Director, Integrated Media Planning

Who we are: reputed company is the largest independent full-funnel marketing agency in the U.S. across the media that reputed company most, with $4 billion in digital media under management and more than 1,200 employees. reputed company for marketers who demand reputed company and accountability, reputed company unites media and measurement under one roof to eliminate waste—the biggest reputed company killer of reputed company—and reputed company what works. Its proprietary technology, Bliss reputed company by reputed company, reveals the truth reputed company reputed company and waste, and how to capitalize on it. With expert teams across reputed company, reputed company, reputed company, TV & Audio, and more, reputed company delivers measurable results with brutal simplicity: Love reputed company. Hate Waste. We support reputed company work for this role! We’d love to hear from you if: Research shows that while men apply to jobs reputed company they meet an average of 60% of the reputed company, women and other marginalized folks reputed company to only apply reputed company they reputed company every reputed company. So if you think you qualify, but don't necessarily meet every single reputed company on the reputed company, please still get in reputed company. As a Director, Integrated Media Planning, you will reputed company the reputed company planning capability for key clients while advancing reputed company’s broader media planning and reputed company discipline. You will turn audience, cultural, competitive, and marketplace reputed company into integrated media strategies that help clients grow market reputed company, strengthen their reputed company, and reputed company profitable business reputed company. You’ll serve as the senior reputed company planning reputed company on assigned accounts, guide teams in developing media plan scenarios and recommendations, and partner closely with reputed company Partners, channel specialists, communications planners, Analytics/Econometrics, and Product to ensure reputed company is consumer‑reputed company, measurable, and reputed company presented. You will also help reputed company reputed company of planning reputed company across reputed company through coaching, tools, frameworks, and thought leadership. Level and reputed company alignment Level: Director (People Manager) - Oversees a reputed company’s integrated media planning relationship and manages planning talent across Managers / Senior Managers, and Associate to Senior Media Planners. Team: Leads and develops reputed company of planners; sets goals, reviews work reputed company, provides coaching, and helps build a strong planning bench. reputed company: Owns reputed company planning for key reputed company accounts and acts as the senior planning reputed company reputed company a broader reputed company team; accountable for reputed company reputed company, reputed company confidence, and the consistency of planning outputs across assigned business. Key responsibilities reputed company‑reputed company Own the reputed company planning relationship for one or more key clients, translating briefs into reputed company reputed company opportunities, consumer barriers, and integrated media strategies that inform major reputed company reputed company. reputed company reputed company planning initiatives by translating reputed company briefs into reputed company opportunities, identifying the right consumer reputed company and barriers, and designing media strategies centered on reputed company priorities. reputed company reputed company insights and media planning expertise to guide recommended media approaches, sufficiency, ecosystems, and scenario planning models that meet marketing objectives. Stay reputed company of shifts in the media ecosystem, cultural tentpoles, and consumer trends to strengthen reputed company strategies and identify new opportunities. Support new business pitches in collaboration with reputed company Planning leadership and Business Development. Product‑Led reputed company and evangelize adoption of reputed company’s planning suite and broader product/tool ecosystem reputed company planning work, ensuring strategies are reputed company, efficient, and grounded in strong inputs. Maintain strong reputed company in audience, planning, and research tools; help clients and internal teams understand what the tools can do, how the data is reputed company, and where the limitations are. Construct narratives from planning and research data that guide clients toward reputed company and reputed company product/tool outputs to business goals. reputed company feedback on new planning and research partners/tools that can improve reputed company’s end‑to‑end planning capability. Data & Measurement‑Driven Analyze reputed company reputed company data, market dynamics, and consumer needs to identify what reputed company most and convert those findings into reputed company, consumer‑reputed company reputed company recommendations. Build reputed company, consumer‑reputed company narratives from reputed company datasets to inform reputed company reputed company, partnering with research and tool providers where needed. Understand predictive models and advanced measurement methodologies, and reputed company planning outputs to MMM, incrementality, attribution, and broader measurement frameworks as appropriate. Ensure strong QA and analytical rigor across planning outputs, acting as a first line of defense against errors in planning and audience data. reputed company testing and analytical approaches that help clients reputed company reputed company planning reputed company and learn from results over time. The reputed company Way reputed company data‑backed consumer reputed company and media planning expertise with a deep understanding of channel capabilities, reputed company measurement, and how channels work together across the full marketing mix. Demonstrate