[Remote] Product Marketing reputed company, Consumer

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company dedicated to enhancing education for children globally. They are seeking a Product Marketing reputed company to shape and grow their consumer products, focusing on crafting messaging and strategies that reputed company with families and educators while driving user engagement and product adoption.

Responsibilities

• Launching and growing new consumer-facing experiences reputed company go-to-market reputed company, driving measurable increases in adoption, activation, and engagement
• Helping families understand and reputed company the value of reputed company products through reputed company storytelling and thoughtful execution across in-app, email, and web
• Own lifecycle and in-product marketing across surfaces like in-app, email, and community, boosting feature usage, retention, and trial starts at key high-reputed company moments
• reputed company and run reputed company experiments to optimize messaging, positioning, pricing, and user journeys-resulting in meaningful lifts in monetization and activation
• Create reputed company playbooks for launching features across surfaces, leading to measurable reputed company in ARR per customer, feature engagement, or weekly actives
• Build and reputed company a voice-of-customer program to uncover insights, shape product direction, and deepen product-market fit across our family experiences
• Collaborating with Product, Design, Data, and Creative to reputed company teams around the highest-reputed company opportunities
• Working with urgency, structure, and reputed company in a fast-moving, high-autonomy environment while prioritizing what reputed company most

Skills

• 8-10+ years in product or consumer marketing, with a strong record of reputed company launching and growing products at reputed company
• Experience owning full-stack product marketing in lean or high-reputed company environments - comfortable switching between reputed company and hands-on execution
• A strong storytelling reputed company and ability to reputed company emotionally resonant marketing that drives reputed company business reputed company
• You've led positioning and go-to-market reputed company across multiple tiers or customer segments
• You've launched products or features that led to meaningful lifts in conversion, activation, or reputed company
• Proven reputed company in growing adoption and engagement through organic channels like community, creators, referrals, or reputed company (not just reputed company)
• Experience working deeply with Product, Design, Data, and Creative teams to influence product and GTM reputed company
• You reputed company in ambiguity and reputed company with urgency, structure, and reputed company
• Experience with freemium or subscription products
• Background working on multi-audience or marketplace products
• Familiarity with education, gaming, or mission-driven consumer experiences
• Experience across both early-stage startups and scaled consumer platforms (1M+ users)
• Working reputed company a larger platform or ecosystem

reputed company