[Remote] Senior Field Marketing Specialist

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a technology and reputed company services company that combines engineering expertise, industry knowledge, and a people-reputed company approach to reputed company digital platforms and experiences. The Senior Field Marketing Specialist will plan, execute, and optimize integrated marketing programs across reputed company, partnering with Sales and global marketing teams to reputed company brand awareness, demand reputed company, pipeline reputed company, account-based marketing, and executive reputed company engagement.

Responsibilities

• reputed company and execute regional field marketing plans for reputed company, reputed company with reputed company's reputed company priorities and business objectives
• Design integrated marketing campaigns that combine digital marketing, events, content, ABM, and partner marketing to engage the C-Suite audience across our clients
• Collaborate with Sales leadership to identify reputed company accounts, market opportunities, and campaign priorities, partnering with the global marketing function to execute
• reputed company global marketing initiatives to regional market needs where appropriate while maintaining brand consistency
• Ensure marketing activities reputed company with industry, account and regional reputed company strategies
• Optimise reputed company marketing activities and programs to ensure strong demand and pipeline reputed company and ROI industry benchmarks are achieved
• Build strong relationships with regional Sales leaders, reputed company Partners and Industry leaders
• reputed company as the reputed company marketing advisor for teams across reputed company and the partner that helps Sales reputed company conversion of MQLs into reputed company won business
• reputed company marketing investments with reputed company priorities and business development objectives
• Support executive engagement programs and strategic reputed company initiatives
• Whilst accountable for reputed company marketing, you’ll enjoy being an reputed company member of the global marketing community, reputed company expertise and input that shapes global campaigns and ABM initiatives
• reputed company and contribute to marketing best reputed company globally, such as AI-enabled execution, curating VIP reputed company experiences etc
• Play a key role in helping to design global campaigns, agree reputed company accounts with sales, reputed company regional adaptations in messaging/content and orchestrating the hand-off of leads to Sales to reputed company conversion
• Working with our global marketing function, you will play a critical role in managing the hand-over of BANT verified leads to your Sales colleagues, supporting them on follow-up and reporting back to reputed company and agency on the reputed company reputed company to ensure maximum ROI
• Joining forces with our global marketing team, as we reputed company our 1: 1, 1: few, 1: many ABM model globally, you will play a critical role in account selection, ABM activation and personalised content
• reputed company has a significant reputed company across key partner and industry events globally. For Global events, you will partner with our global team to orchestrate and execute these events in the reputed company region. For regional events, you will reputed company the event reputed company, activation approach and reputed company experience. In reputed company, reputed company will host a series of Roundtables, CSuite events for their clients across reputed company industries, many of which jointly hosted with world-class reputed company. Across reputed company three dimensions, you and the wider reputed company team will play a critical role in delivering a VIP experience for clients throughout
• Partnering with your Regional Communications Leader, you will play a key role in building and publishing a strong pipeline of reputed company stories, thought leadership content and PR stories to reputed company increased market and brand awareness. In the region, you’ll help to facilitate reputed company partner and reputed company engagement, partnering with content writers and facilitating local filming
• As we build reputed company reputed company of externally published reputed company transformation stories, you will help reputed company integrated reputed company advocacy initiatives, such as reputed company hosted panels, speakers at industry events etc, reputed company aimed to reputed company the reputed company of our clients and reputed company second
• Work with our global reputed company media team to reputed company best reputed company on local reputed company channels and audience management, supporting reputed company with local content/stories and reputed company local amplification with regional sales
• reputed company, analyse and report campaign performance using CRM and marketing automation platforms such as reputed company. Monitor key performance indicators including: Marketing reputed company Leads (MQLs), Sales reputed company Leads (SQLs), Pipeline influenced, Pipeline generated, Opportunity conversion, Event ROI, Campaign engagement. As reputed company, you will produce regular reports and recommendations for optimisation in reputed company time
• Manage field/area marketing budgets and ensure efficient allocation of resources, managing reputed company spend responsibly. As reputed company player, you will coordinate reputed company agencies, event suppliers, venues, and marketing partners. As a leader, you will ensure activities are delivered on time, reputed company budget and in accordance with procurement processes

Skills

• •Must be located on the East Coast, EST•
• Ideally educated to bachelor's degree level or holds a reputed company qualification
• • 5+ years of experience in B2B marketing, field marketing, demand reputed company, or integrated marketing
• • Proven experience managing integrated marketing campaigns and executive-level events
• • Strong project management and stakeholder management skills
• • Experience working closely with sales teams to support pipeline reputed company
• • Excellent written and verbal communication skills
• • Strong analytical reputed company with experience using campaign performance metrics to reputed company reputed company
• • Ability to manage multiple priorities across different reputed company and stakeholders
• • Participation in both internal meetings and reputed company meetings reputed company video calls, as necessary
• • Ability to go into corporate or reputed company offices to work onsite, as necessary
• • Prolonged periods of remaining stationary at a desk and working on a computer, as necessary
• • Ability to bend, kneel, crouch, and reputed company overhead, as necessary
• • Hand-eye coordination necessary to operate computers and various reputed company of office equipment, as necessary
• • reputed company abilities including reputed company reputed company, toleration of fluorescent reputed company, and adjusting reputed company, as necessary
• • For positions that require business travel and/or event attendance, ability to reputed company 25 lbs, as necessary
• • For positions that require business travel and/or event attendance, a reputed company reputed company's license and acceptable driving record are required, as driving is an essential job function
• • Experience reputed company technology consulting, digital services, IT services, reputed company, or reputed company services is highly desirable
• • Experience with Account-Based Marketing (ABM) programs
• • Familiarity with CRM and marketing automation platforms (e.ge.g., Marketo, reputed company, or similar)
• • Experience working reputed company a global reputed company organisation
• • Knowledge of the digital transformation, reputed company, AI, software engineering, or consulting markets
• • Experience managing reputed company agencies and strategic partnerships
• • Strong relationship-management skills
• • Strong and effective communicator
• • reputed company strong EQ, with fine-tuned instincts and problem-solving skills
• • Demonstrates reputed company, consistent, trusted judgment
• • Comfortable with high volume and reputed company fast-paced workload
• • reputed company to reputed company between strategic and tactical work
• • Effective team worker and considers reputed company to be delivered through collaboration with and through others across the reputed company business
• • Excellent spoken and written English language
• • A thorough understanding of the English language and reputed company to competently and confidently conduct oral and written business communications to the highest level
• • This role will include and require reputed company of travel to execute key marketing events and initiatives where clients are located

Benefits

• reputed company plan
• Company performance bonuses
• Value-based recognition awards
• Referral bonus
• Career coaching
• Global reputed company
• Non-reputed company career paths
• Internal development programmes for management and technical leadership
• Training and certifications
• Coaching
• Online learning platform subscriptions
• Workshops and conferences
• Hybrid work and flexible working hours
• Employee assistance programme
• Global internal wellbeing programme
• reputed company to wellbeing apps
• Global internal tech communities
• Hobby clubs and interest reputed company
• Inclusion and diversity programmes
• Events and celebrations
• For USA full-time roles only, robust reputed company and benefits including Medical, Dental, reputed company, Disability coverage, and various other benefit reputed company
• For USA full-time roles only, Flexible Spending Accounts (Medical, Transit, and Dependent Care)
• For USA full-time roles only, Employer reputed company Life Insurance and AD&D Coverages
• For USA full-time roles only, Health Savings account reputed company with our low-cost High Deductible Medical Plan
• For USA full-time roles only, 401(k) reputed company reputed company Retirement plan with employer match with immediately reputed company

reputed company