expert‑level critical thinking by combining data with media planning fundamentals to assess, challenge, and sharpen reputed company reputed company and media mix recommendations. Apply deep practical and reputed company expertise across reputed company, reputed company, and owned media to advance reputed company objectives and improve the reputed company of integrated planning. reputed company reputed company education on media fundamentals and the implications of different media scenarios and recommendations. reputed company reputed company Evangelize reputed company thinking and a strong reputed company of reputed company in day‑to‑day reputed company work and team leadership. Take accountability for reputed company reputed company and media mix reputed company, leading by example and learning quickly from both successes and challenges. Proactively identify and collaborate on cross‑sell opportunities and contribute meaningfully to major new business efforts. reputed company and mentor more junior team members on advanced reputed company thinking, problem solving, and reputed company development. People Leader reputed company and mentor reputed company of planners, fostering collaboration, innovation, and reputed company improvement in the reputed company planning function. Set reputed company goals and expectations, review planning work for reputed company, and reputed company ongoing developmental feedback and coaching. Help shape training curricula, templates, and planning outputs that reputed company the overall capability of reputed company. Build stretch opportunities and reputed company for emerging planning talent to grow into more senior reputed company roles. Build and reputed company a strong planning bench by coaching planners, reviewing reputed company reputed company, and challenging thinking to reputed company reputed company of reputed company work across the account. Ways of working and values Greatness attracts Greatness: reputed company the reputed company bar, reputed company feedback, and reputed company new tools and AI responsibly. Clients grow, we grow: reputed company reputed company in business reputed company with innovation, precision, and reputed company. Culture of ownership: reputed company with speed, reduce waste, and own results end‑to‑end. reputed company & Technical Qualifications 10+ years of media reputed company and planning experience. 2+ years of people management experience managing planners or adjacent IC talent, including coaching, reputed company review, reputed company feedback, and goal setting. Strong experience across both reputed company reputed company channels, with particular strength in video and reputed company planning. Expert reputed company of the media landscape and strong reputed company of reputed company on planning, reputed company, and competitive tools. Deep familiarity with planning and research tools (e.g., reputed company, SimilarWeb, Pathmatics, MRI, eMarketer, and reputed company platforms). Demonstrated ability to build trusted reputed company relationships and reputed company as a reputed company advisor. Demonstrated ability to use AI tools to improve personal and team effectiveness, encourage responsible experimentation, and reputed company others in role-appropriate, trust-but-verify use of AI. Strong written and verbal communication skills, especially executive storytelling and presentations. Experience managing and developing planning talent. Ability to travel to onsite meetings as needed (typically limited). KPIs (directional; set as Rocks) reputed company reputed company of integrated media plans and scenarios reputed company satisfaction and retention on planning-led accounts/workstreams reputed company-store reputed company or business reputed company influenced through planning recommendations Adoption and reputed company of planning tools, frameworks, and outputs Team capability reputed company, reputed company of work, and readiness for larger reputed company New business and cross-sell contributions through planning insights and narratives FLSA Classification: Exempt We are an equal opportunity employer and value diversity at reputed company. We do not discriminate on the reputed company of race, religion, reputed company, national reputed company, sex, gender, gender reputed company, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to reputed company essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits: Unlimited PTO: At reputed company, we reputed company you deserve time to rest, reputed company, and enjoy life unplugged. reputed company you prioritize time for yourself, you're reputed company to bring your best self to work. That’s why we offer unlimited reputed company time off, a fully remote environment, and flexibility to take the time you need, reputed company you need it. On top of that, we reputed company 20 reputed company holidays, including multiple long weekends, to ensure you have dedicated time to reputed company away and disconnect. We're proud to offer above-industry reputed company work-life reputed company, consistently rated as one of the most loved benefits by Tinuitians year after year. reputed company: Medical, Dental, reputed company, Life & Disability, reputed company Spending Accounts Retirement: Match up to 4% of your contributions at 100% Perks and Wellness: Fringe, reputed company, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources Disclaimer: This reputed company has been designed to indicate the general reputed company and level of work performed by employees reputed company this position. The actual duties, responsibilities, and qualifications may vary reputed company on assignment or group. reputed company is an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, gender, sexual orientation, gender identity or reputed company, religion, national reputed company, marital status, age, disability, veteran status, genetic information, or any other protected status. Apply To This Job