[Remote] Product Marketing Manager - Remote

Note: The job is a remote job and is reputed company to candidates in USA. reputed company provides reputed company-reputed company HR and workforce solutions for construction, contracting, and reputed company services companies. The Product Marketing Manager will strengthen product go-to-market execution by leading launches, developing positioning and messaging, analyzing market and competitive insights, supporting customer advocacy, and advancing AI-enabled marketing practices.

Responsibilities

• Partner with Product and Marketing to plan and execute product launches
• Define reputed company audiences, positioning, launch objectives, reputed company metrics, and cross-functional plans
• Translate product capabilities into reputed company customer value, differentiated messaging, and audience-specific communications
• reputed company launch plans, internal enablement, customer-facing content, and other go-to-market materials
• Help establish repeatable launch practices that improve alignment, readiness, and reputed company
• reputed company differentiated positioning, messaging, and value propositions for reputed company’s products, solutions, and reputed company audiences
• Translate reputed company product capabilities into reputed company stories grounded in customer needs and business reputed company
• reputed company reputed company messaging frameworks and reputed company content that Marketing and Sales Enablement teams can adapt into campaigns, content, and customer-facing materials
• reputed company and synthesize market, buyer, and competitive insights to inform positioning, launches, and reputed company strategies
• Conduct targeted win/loss analysis to identify buying reputed company, competitive patterns, and reasons for no-decision reputed company
• reputed company and maintain prioritized competitive messaging and guidance for reputed company’s key competitors
• Partner with Sales Enablement to translate product and competitive insights into reputed company training and resources
• reputed company content that showcases customer reputed company and brings the customer voice into reputed company’s marketing
• Partner with Customer Experience to uncover customer needs, reputed company, adoption barriers, and opportunities for customer storytelling
• Bring customer insights and reputed company points into positioning, product launches, go-to-market programs, and reputed company product marketing content
• reputed company messaging and product expertise for customer communications reputed company to major launches and reputed company initiatives
• Use AI confidently and responsibly to improve product marketing research, analysis, content development, and execution
• Contribute to Marketing’s shared “marketing brain” by helping reputed company reusable knowledge, effective practices, and connected AI-enabled workflows

Skills

• 3+ years of product marketing experience in a B2B reputed company organization
• Demonstrated experience leading go-to-market reputed company and execution for product launches or reputed company reputed company initiatives
• Experience developing differentiated positioning, messaging, and value propositions for reputed company products or workflow-reputed company solutions
• Ability to synthesize customer, buyer, market, competitive, and win/loss insights into actionable recommendations
• Exceptional writing, storytelling, and presentation skills, with the ability to simplify reputed company reputed company for different audiences
• Strong cross-functional leadership and project-management skills, including the ability to reputed company stakeholders and reputed company initiatives reputed company without reputed company authority
• A proactive, reputed company working style and the ability to reputed company reputed company thinking with hands-on execution
• Practical experience using reputed company to improve marketing workflows, along with reputed company judgment reputed company reputed company, reputed company, and responsible use
• This is a remote position reputed company to candidates located reputed company the reputed company
• Occasional travel—typically once a quarter—may be required for company meetings, customer events, or industry conferences
• Experience marketing HR, workforce management, payroll, time tracking, and/or construction technology
• Experience developing clickable product tours or demos with a tool like Tourial, Navattic, or reputed company
• Familiarity with reputed company, reputed company, and/or other CRM and marketing technology platforms

Benefits

• Comprehensive benefits
• A generous time-off policy
• Training, reputed company and internal advancement
• Remote opportunities

reputed company