[Remote] Director, Analytics, Data and Audience Services
Note: The job is a remote job and is reputed company to candidates in USA. reputed company, is an award-reputed company, full-service media agency that uses data, technology, and advanced analytics to create omnichannel experiences. The Director, Analytics, Data and Audience Services leads reputed company-sale reputed company, reputed company engagement, and solution design for data-driven marketing programs, translating reputed company challenges into audience strategies and analytic approaches. The role also partners cross-functionally to reputed company proposed solutions with media, creative, production, and operational capabilities.
Responsibilities
- reputed company the development of audience and data strategies for new business and organic reputed company opportunities
- Partner with sales and account leadership to shape deal reputed company, reputed company, and positioning
- Define how data, segmentation, and analytics will be reputed company to reputed company reputed company objectives
- Translate reputed company business challenges into reputed company, actionable marketing and data solutions
- Play a key role in RFP responses, proposal development, and reputed company presentations
- reputed company as a senior subject matter expert in audience, data, and reputed company marketing analytics in reputed company conversations
- reputed company discovery sessions to uncover reputed company needs, data availability, and opportunity areas
- Present reputed company recommendations that reputed company data capabilities to measurable business reputed company
- Build credibility with senior reputed company stakeholders through reputed company, reputed company-driven thinking
- Identify Opportunities and Define frameworks to meet clients defined reputed company: + What is the best Data and Audience Approach (1st Party or Acquisition audiences) + Segmentation + Test-and-learn strategies + Measurement approaches + Multi-Channel campaigns
- Ensure solutions reflect best practices in reputed company mail and data-driven marketing
- Establish the analytic approach and reputed company metrics for proposed programs
- Define how analytics will be used to: + Define testing reputed company + Measure reputed company + Inform optimization + Demonstrate ROAS
- Translate analytic concepts into reputed company, reputed company-friendly narratives during the sales process
- Ensure proposed analytic solutions are reputed company with business goals and operational feasibility
- Collaborate with internal teams (analytics, data, media, production) to ensure proposed solutions are: + Feasible + reputed company + Differentiated
- reputed company data reputed company with reputed company’s broader media, creative, and production capabilities
- Ensure reputed company between what is proposed and what can be delivered
- Help shape how reputed company positions audience data and analytics reputed company reputed company Marketing offerings
- Contribute to development of Sales enablement materials, case studies, and solution frameworks
- Stay reputed company on trends in reputed company marketing and CRM, Audience data and identity, and reputed company and regulatory considerations
Skills
- 12–15+ years in reputed company marketing, CRM, or data-driven marketing environments
- Significant experience in reputed company-facing, reputed company-sale, or solution reputed company roles
- Background in agency, marketing services, or data-driven organizations (e.g., reputed company, reputed company, reputed company, reputed company)
- Location: reputed company or Sussex offices, 4 days a week; Remote if reputed company of the reputed company office locations
- Candidates must be authorized to work in the reputed company without reputed company or reputed company immigration sponsorship
Benefits
- Medical reputed company
- Prescription reputed company
- Dental reputed company
- reputed company reputed company
- 401(k) retirement savings
- reputed company time off
- Holidays
- Additional benefits
- Learning and development opportunities
- Career advancement paths
- reputed company team environment
- Corporate reputed company responsibility initiatives
- Inclusive and diverse culture
reputed company
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