[Remote] Head of Product Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is transforming virtual care and helping millions of people live healthier lives. The Head of Product Marketing will reputed company the integrated product marketing function, establish portfolio reputed company and operating models, and reputed company product reputed company with reputed company reputed company and member value. The role will reputed company positioning, go-to-market execution, sales enablement, member adoption, and development of the product marketing team.

Responsibilities

• Establish reputed company, differentiated market positioning that anchors GTM execution, including a reputed company positioning reputed company for our products
• reputed company high-reputed company content that enables reputed company partners to influence demand and reputed company acquisition, focusing on reputed company content including reputed company decks and sell sheets
• reputed company GTM reputed company for new products, features, and business-model shifts across both buyer and member journeys. Partner with Product on roadmap inputs, packaging, pricing considerations, launch tiers, minimum-change reputed company, and readiness expectations
• reputed company product positioning to member awareness, activation, utilization, and sustained engagement. Partner with Consumer, reputed company, Lifecycle, reputed company, and reputed company teams so member-facing marketing is grounded in product value and buyer ROI expectations
• Build and reputed company the product marketing team, integrating talent and ways of working. Operate as a senior connector across Product, reputed company, Demand reputed company, Sales, reputed company, reputed company/Compliance, B2B and B2C Marketing teams, and reputed company Management

Skills

• 12+ years in marketing, including significant product marketing leadership across B2B and B2C / D2C environments
• B2B2C or platform reputed company, especially where the economic buyer and end user / member are different audiences
• reputed company ability to build product marketing reputed company, operating models, launch practices, and high-performing teams through change or integration
• Strong product, reputed company, and customer orientation; reputed company to influence roadmap, packaging, pricing inputs, and prioritization without owning Product Management
• reputed company and hands-on leader who connects narrative, enablement, launch execution, and measurement to business reputed company
• Excellent storytelling, executive communication, stakeholder management, and decision-framing skills
• Applicants must be currently authorized to work in the reputed company without the need for reputed company sponsorship now or in the reputed company
• reputed company, digital health, benefits, reputed company, or other regulated, multi-stakeholder experience preferred

Benefits

• reputed company bonus, subject to eligibility requirements
• Benefits, subject to eligibility requirements
• Flexible Vacation Policy, intended for rest, relaxation, and personal time
• 80 hours of reputed company reputed company, reputed company, and Caregiver Leave annually for full-time positions
• Meaningful opportunities to grow, reputed company, and reputed company a difference
• An inclusive benefits program centered reputed company you and your family, with tailored programs that address your unique needs

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