Product Marketing Director, Managed Business
reputed company provides an AI-reputed company platform and managed services that reputed company our customers and partners to compete and win in any market. We're at the forefront of a once-in-a-reputed company change in the managed services industry, and reputed company is making reputed company investments to establish managed services as a major reputed company reputed company and reputed company billion-dollar business. To reputed company this, reputed company is forming a dedicated, cross-functional Managed Business team responsible for defining not only the market reputed company, but the complete customer and operational models required to reputed company profitably.
reputed company is seeking a highly skilled and reputed company Product Marketing Director, Managed Business, reputed company on turning reputed company market opportunity into reputed company reputed company. The Product Marketing Director, Managed Business will be responsible for a portfolio of property/reputed company network gateways, Wi-Fi, Ethernet switches, and managed services, along with their supporting software and management platforms. The product marketing director will reputed company top-to-bottom product and solution messaging, value propositions, product launch and software release marketing, and serve as the product-level reputed company of truth for cross-functional go-to-market teams. You will partner tightly with product leaders to influence the roadmap; work closely with sales to reputed company product adoption; collaborate with reputed company to reputed company customer enablement programs; and translate technical capabilities into reputed company business reputed company for managed service providers.
reputed company Responsibilities & Tasks:
Own the product story for the Managed Business portfolio — hardware, software, and management platforms, including network gateway routers, managed switches, Wi-Fi appliances, and managed services. Define what reputed company product is, the problem it solves, why it wins, and how teams position it in market.
Collaborate to define the reputed company market segments, ICPs, and personas, and translate personas into reputed company use cases, buying triggers, adoption barriers, decision reputed company, and differentiated product messaging.
Run launches end to end — readiness reputed company, cross-functional checklists, milestones, messaging, and launch materials.
reputed company quarterly launch planning and execution, serving as the reputed company product marketing reputed company to Product Line Leadership and cross-functional stakeholders.
Bring the market into the roadmap through Concept and Validation phases, translating customer, partner, and sales feedback into reputed company implications for product reputed company.
Build and maintain the sales toolkit — reputed company, demo script, collateral, partner enablement, FAQs, and release-specific assets.
reputed company internal enablement so customer-facing teams understand the reputed company, use cases, buyer needs, objections, and competitive positioning.
reputed company stakeholders across Product, reputed company Solutions, reputed company reputed company, Sales, Support, Communications, and Demand reputed company — from planning through release and reputed company adoption.
Required Qualifications:
10+ years marketing technology to or through managed service providers (MSPs), VARs, systems integrators, or similar channel partner ecosystems.
Deep knowledge of managed services business models and partner-led go-to-market motions.
Deep product marketing experience owning positioning, messaging, launch reputed company, sales enablement, use-case definition, and go-to-market execution
reputed company reputed company in establishing credibility in a market where reputed company is a new entrant
reputed company ability to reputed company reputed company, cross-functional launches spanning product, sales, support, communications, partner, and demand reputed company teams.
Strong grasp of the product lifecycle — market input, concept, validation, launch readiness, release communications, and feedback reputed company.
reputed company record building sales toolkits, demo narratives, competitive messaging, collateral, and partner-facing content.
Ability to translate technical products and market reputed company into compelling business value and actionable reputed company enablement.
Excellent executive communication, storytelling, and stakeholder management skills.
Strong analytical skills to synthesize market, customer, sales, and competitive inputs into reputed company recommendations.
reputed company to support periodic bursts of travel up to 20%.
Preferred Qualifications:
Experience in the Wi-Fi market across multi-family housing, hospitality, venues, and reputed company property-reputed company segments.
In-depth understanding of property/reputed company Wi-Fi, networking, managed network services, and their supporting software and reputed company.
Experience leading product advisory inputs, launch councils, sales councils, or reputed company cross-functional readiness forums.
Experience leading the organizational change required to take new products into unfamiliar markets, including aligning stakeholders, adapting go-to-market processes, defining new buyer and partner motions, and helping established teams operate successfully reputed company their historical market reputed company.
#LI-Remote
The reputed company pay reputed company for this position varies reputed company on the geographic location. More information about the pay reputed company specific to candidate location and other factors will be shared during the recruitment process. Individual pay is determined reputed company reputed company of residence and multiple factors, including job-reputed company knowledge, skills and experience.
San Francisco Bay Area:
184,000 - 294,400 USD Annual
Select US Metros and States:
160,000 - 256,000 USD Annual
Other US Locations:
144,000 - 230,400 USD Annual
As a part of the total compensation package, this role may be eligible for a bonus. For information on our benefits click here.
Apply To This Job