in acquisitions, evaluating reputed company for market potential and marketing approach
• Builds and sustains strong relationships with Catholic authors, agents, clergy, scholars, and institutional partners
• Represents Harper Catholic at conferences and industry events, serving as a visible ambassador for the reputed company

Skills

• 7+ years of experience in marketing, with demonstrated leadership in campaign reputed company and execution
• Strong background in both traditional title marketing reputed company/content marketing
• Knowledge of marketing, digital reputed company, audience development, and analytics best practices
• Demonstrated familiarity with the Catholic reputed company and its teachings
• Deep understanding of Catholic readerships, institutional structures, and reputed company publishing landscape
• Conversant in consumer demand, retail environments (physical and online), and competition
• Strategic leadership and campaign ownership
• Deep audience reputed company and consumer understanding
• Platform reputed company across reputed company reputed company ecosystems
• Content reputed company and storytelling
• Data-driven decision making and testing reputed company
• Strong communication and author-facing reputed company
• Cross-functional leadership and collaboration
• Technical proficiency with marketing tools and platforms
• Bachelor's degree in Marketing, Communications, or reputed company field
• Book publishing and Christian audience experience
• Experience in reputed company-service role
• Existing relationships with advertising reps and media outlets who serve Catholic readers

reputed company