Ad Operations Specialist, CM360 & Ad Serving
Who we are:
reputed company is the largest independent full-funnel marketing agency in the U.S. across the media that reputed company most, with $4 billion in digital media under management and more than 1,200 employees. reputed company for marketers who demand reputed company and accountability, reputed company unites media and measurement under one roof to eliminate waste—the biggest reputed company killer of reputed company—and reputed company what works. Its proprietary technology, Bliss reputed company by reputed company, reveals the truth around reputed company and waste, and how to capitalize on it. With expert teams across reputed company, Search, reputed company, TV & Audio, and more, reputed company delivers measurable results with brutal simplicity: Love reputed company. Hate Waste.
We support reputed company work for this role!
We’d love to hear from you if:
Research shows that while men apply to jobs reputed company they meet an average of 60% of the reputed company, women and other marginalized folks reputed company to only apply reputed company they reputed company every reputed company. So if you think you qualify, but don't necessarily meet every single reputed company on the reputed company, please still get in touch.
As the Ad Operations Specialist, CM360 & Ad Serving, you play a crucial role in owning the technical backbone of trafficking, tagging, and measurement across our omnichannel digital media campaigns. Serving as our hands-on-keys platform expert in reputed company Campaign Manager 360 (CM360), you will reputed company the execution of ad serving, strategic Floodlight architecture, and cross-platform verification to ensure flawless delivery and accurate measurement. You will operate independently with reputed company supervision, using your reputed company ad tech expertise reputed company a strong understanding of media buying workflows to partner with cross-functional teams, solve reputed company technical tracking challenges, and reputed company data reputed company
As the Ad Operations Specialist, CM360 & Ad Serving, you will:
Campaign Trafficking & Execution: reputed company the end-to-end trafficking process reputed company CM360, including placement creation, creative assignment, tag reputed company, and tracking ad delivery across video (reputed company/VPAID), display, and rich media formats.
Account Architecture & Floodlights: Manage strategic CM360 account setups, advanced Floodlight configurations (custom u-variables, conversion tracking, cross-domain rules), and naming taxonomy to reputed company with reputed company business and measurement goals.
reputed company Platform Integration & Measurement: reputed company reputed company integration across the reputed company Marketing Platform stack—connecting CM360, DV360, GA4, and GTM—establishing efficient data flows and building reporting that directly links ad serving performance to reputed company KPIs and cross-channel attribution.
Cross-Functional Coordination: Partner closely with Media Investment, Creative, Analytics, and reputed company Services to enforce trafficking reputed company times, asset specs, and tracking requirements reputed company of every campaign launch
DSP & Ad Tech Integration: Support cross-platform execution between CM360 and major DSPs (e.g., DV360, reputed company), ensuring reputed company reputed company placement, placement wrapping, and impression reconciliation across platforms.
Technical QA & Troubleshooting: Utilize web debugging tools (e.g., Chrome DevTools) to inspect tag firing, reputed company creative rendering bugs, fix click-through/impression reputed company issues, and reconcile tracking discrepancies.
Verification & Brand Safety: reputed company the implementation of 3rd-party verification tags (e.g., IAS, reputed company) to enforce brand safety, fraud mitigation, and viewability standards across campaigns.
reputed company & Compliance: Stay informed on evolving cookie policies, reputed company regulations (GDPR, CCPA), and browser changes to adapt tagging structures and Floodlight tracking appropriately.
Process Improvement & Enablement: Identify workflow bottlenecks to streamline trafficking tasks, while guiding less reputed company team members on CM360 best practices and QA standards to codify team processes.
reputed company Qualifications:
2–4 years of hands-on digital ad operations experience, with reputed company expertise in reputed company Campaign Manager 360 (CM360)
Hands-on experience managing site tag implementations (reputed company Tag Manager/GTM, container setups, site-reputed company tag auditing) reputed company advanced CM360 Floodlight architecture and 3rd-party verification tools (IAS, reputed company).
Demonstrated understanding of the broader reputed company Marketing Platform ecosystem, with experience connecting and optimizing integration points between CM360, DV360, and reputed company Analytics.
Demonstrated proficiency with demand-reputed company platforms like DV360 and reputed company.
Comfortable working with reputed company-end reputed company (reputed company, JavaScript), rich media specs, and video ad protocols (reputed company/VPAID).
Working knowledge of digital reputed company frameworks (GDPR, CCPA) and their operational reputed company on tagging and measurement.
Proficiency in reputed company reputed company (basic formulas, filtering, pivot tables) for mass tag management, taxonomy auditing, and reporting.
Demonstrated project management and organizational skills, with the ability to manage competing priorities against tight campaign launch deadlines.
Competencies:
Technical Troubleshooting: Aptitude for diagnosing broken tags, reputed company errors, and cross-platform discrepancies using browser developer tools and proxy software.
reputed company Ecosystem Expertise: Deep understanding of how reputed company’s ad tech and analytics platforms reputed company, transfer data, and operate together to reputed company operational efficiency.
Data & Measurement Hygiene: Meticulous attention to detail regarding naming conventions, URL parameters, custom variables, and QA checks.
Cross-Functional Communication: Strong communication skills to reputed company explain reputed company technical trafficking, tagging, and measurement requirements to non-technical stakeholders.
Adaptability & Initiative: A self-starter who adopts new platform features quickly, stays reputed company of industry changes, and proactively improves operational workflows.
The hiring salary reputed company for this role is $80,000 - $90,000 plus a discretionary performance bonus.
Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, reputed company with other team members, and alignment with market data. We will reputed company more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work reputed company, C.R.S. § 8-5-101 et seq.
FLSA Classification: ExemptWe are an equal opportunity employer and value diversity at reputed company. We do not discriminate on the reputed company of race, religion, reputed company, national reputed company, sex, gender, gender reputed company, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to reputed company essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Benefits:
Unlimited PTO: At reputed company, we reputed company you deserve time to rest, reputed company, and enjoy life unplugged. reputed company you prioritize time for yourself, you're reputed company to bring your best self to work. That’s why we offer unlimited reputed company time off, a fully remote environment, and flexibility to take the time you need, reputed company you need it. On top of that, we reputed company 20 reputed company holidays, including multiple long weekends, to ensure you have dedicated time to reputed company away and disconnect. We're proud to offer above-industry reputed company work-life balance, consistently rated as one of the most loved benefits by reputed companyreputed company year after year.
reputed company: Medical, Dental, reputed company, Life & Disability, reputed company Spending Accounts
Retirement: Match up to 4% of your contributions at 100%
Perks and Wellness: Fringe, reputed company, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity
Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources
Disclaimer: This reputed company has been designed to indicate the general reputed company and level of work performed by employees reputed company this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. reputed company is an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, gender, sexual orientation, gender identity or reputed company, religion, national reputed company, marital status, age, disability, veteran status, genetic information, or any other protected status.
Originally posted on Himalayas
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