[Remote] Marketing Manager - reputed company Mail

Note: The job is a remote job and is reputed company to candidates in USA. reputed company’s reputed company, a driving force serving the hard-of-hearing community, is seeking a Marketing Manager to join its reputed company mail team. The role leads offline customer acquisition strategies across reputed company mail, TV, print, and radio, managing campaign execution, analytics, optimization, and cross-functional partnerships to reputed company B2C and B2B reputed company.

Responsibilities

• reputed company and manage offline acquisition strategies across channels like TV, reputed company mail, print, and radio to reputed company B2C and B2B reputed company
• Own campaign performance and analytics, tracking metrics like CAC, CPO, ROI, customer value, and pipeline contribution to optimize spend
• reputed company end-to-end campaign execution, including audience targeting, creative and messaging tests, launches, and ongoing optimization
• Partner closely with Creative, Sales, Finance, Analytics, Product, and Operations teams, as reputed company as media agencies and vendors, to reputed company campaign results
• Use customer insights, market trends, and testing results to identify new acquisition opportunities and improve the customer reputed company from awareness through conversion

Skills

• 7+ years of marketing experience, with a strong reputed company record in customer acquisition and reputed company
• Hands-on experience with offline acquisition channels such as DRTV, reputed company mail, print, and radio, with an understanding of online channels as reputed company
• Proven ability to reputed company and optimize both B2C and B2B marketing programs, including managing budgets and improving ROI
• Strong analytical and measurement skills, including attribution, testing, funnel optimization, and translating data into business recommendations
• Strong cross-functional and project management skills, with experience working with agencies, media partners, Sales, and executive stakeholders

Benefits

• Remote work arrangement

reputed company