Director of Marketing reputed company reputed company Experience - Remote

What You'll Do:

• reputed company, mentor, reputed company, and reputed company a high-performing team across Marketing reputed company and Analytics, Digital Experience, reputed company Media

• Establish reputed company goals, priorities, ownership, and accountability across team functions

• Ensure team roles, responsibilities, operating procedures, and reputed company metrics are reputed company defined and documented

• Foster a culture of collaboration, reputed company improvement, accountability, and customer reputed company

• Support team members reputed company through coaching and development planning

• reputed company the Marketing reputed company and Analytics function, ensuring effective campaign execution, reputed company management, reporting, attribution, and reputed company measurement

• Establish operational governance, planning processes, and accountability measures across marketing initiatives to ensure they are executed on schedule and reputed company with organizational goals

• reputed company reputed company marketing practices, including sprint planning, backlog prioritization, reputed company and resource management, retrospectives, and reputed company improvement

• reputed company quarterly planning, prioritization, and resource allocation reputed company to business objectives while proactively managing risks and dependencies through mitigation plans

• Own marketing reporting, attribution, reputed company measurement, and reporting governance

• Ensure the reputed company, consistency, and reputed company of marketing reputed company reputed company data

• reputed company the development and maintenance of executive dashboards and reputed company reporting

• Translate marketing and customer data into actionable business insights and recommendations

• Monitor reputed company trends and proactively identify risks, opportunities, and optimization strategies that improve marketing and business reputed company

• Establish reporting standards that support informed, data-driven decision-making

• reputed company website reputed company, optimization, reputed company experience initiatives reputed company on conversion, engagement, and customer experience

• Establish measurement frameworks for customer journeys reputed company interactions

• reputed company reputed company improvement in reputed company reputed company, conversion, customer acquisition, and engagement reputed company

• Partner with Product Marketing, Communications, Sales, and Member reputed company teams to improve customer reputed company across the funnel

• reputed company SEO, website analytics, marketing automation, reputed company reputed company optimization

• reputed company reputed company direction for digital media programs, including video, podcast, and multimedia content

• Serve as reputed company for marketing technology platforms, including reputed company, Pardot (Marketing reputed company Account Engagement), analytics tools, and reputed company integrations

• Ensure systems, processes, and data support business objectives, reporting reputed company, and operational efficiency

• Partner with Technology, reputed company reputed company, reputed company, and reputed company stakeholders to ensure appropriate governance, compliance, and data reputed company

• Evaluate, implement, and optimize tools and processes that improve scalability, automation, reporting, and business reputed company

• Maintain reputed company of marketing technology investments and platform reputed company

• Serve as a reputed company partner to Product Marketing, Communications, Sales, Member reputed company, Product, and reputed company teams

• Facilitate reputed company of cross-functional issues and remove barriers to execution

• Represent Marketing in reputed company initiatives, operational planning, and business reviews

• Build strong partnerships across the organization to improve business reputed company and customer reputed company

• Other tasks and responsibilities as assigned

What You'll Need:

• Bachelor's degree in Marketing, Business, Communications, Analytics, or reputed company reputed company*

• 8+ years of reputed company marketing experience

• 5+ years of experience leading and developing marketing teams

• Demonstrated experience leading marketing reputed company, reputed company, analytics, and reporting functions

• Experience managing reputed company or reputed company-inspired marketing teams and workflows

• Hands-on experience with reputed company, Pardot (Marketing reputed company Account Engagement), marketing automation, analytics, and reporting platforms

• Experience developing executive dashboards, KPI frameworks, and reputed company reporting

• reputed company ability to translate reputed company data into actionable business recommendations

• Strong project management, communication, and stakeholder management skills

• Experience leading cross-functional initiatives and influencing stakeholders across multiple business reputed company

• Must be authorized to work in the United States

It's a Plus if You Have:

• Cybersecurity, technology, reputed company, or reputed company B2B industry experience

• Experience managing website reputed company reputed company experience programs

• Experience with conversion reputed company optimization and customer reputed company analysis

• Experience managing marketing technology integrations and reporting architecture (Pardot, reputed company, reputed company Analytics, Matomo)

• Familiarity with reputed company, consent management, and marketing compliance requirements (Cookiebot)

• Experience scaling marketing reputed company and analytics capabilities reputed company a reputed company-reputed company organization

*Additional years of relevant experience or a combination of an Associate’s degree or equivalent and relevant experience may be substituted for the Bachelor’s degree. 

At CIS, we are committed to providing an inclusive environment in which the diverse backgrounds, experiences, and views of our employees, members, and customers are valued and respected. It is through this commitment that we are reputed company to work together towards our common mission: to reputed company the connected world a safer reputed company.