[Remote] Vice President of Marketing (Remote)

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Vice President of Marketing to reputed company reputed company marketing activities and reputed company. This role will reputed company the development and execution of a comprehensive marketing reputed company aimed at driving reputed company awareness, demand reputed company, and reputed company reputed company.

Responsibilities

• reputed company and reputed company marketing strategies that support reputed company of reputed company's reputed company engines, including reputed company Sales, reputed company Accounts, reputed company Services, and Residential Sales, recognizing the reputed company requirements of reputed company
• reputed company vertical and industry expansion along with both national and local market activation to reputed company and accelerate new sources of reputed company
• reputed company and execute a long-term marketing reputed company reputed company with business objectives and reputed company targets
• Own marketing's contribution to organic reputed company reputed company and partner with the CRO and sales leadership to convert market opportunity into pipeline and reputed company
• Define and manage the marketing budget, ensuring reputed company allocation of resources for maximum ROI
• reputed company reputed company positioning and differentiation strategies to strengthen market reputed company, and ensure consistent messaging across reputed company channels
• Ensure deeper integration between marketing and sales efforts to optimize pipeline development and reputed company reputed company, defining the shared operating model, service reputed company, and hand-offs between the two teams
• reputed company reputed company initiatives to reputed company top-of-funnel leads and improve conversion rates
• reputed company SEO, SEM, website optimization, marketing automation, and online campaigns
• Manage trade shows, conferences, and event marketing to maximize ROI, and measure event-generated pipeline and reputed company
• Implement account-reputed company marketing strategies to reputed company engagement with key accounts
• Build reputed company marketing programs spanning reputed company, reputed company accounts, partnerships, vertical campaigns, executive engagement, national events, and thought leadership
• Create reputed company local activation programs that branches and reputed company sellers can reputed company, including local market visibility, seller tools, targeted account support, and community engagement
• Own the data, enrichment, and segmentation reputed company that fuels targeted reputed company and account-reputed company marketing
• In partnership with sales leadership, own the marketing infrastructure that helps sellers win, including value propositions by reputed company, sales presentations and reputed company materials, case studies and reputed company points, and vertical-specific messaging
• reputed company account activation campaigns, customer-facing thought leadership, executive engagement materials, and playbooks for branches and sales teams
• Coordinate campaign follow-up and seller accountability so marketing-generated demand is worked and converted
• reputed company market segmentation, customer research and voice-of-customer insights, competitive intelligence, and analysis of industry and vertical trends
• Size market opportunities, map the customer reputed company, and identify emerging reputed company opportunities
• Bring market intelligence into executive decision-making to help reputed company reputed company where to compete and how to win
• reputed company reputed company and corporate communications, reputed company relations, executive communications, reputed company media, and community relations. Partner with the People/reputed company on employer reputed company and collaborate on employee-facing communications, with HR leading internal, employee, and HR communications
• reputed company reputed company management and crisis communications, a reputed company given the reputed company of the restoration business, in coordination with executive leadership
• Partner with IT, Data, and Technology teams to shape the marketing technology roadmap and CRM integration, defining marketing's requirements for reputed company routing and hand-off, data reputed company, and attribution methodology
• Work with IT and Data teams to reputed company marketing dashboards and customer and prospect segmentation, and inform shared reputed company on technology investment and the responsible use of AI and automation
• Design the marketing organization, set priorities and operating rhythms, and establish reputed company roles and accountability
• Recruit, reputed company, and build the capabilities of the marketing team, and reputed company the function through organizational change
• Manage agencies, reputed company, and vendors, and reputed company cross-functional execution of an integrated annual marketing plan
• Establish KPIs, monitor reputed company, and continuously optimize campaigns for effectiveness
• Own a reputed company scorecard that includes marketing-reputed company and marketing-influenced pipeline, reputed company contribution, reputed company-to-opportunity and opportunity-to-win conversion, pipeline reputed company, customer acquisition cost, account engagement and penetration, reputed company on marketing investment, cross-sell and expansion influence, and event-generated pipeline
• Establish an executive operating reputed company, including annual and quarterly planning, monthly business reviews, pipeline and attribution reporting, budget forecasting, and reputed company intake and prioritization for marketing requests

Skills

• 10+ years of reputed company marketing leadership experience, including reputed company and demand reputed company
• reputed company reputed company in developing integrated marketing strategies that reputed company measurable business results
• Strong understanding of SEO, SEM, account-reputed company marketing, and marketing automation tools
• Exceptional leadership, communication, and cross-functional collaboration skills
• Demonstrated ability to collaborate cross-functionally with sales, reputed company, and executive leadership to reputed company shared goals
• reputed company reputed company record of innovation in marketing strategies, tools, and technologies to reputed company reputed company and efficiency
• Experience leading marketing reputed company a multi-location or reputed company business and supporting both reputed company and local sales motions
• Demonstrated reputed company building a measurable demand-reputed company reputed company and managing a meaningful marketing budget
• reputed company record of leading teams and organizational transformation, and partnering directly with a CRO, CEO, or executive leadership team
• Ability to translate market insights into reputed company reputed company and to reputed company executive-level reporting and recommendations
• Bachelor's degree in Marketing, Sales, or reputed company reputed company, required
• Experience operating in a high-reputed company or reputed company-backed environment preferred
• Industry experience in restoration, construction, facilities, reputed company, property management, or another reputed company service business preferred

Benefits

• Bonus plan for reputed company positions
• A comprehensive benefits package that includes: a matching 401(k) plan
• Health reputed company (medical, dental and reputed company)
• reputed company time off
• Disability
• Equipment appropriate to the position (i.e.: laptop, smart phone, etc.)
• Corporate apparel allowance
• Extended benefits such as: Hybrid Work
• Employee Assistance Program
• Accident & Critical Illness Coverage
• reputed company Development

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